Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. This year, a continuing key theme in loyalty will be the ability to drive even greater customer value at lower direct cost.

2024 59

2024 Loyalty Marketing Loyalty Programs 59

Currency Alliance

FEBRUARY 26, 2021

So, with competition across nearly every category, all companies now need a loyalty strategy. Not every company needs a loyalty program with points, gift cards, or other incentives, but very few businesses can survive without a base of loyal customers that makes up 30-50% of recurring total sales. Evolution of businesses’ CX functions.

Loyalty 59

Loyalty Customer Engagement Engagement Airlines 59

SurveySensum

JULY 14, 2020

He is an author of Moments of Magic®, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, Be Amazing or Go Home, and The Convenience Revolution and a creator of a customer service training program, Customer Focus , aiming to help clients build a customer service culture and loyalty mindset.

2020 132

2020 Customer Experience Magazine Consulting 132

Kustomer

NOVEMBER 25, 2021

When agents are equipped with the right CRM and other data structuring tools they will be able to drive more success and loyalty. This was a multi-year, probably 10 year plus research effort. So, it’s not even that delighting customers doesn’t lead to loyalty. Is Customer Delight Expensive? Matt Dixon: (04:22) Sure.

Customer Service 98

Customer Service Customers 2010 Net Promoter Score 98

Currency Alliance

MAY 9, 2022

Such ‘digital washing’ (like greenwashing in the context of environmental protection) is also taking place in loyalty, where various vendors claim to be true SaaS platforms or API-centric. To help businesses on this path, we have decided to share our experience in building an API-centric loyalty platform over the years.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

Grade.us

APRIL 2, 2019

We're focused on the methods or channels used to ask for reviews. Social media. For better or worse, social media has built-in virality. As far as review requests go, social media is a two-edged sword. Using any one of these channels will prove effective. Face-to-face. What does this mean?

Automotive 42

Automotive Hospitality Healthcare Feedback 42

Currency Alliance

AUGUST 22, 2022

The Points Bank in a loyalty program is the module of software that keeps track of all transactions related to issuing, redeeming, or exchanging points among loyalty program members, partners and other stakeholders. Core functionality of the loyalty points bank.

Banking 52

Banking Loyalty Loyalty Programs Airlines 52

Kustomer

MARCH 12, 2020

The original concept of delighting customers stemmed from the theory it would create more loyalty and increase the amount of money a consumer would spend. If the current strategies used to delight customers are flawed, what strategies work to create customer loyalty? First is channel stickiness. What Creates Disloyal Customers?

2010 52

2010 Customers Multi-Channel Net Promoter Score 52

Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. The functionality in loyalty systems is being broken up.

2021 52

2021 Loyalty Loyalty Programs Travel 52

SurveySparrow

JUNE 23, 2021

It’s arguably one of the best social media platforms to reach various audiences. Gain Priceless Customer Loyalty. It’s 2021, and customer loyalty is more priceless than ever. Social media channels are for killing free time. And when it comes to social media, what’s better than Facebook!

Social Media 52

Social Media Hotels Multi-Channel Net Promoter Score 52

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center. Nobody granted those loans on a whim.

Loyalty Programs 52

Loyalty Programs Loyalty Touchpoint ROI 52

LiveChat

AUGUST 26, 2016

The solution may come a bit slow, as long as agents are able to leave an impression after delivering world-class service – the kind you would expect from the most expensive hotels or restaurants in the world. Offering help through multiple channels. They ask support questions on both channels and you need to be ready for it.

Definition 52

Definition Customer Service Multi-Channel Customer Satisfaction 52

Grade.us

SEPTEMBER 14, 2021

If you’re taking a vacation, there’s a good chance you’ll need to rent a car or book a hotel. They charge brands a toll to get in front of their users but make no mistake, their loyalties are focused on users. Your tool should allow you to schedule, automate, and white label reports (franchises, multi-location, etc.).

Travel 26

Travel Social Media Books Multi-Channel 26

Currency Alliance

APRIL 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? As CEO, the time you can dedicate to your loyalty program is probably close to zero. The reason I’m writing this article is that many loyalty teams have, historically, not executed brilliantly.

Loyalty 52

Loyalty Marketing Loyalty Programs Touchpoint 52

Bold360

NOVEMBER 21, 2016

What exactly are the takeaways making the biggest impact on customer experience initiatives as companies look to 2017, and how can CX pros and business leaders move their companies forward in the digital, always-on, always-connected, omni-channel landscape? Kevin Leifer. Kean Graham. Greg Dewald. Ben Thompson. Chloe Thomas. Daisy Jing.

2016 111

2016 2017 Customer Experience Social Media 111