Beyond Philosophy

DECEMBER 23, 2015

CMC, is Thought Leadership Principal for Beyond Philosophy. In the past decade, we’ve seen the number of companies with an individual in the role of Chief Customer Officer (CCO) – nicely defined by Wikipedia as “the executive responsible for the total relationship with an organization’s customers” – grow from under 100 to thousands today.

Chief Customer Officer 100

Chief Customer Officer Customer Centricity Consulting Loyalty 100

SurveySensum

JULY 14, 2020

He is an author of Moments of Magic®, The Loyal Customer, The Cult of the Customer, The Amazement Revolution, Amaze Every Customer Every Time, Be Amazing or Go Home, and The Convenience Revolution and a creator of a customer service training program, Customer Focus , aiming to help clients build a customer service culture and loyalty mindset.

2020 132

2020 Customer Experience Magazine Consulting 132

OpinionLab

DECEMBER 17, 2018

OpinionLab’s fundamental value proposition was to quickly diagnose and resolve CX issues on websites by combining Voice of Customer with operational data that made that VoC actionable. A couple years later, a new player emerged in the digital feedback space that sought to extract value from digital Voice of Customer a bit differently.

2001 95

2001 Competitive Advantage Voice of Customer Social Media 95

Second to None

MARCH 22, 2018

To capture this data, many brands implement Customer Experience measurement programs like mystery shopping because it offers an unbiased consumer perspective of your brand and offers leadership the capture intensely specific customer feedback data.

Retail 81

Retail Leadership Voice of Customer Brands 81

Second to None

APRIL 2, 2020

Brands that act in the interest of their employees, stakeholders and society at large will reinforce their expertise, leadership and trust and immeasurably strengthen the bond they have with consumers.” Twenty-nine percent of U.S. Sixty-one percent of U.S.

2020 54

2020 Brands Government Consumers 54

Second to None

APRIL 17, 2018

brands that complete this style of service need to make sure that their associates are maintaining the customer experience laid out by brand leadership. We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights.

Measurement 59

Measurement Customer Service Leadership Voice of Customer 59

Second to None

FEBRUARY 1, 2019

NPS is a metric that is used to measure customer loyalty and satisfaction. It serves as an overarching measurement of customer sentiment, streamlining customer satisfaction and loyalty into a tangible metric. Furthermore, it provides a reliable benchmark for customer experience teams to work towards.

Net Promoter Score 82

Net Promoter Score NPS Metrics Customer Centricity 82

Second to None

AUGUST 21, 2018

Regardless of the what kind of expansion your team is engaging in, it is important that organizational leadership is ensuring that these extensions retain your desired brand identity. There are a few common approaches to measuring the effectiveness of a new program, but the most important aspect to consider is customer satisfaction.

Measurement 54

Measurement Net Promoter Score Customer Centricity Leadership 54

Second to None

FEBRUARY 16, 2018

Customer frustrations with the healthcare industry have sky-rocketed in recent years yet industry leaders were either not listening or unable to affect any significant change leaving the industry open to disruption. Make it a priority to build outside-in thinking and customer-aligned innovation to fuel your growth.

Healthcare 54

Healthcare Innovation Leadership Voice of Customer 54

ClearAction

APRIL 18, 2020

As a gift that keeps on giving, customer experience annuities free-up resources that were previously dedicated forever to the equivalent of “Band-Aids®”, and re-allocate those resources to higher-value opportunities. Accordingly, mature customer experience management can reduce business risk. Customer Experience Innovation Actions.

Customer Experience 62

Customer Experience Net Promoter Score Innovation Customer Centricity 62

West Monroe

JANUARY 12, 2022

This puts significant pressure on product teams to continually innovate and iterate products and services to deliver a compelling customer experience that drives new revenue. Finally, successful product innovation is the result of a diverse and multi-disciplinary approach. Improve customer engagement and loyalty.

Innovation 52

Innovation Roadmap Feedback Metrics 52

ClearAction

APRIL 29, 2020

If “customer experience” has innumerable interpretations, the same can likely be said about the ideal role of the Head of Customer Experience. This position may also be known as Chief Customer Officer or VP of Customer [fill-in-the-blank] (e.g. Track record of customer-centric decision-making. Bachelor’s degree.

Customer Experience 71

Customer Experience Chief Customer Officer Customer Centricity Leadership 71

Second to None

MARCH 20, 2018

Regardless of the impact that each moment of engagement may have on an individual sale, by sending out consistent responses to online customer feedback, you are proving that everyone from brand leadership to frontline employees are actually listening and trying to improve the existing Customer Experience.

Brands 85

Brands Social Media Voice of Customer Consumers 85

Second to None

APRIL 3, 2018

2] Fast-casual brands need to make sure they are churning out positive customers via these interactions, because it is an easy source of establishing loyalty. more at restaurants on average than any other generation,[3] so if you can establish a high level of loyalty early on you are setting your brand up for decades of success.

Consumers 63

Consumers Brands Rewards Programs Loyalty 63

Second to None

AUGUST 16, 2018

Nowadays, creating a great experience requires more than training employees to provide exceptional customer service. To truly separate your banking brand from the competition requires a customer-centric , omnichannel approach. Our solutions are developed on the basis of solid research and statistical science.

Financial 59

Financial Measurement Brands Customer Experience 59

Second to None

SEPTEMBER 27, 2018

By sending evaluators to measure employee performance across your different store locations, your organizational leadership is investing in quantitative data that can be used to document and rank each location under your brand umbrella. Our solutions are developed on the basis of solid research and statistical science.

Retail 69

Retail Measurement Brands Omnichannel 69

Second to None

SEPTEMBER 7, 2018

Customer Experience measurement can mitigate this risk because it helps leadership establish accurate data that can be used to recognize the best individuals and improve underperformers. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Brands 63

Brands Social Media Retail Voice of Customer 63

Second to None

AUGUST 30, 2018

Customer loyalty is a term that’s thrown around a lot, but what about employee loyalty? It’s easy to forget the important role your employees play in enhancing sales and attracting new customers, but when you nurture loyalty in the people that work for you, you’ll start to see some incredible benefits for everyone involved.

Social Media 94

Social Media Loyalty Advertising Magazine 94

Second to None

FEBRUARY 12, 2018

In a truly customer-focused organization, you might even see the gap reversed. In other words, the customer perceives the service they receive from a company is even better than that company’s leadership believes it to be. Ask the customer directly, at the time they are finishing their interaction with you.

Brands 59

Brands Leadership Voice of Customer Customer Centricity 59

Second to None

OCTOBER 23, 2018

Many brands use a franchisee-model that puts the responsibility in the hands of the store-owners, but ultimately it is the brand that will take on the negative perception caused by inattentive waiters, poor customer service and long wait times. Our solutions are developed on the basis of solid research and statistical science.

Brands 74

Brands Measurement Magazine Customer Centricity 74

Second to None

FEBRUARY 22, 2018

Apply Customer Experience measurement programs like mystery shopping initially to capture an outside-in perspective of the way your brand is perceived and then create a data-driven ranking of which locations are leading the pack and which are struggling. Our solutions are developed on the basis of solid research and statistical science.

Voice of Customer 72

Voice of Customer Brands Leadership Customer Centricity 72

Second to None

SEPTEMBER 18, 2018

Typically, customers will call these helplines to resolve a specific issue and it is vital that your team is striving to reduce as much effort when completing these requests. An organization’s Customer Effort Score (CES) is a metric that is used to measure the customer support effectiveness within these interactions.

Call Center 48

Call Center Net Promoter Score Voice of Customer Touchpoint 48

Second to None

AUGUST 14, 2018

Understanding how consumers view your organizations plays a huge role in your employees’ ability to establish beneficial relationships with customers. We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights.

Brands 59

Brands Fashion Customer Centricity Voice of Customer 59

Second to None

JUNE 14, 2018

Your organizational leadership needs to staff a team that is dedicated to filtering through this information on a consistent basis, rather than placing the question into your survey platform and letting the data collect for several months at a time. Our solutions are developed on the basis of solid research and statistical science.

NPS 66

NPS Brands Net Promoter Score Voice of Customer 66

Second to None

JULY 5, 2018

Investing in a Customer Experience measurement program like mystery shopping is a significant albeit necessary cost to achieve success in the modern business landscape. Consumers now have more purchasing options than ever before, making it essential that your organizational leadership is equipped with high quality consumer data.

Voice of Customer 59

Voice of Customer Brands Consumers Document 59

Second to None

JUNE 5, 2018

Increasing the loyalty of their existing customers. Furthermore, the organization can improve by using several other CX tools that grant a better understanding of how your existing customers perceive your brand. Presale journey improves customer loyalty. Carrying out transactional and relationship surveys.

B2B 63

B2B 2018 Voice of Customer Loyalty 63

Second to None

JUNE 26, 2018

Mystery shopping is an essential first step to this combination of channels into one cohesive unit because it can help to point out the subtle differences that may be exhausting to users but were invisible to your organizational leadership. Our solutions are developed on the basis of solid research and statistical science.

Retail 63

Retail Brands Omnichannel Fashion 63

Second to None

SEPTEMBER 5, 2018

Interactions with customers are an inevitability for all brands, but the way that these interactions occur varies greatly across different industries. It is important that your leadership team is expertly aware of how employees are performing within these individual instances.

Retail 59

Retail Brands Leadership Consumers 59

Second to None

APRIL 9, 2018

But the biggest goal of the united team is to drive more customer loyalty by blending in-store and online loyalty perks, making better product recommendations based on what was browsed in both settings and sending smarter offers to the right customers at the right time. “My

Brands 54

Brands E Commerce Retail Loyalty 54

PeopleMetrics

DECEMBER 12, 2017

Best when accessed by all employees at a company (not just one team or department), t he ultimate objective of a CEM system is to cultivate and improve customer satisfaction and loyalty by connecting your organization to the real-time Voice of The Customer (VoC). System Harmony.

CEM 84

CEM Customer Relationship Management Customer Relationships Customer Experience Management 84

Second to None

SEPTEMBER 25, 2018

We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Consumers 109

Consumers Brands Social Media 2010 109

Second to None

APRIL 12, 2018

Once you’ve established who your customer is, you can create targeted messaging, rather than a broad message to all guests, which may not speak to each individual. Segmentation and target marketing will better engage your customers, build loyalty, increase customer lifetime value, and improve your return on investment.”

Insights 67

Insights Marketing Social Media Loyalty Programs 67

Second to None

AUGUST 2, 2018

Thus, there is more pressure than ever on your employees to stay true to the brand identity theorized by organizational leadership across every location under your brand umbrella. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Brands 59

Brands Airlines Social Media Events 59

Second to None

FEBRUARY 8, 2018

However, fast-casual brands are in a unique opportunity to benefit from this level of omnichannel success because of the inherent loyalty involved with their customer relationships. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Omnichannel 63

Omnichannel Customer Experience Voice of Customer Social Media 63

Second to None

JUNE 7, 2018

2] This staggering statistic should be enough to convince leadership in your organization that investing in reaching customers via social media is a surefire way to connect with a massive population. There are 11 new people that start using social media every second, totaling about one million new users every year.[2]

Social Media 59

Social Media Voice of Customer Brands Consumers 59

Second to None

AUGUST 23, 2018

Read below to learn aboutseveral factors worth consideringcarefully when leadership decides it isan appropriate time to rebrand your company. An excellent reason to rebrand and shake up your image is to tap into a new demographic of customers. New Demographic.

Brands 59

Brands Voice of Customer Consulting Sales 59

Second to None

MAY 17, 2018

Creating a system that collects voice of customer feedback in perpetuity is essential to understanding your brand’s place in the minds of consumers. We adeptly design and manage mystery shopping, compliance, engagement and voice of customer solutions grounded in strategic relevance, program integrity and actionable insights.

Communication 86

Communication Voice of Customer Call Center Brands 86