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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

However, through the application of advanced technologies like Natural Language Processing (NLP), voice analytics, and predictive customer analytics , companies can now unlock the hidden potential of unstructured data, gaining deeper customer insights and improving decision-making processes.

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How to Create a Customer Insight Strategy

Lumoa

When it comes to customer experience and your customer insight strategy , it’s no different. What are customer insights? By learning the ins and outs of your customers’ experiences, desires, and expectations of your product you can create a strategy to wow them. Why Build a Customer Insight Strategy?

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Customer-led rebranding: How Price Chopper uses customer insight to thrive in the grocery industry

Alida

Price Chopper Supermarkets, an American grocery chain with 136 stores, has one answer: customer insight. At a recent Vision Critical webinar, Sam Trimboli, consumer insights specialist at Price Chopper, joined us to discuss how customer insight is helping the company thrive in the increasingly fragmented grocery industry.

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13 Best Practices for Website Feedback: Gathering and Utilizing Valuable Customer Insights

SurveySensum

Here’s how you can personalize your feedback requests based on customer behavior and preferences. Segment Your Audience: Divide your customer base into segments based on behavior, preferences, or purchase history. You keep refining your website based on those invaluable customer insights.

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Why You Should Aspire to Drive Customer Lifetime Value—Not ‘Just’ Upsell Customers

InMoment XI

Cross-selling and upselling have formed the bedrock of brand aspirations for their existing customer base for a long time now. Many of the brands I’ve worked with for a long time are slowly coming to the realization that they cannot stick solely to surveys or another singular data source to get customer insights and input.

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Three Ways To Protect Your Customer Base From Competitors

Forrester's Customer Insights

Our data shows that new logos account for close to 23% of total revenue, while retained business plus growth via upsell and cross-sell account for the rest. How are you protecting that 77%?

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This Star Wars Day, Unleash Optimove’s Power to Your Marketing Force

Optimove

With tools like Target Group Discovery, Journey Orchestration, WhatsApp Integration, Self-Optimizing Streams, and Opti-X, marketers can unlock insights, personalize experiences, and optimize campaigns in real-time, ensuring superior engagement and conversion rates in an ever-evolving marketing landscape.