Experience Matters

DECEMBER 15, 2015

With this post, I’m declaring 2016 “ The Year of Emotion.”. We agree and believe that customer experience is a reflection an organization’s culture and operating processes. We saw a surge of interest in the topic of culture in 2015, and we expect even more executives to begin the long-term journey of culture change in 2016.

2016 91

2016 Customer Experience Customer Connectedness 2015 91

ShepHyken

OCTOBER 24, 2016

Each week I read a number of customer service articles from various online resources. Clutch) In today’s “show me you know me” marketing world, it’s imperative that brands understand and engage their shoppers on a personal level with personalized marketing. Interesting how other brands are lagging. Be honest – face the facts!

2016 119

2016 Article Customer Service Government 119

ShepHyken

SEPTEMBER 12, 2016

Each week I read a number of customer service articles from various online resources. internet Retailer) In an age of promotional clutter, go the extra mile to excite the influential people who are dedicated to your brand. Speed Is Best Measure of Customer Experience by Gerry McGovern. Here are my top five picks from last week.

2016 114

2016 Article Customer Service Books 114

ShepHyken

OCTOBER 31, 2016

Each week I read a number of customer service articles from various online resources. 13 Haunting Customer Service Statistics by Tricia Morris. Microsoft) Here are 13 haunting (and daunting) customer service statistics that are keeping brands, and especially CSRs, up at night. I call them customer loyalty killers.

2016 124

2016 Article Customer Service Hotels 124

ShepHyken

DECEMBER 26, 2016

Each week I read a number of customer service articles from various online resources. The Hidden Costs of Poor Internal Customer Service By Joanne Wortman. Integrify) Of course, every business understands the need to maintain a high commitment to providing excellent customer service. Here are my top five picks from last week.

2016 83

2016 Article Chief Customer Officer Customer Service 83

Alida

JULY 11, 2017

Customer experience is middling at best, and that’s troubling for brands. Forrester’s 2017 Global Customer Experience Trends report found the vast majority of firms in digital and traditional retail, banking and insurance around the world only earned the research firm’s Customer Experience Index (CX Index) score in the “OK” range.

Customer Experience 183

Customer Experience Omnichannel 2015 Retail 183

CSM Magazine

SEPTEMBER 7, 2022

The ongoing aftereffects of the pandemic, massive political disruption, and the spiraling cost of living crisis are combining to only make it more challenging to meet customers’ needs. This has led retail brands to investigate new forms of communicating with and serving customers, notably chatbots.

Retail 52

Retail Communication Brands 2016 52

Forrester

SEPTEMBER 29, 2016

I'm happy to announce that we just released this year's Customer Experience Index report for Canadian brands. The report is based on Forrester's CX Index ™ methodology, which measures how well a brand's customer experience strengthens the loyalty of its customers.

2016 87

2016 Wireless Customer Experience 2015 87

Forrester

NOVEMBER 2, 2016

When it comes to their customers, Indian organizations are an ambitous lot. CX is about what customers perceive, not what companies claim. What do Indian customers think about the experiences they have with companies in India? What do Indian customers think about the experiences they have with companies in India?

2016 79

2016 2015 Customer Experience Measurement 79

ShepHyken

AUGUST 1, 2016

Each week I read a number of customer service articles from various online resources. 12 Unique Ways to Build Brand Loyalty Through Social Media by YEC. AllBusiness) Social media is an invaluable tool to help market your brand, but what good is it without a target audience? It’s a brand builder.

2016 83

2016 Article Social Media Customer Service 83

ShepHyken

JULY 11, 2016

Each week I read a number of customer service articles from various online resources. Oh when you smilin’, when you smilin’ The whole world smiles with you” – do happy customers = better customer experiences? That means the loud and complaining customer may get more attention than one who quietly and politely complaints.

2016 81

2016 Article Customer Service Loyalty Programs 81

ShepHyken

DECEMBER 12, 2016

Each week I read a number of customer service articles from various online resources. They help businesses take essential decisions and optimize their strategy and workflows, but how do you know if an artificial intelligence platform can h elp you build a more engaging, personal connection with customers – and improve your metrics?

2016 104

2016 Article Social Media Customer Service 104

ENGAGE.cx

MARCH 9, 2017

Part 2 – Creating Loyalty with Customer Experience and Location. Cross-channel Customer Experiences and Product Shopability. Click to download The New Loyalty 3 part series. Loyalty and the influence of Location. Yet, in the end, neither brand really knows me for the loyal customer I am.

Loyalty 45

Loyalty Measurement Brands Hotels 45

Eptica

JANUARY 12, 2017

Date: Thursday, January 12, 2017 What were the top customer service trends of 2016? To help we’ve analyzed all 100+ posts published on the Eptica blog in 2016, and picked a top ten, based on a combination of readership and industry feedback. Is a lack of consistency letting your customer service down?

2016 59

2016 Customer Service 2017 Contact Center 59

ShepHyken

JUNE 27, 2016

Each week I read a number of customer service articles from various online resources. ON DEMAND: Microsoft’s 2016 Global State of Customer Service Report Reveal by Bill Peterson. She shared the new report, The Microsoft Global State of Customer Service. Customer experience in the age of disloyalty by Blaise Lucey.

2016 74

2016 Net Promoter Score Article Customer Service 74

ShepHyken

JULY 19, 2022

Employing Brand Advocates to Improve Customer Experience. Shep Hyken interviews Megan Neale, Co-founder and COO of Limitless , a Gig CX platform that empowers people to earn money by providing brilliant customer service. They have the knowledge and passion for the brand that can be turned into a skill to help other customers.

2016 126

2016 Contact Center Brands Customer Service 126

Forrester

SEPTEMBER 9, 2016

The 2016 China Customer Experience Index report, which I co-authored with APAC CX team principal analyst Ryan Hart , went live last Thursday at the Forrester's CX MARKETING SHANGHAI 2016 forum. We use this methodology to create an annual benchmark of CX quality at large brands operating in the Chinese market.

2016 56

2016 Customer Experience Loyalty Measurement 56

ShepHyken

JUNE 20, 2016

Each week I read a number of customer service articles from various online resources. World’s 3 MOST Customer Centric Companies: How do they do it!! Customer Guru) Here are our top three picks for the most customer centric companies and some lessons on how they manage to be customer-centric despite their size and diversity.

2016 78

2016 Article Customer Service Loyalty Programs 78

Beyond Philosophy

FEBRUARY 14, 2020

One of the other ways social media changed our lives is in how we interact with brands. Platforms like Facebook, Instagram, and Twitter gave us direct access to brands in a way we hadn’t had before. Conversational Commerce was conceived in 2016 by the inventor of the hashtag, Chris Messina.

Technology 195

Technology Social Media 2016 Interaction 195

OpinionLab

NOVEMBER 1, 2016

As I spoke with customers and analysts, and listened to the keynote presentations, I found emerging commonality across three main themes: 1) Mobile is a mainstay. One Forrester analyst coined the term “landmarks” to describe the critical moments that matter in the customer journey. But the opposite is also true. Gain clarity on cost.

2016 98

2016 Innovation Return on Investment Airlines 98

Hallmark Business Connections

MARCH 9, 2021

If you’re a brand marketer, that meant pivoting your strategy to account for the “new normal,” tossing out (or heavily revising) now-defunct messaging, and collaborating with teammates over Zoom rather than in person. Granted, these wheels were already in motion pre-pandemic: In 2016, 64 million people , roughly 20% of the U.S.

Marketing 97

Marketing Brands 2020 2021 97

Quadient

APRIL 24, 2016

Customer Journey Mapping: A brand's GPS to loyalty and advocacy. Sun, 04/24/2016 - 23:00. Don’t assume a customer journey is a linear path. Customers, if they are served correctly and if they understand how to interact with your company in an efficient way, will become your best advocate.

Customer Journey Mapping 52

Customer Journey Mapping Customer Journey Loyalty Brands 52

ShepHyken

MAY 30, 2016

Each week I read a number of customer service articles from various online resources. The Great Customer Service Debate by Judith Aquino . 1to1 Media) Can companies trade the human touch for automation without sacrificing the quality of their customer service? The Great Customer Service Debate by Judith Aquino .

2016 72

2016 Article Customer Service Competitive Advantage 72

Forrester

AUGUST 31, 2015

While customer experience (CX) most likely doesn't have a direct impact on all this sudden share volatility, our research shows that there is a strong correlation between CX and revenue growth. This year, we examined 60 brands across five industries in China: banking, insurance, retail, e-commerce, and mobile device manufacturing.

E Commerce 101

E Commerce Brands 2015 2016 101

Second to None

APRIL 3, 2018

Capturing new customers is a foundational pillar of a successful fast-casual restaurant brand, but the ability to retain these first-time patrons is the true signifier of a leading Customer Experience. One specific segment that fast-casual brands should be catering their services towards are millennials.

Consumers 63

Consumers Brands Rewards Programs Loyalty 63

Forrester

JULY 18, 2016

It's time for one of Forrester's big annual events: The publication of this year's Customer Experience Index report for US brands. The report is based on Forrester's CX Index ™ methodology, which measures how well a brand's customer experience strengthens the loyalty of its customers.

2016 60

2016 Wireless Customer Experience Government 60

ShepHyken

JULY 18, 2016

Each week I read a number of customer service articles from various online resources. Pokémon Go Shows What Augmented Reality Can Do For Customer Experience by Mark Hillary. This article shows how customer experience and marketing can tie into a game. When Social Media Turns Customer Service Nays Into Yays by Katie Cooper.

2016 69

2016 Article Social Media Customer Service 69

ShepHyken

AUGUST 22, 2016

Each week I read a number of customer service articles from various online resources. 45 Ways to Improve Your Customer Churn Rate by Dev Tandon. TheKiniGroup) Here are 45 different ways for your team to reduce churn, at every step of the customer management process. My Comment: How can you increase customer retention?

2016 0

2016 Article Customer Service Customer Retention 0

CSM Magazine

DECEMBER 14, 2015

Temkin Group, a leading customer experience firm, has published its annual list of customer experience trends. As a part of these publications, Temkin is calling 2016 “The Year of Emotion.” ” Here are the 10 customer experience trends to watch in 2016: 1. Customer Journey Designing.

2016 45

2016 Customer Experience Customer Journey Mapping Contact Center 45

Customer Bliss

OCTOBER 10, 2017

As Senior Vice President, Consumer Operations and Chief Customer Experience Officer (CXO), Maury is responsible for overseeing our end-to-end customer experience and the execution of customer-centric strategies to enhance customer loyalty and business growth. We’ll get into further detail later: Brand.

Customer Experience 154

Customer Experience 2014 2016 2012 154

CSM Magazine

FEBRUARY 17, 2022

As technologies and consumer expectations develop, the customer service landscape is evolving at an accelerated rate. Customers (and companies) faced unprecedented problems causing query volumes to spike, which put huge pressure on customer service teams. Think about it: who would you rather get customer service from?

Customer Service 98

Customer Service 2016 2022 Brands 98

Alida

JANUARY 19, 2017

According to Recode , e-commerce giant Amazon is preparing to launch its own activewear private label brands. Sales in athletic apparel rose 12 percent in 2016 , according to the market research firm NPD, as more consumers wear their workout clothes outside the gym. Photo: Bloomberg. So why the focus on offline experiential retailing?

Retail 167

Retail Apparel E Commerce 2016 167

BirdEye

JULY 5, 2023

Customer acquisition is one of the biggest challenges and expenditures for businesses. However, constantly acquiring new customers without investing in strategies to retain them can prove quite harmful to the bottom line. To first time customers turn into loyal customer, it is important to invest in building relationships with them.

Marketing 98

Marketing Social Media Loyalty Programs Customer Retention 98

Eptica

DECEMBER 16, 2016

Date: Friday, December 16, 2016 Why emotion is central to driving customer loyalty. Published on: December 16, 2016. Author: Steve Nattress There are multiple factors that feed into the customer experience. Essentially, does your brand make them feel good when you are interacting with them?

Loyalty 49

Loyalty Insurance 2016 Contact Center 49

Beyond Philosophy

FEBRUARY 27, 2017

“These new perks revolutionize how all Hilton Honors members can use their Points, senior vice president and global head of customer engagement, loyalty and partnerships Mark Weinstein said in a press release. But rewards programs alone – no matter how good – aren’t going to create customer loyalty. I like these changes.

Rewards Programs 133

Rewards Programs Hotels Travel Chief Customer Officer 133

ShepHyken

AUGUST 15, 2016

Each week I read a number of customer service articles from various online resources. Will Chatbots and AI Replace Federal Customer Service Reps? 4 Tips for Delivering a Richer Customer Experience by Tara Sporrer. Call it a “richer” customer experience. The 30 Things Customers Really Value by Eric Almquist.

2016 69

2016 Article Customer Service Social Media 69

Comm100

JANUARY 14, 2016

Consequently, as newer technologies enable more ease in performing business transactions, consumers will have higher expectations when it comes to customer service and sales support. In recent years, consumers have placed greater importance on the quality of customer service than on the price and quality of products alone.

2016 0

2016 Customer Service Social Media 2015 0