2016 Brand Values Brands Loyalty 
Experience Matters
DECEMBER 15, 2015
With this post, I’m declaring 2016 “ The Year of Emotion.”. As you can see in our video Driving CX Transformation , customer-centric culture requires mastering four CX core competencies : Purposeful Leadership , Compelling Brand Values , Employee Engagement , and Customer Connectedness. Effort Metric Expanding.
Smith+co CX
OCTOBER 19, 2017
Part one of a new series from Smith+Co exploring business value, communication and empathy. Another week, and another brand fails to live up to its values that promise so much. The brand has also stated that common ground is now being sought throughout its staff. Crossing the Gulf. It reeks of shallowness.
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Smith+co CX
JANUARY 21, 2016
I know I don’t just speak for myself when I say it’s good to see the back of those sleep-inducing articles that start with “Five predictions for 2016” and “2016 the year of the blah blah blah”. How to digitalise your digital digits in the digital year of 2016”. Oh pull the other one.
Eptica
DECEMBER 7, 2016
Date: Wednesday, December 7, 2016 The art of dating your customer in Asia Pacific. Published on: December 07, 2016. On a more positive note, consumers were much more engaged with brands that focused on their needs – over 60% of people are happy to pay more if they receive excellent service.
Customer Alignment
NOVEMBER 14, 2017
In 2016, Ikea, Homebase and Asda also chose not to take part in Black Friday. Game and Debenhams also fared well in 2016. A more strategic approach is needed, born out of a deep understanding of their customers, aligned with their marketing and brand ambitions and organisational capabilities.
Stella Connect
JANUARY 30, 2017
Last month, at the National Retail Federation’s Big Show 2017 , we partnered with lululemon’s Guest Education Centre director Dave Pitsch to present “Lessons Learned from 2016 Holiday Shopping.”. Most retailers look for people who reflect the company’s desired brand image. And, in turn, to help shape the brand itself.
LiveChat
MARCH 6, 2018
Providing an amazing customer service and support is one of the essential pointers, which can help brands corner the market. The connection between customer loyalty and mission statement can’t be ignored. There are brands that people love to buy from. In 2016, the number was 50%. This figure was up from 84% in 2016.
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