Precision loyalty: data-led investment yields greater ROI
Currency Alliance
JULY 16, 2020
In many cases, less profitable than the sales tax or value-added tax on a grocery bill. Insight sharing via loyalty programs is the best option, because customers have opted-in to share their data in exchange for points. Based on this model, there are three key opportunities for a better loyalty ROI… 1. 3 Opportunities.
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