Totango

JUNE 4, 2021

Use These Great Customer Engagement Ideas to Increase Retention. Engagement is key to retention and referrals. Here are seven great customer engagement ideas you can easily put into practice. We’ll also show you how technology can help you automate your engagement strategy. Reward Customer Loyalty.

Customer Engagement 62

Customer Engagement Engagement B2C Customer Journey Mapping 62

ClientSuccess

NOVEMBER 24, 2021

Today, we’re going to take a look at a fourth customer marketing initiative: engagement. Your customers can be your biggest advocates, your biggest cheerleaders, and some of your best resources for growth – if they’re engaged correctly. Facilitate learning and information sharing across your customer base.

Engagement 52

Engagement Marketing Events Customer Relationship Management 52

InMoment XI

MARCH 25, 2024

Predictive analytics is a category of data analytics and the process of using data, statistical algorithms, AI, and machine learning techniques to identify the likelihood of future outcomes based on historical data. Put simply: it involves analyzing current and historical data to make predictions about future events or trends.

Customer Experience 260

Customer Experience Social Media E Commerce Retail 260

SurveySparrow

AUGUST 28, 2023

It encompasses every touchpoint, from the first interaction to ongoing support, and greatly influences customer satisfaction, loyalty, and retention. A positive SaaS customer experience involves: Seamless onboarding Responsive support Personalized interactions Consistent value delivery , throughout the customer journey.

Customer Journey 52

Customer Journey Customer Experience Webinar Net Promoter Score 52

InMoment XI

JANUARY 30, 2024

Employee Engagement: Happy and engaged employees are more likely to provide better customer service. CXM software can also contribute to employee satisfaction by providing tools and insights to enhance their ability to serve customers effectively. That is why Integrated CX is so important.

Customer Experience Management 295

Customer Experience Management Customer Experience Management Roadmap 295

SurveyGizmo

DECEMBER 21, 2022

Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.

Customer Engagement 52

Customer Engagement Feedback Engagement Roadmap 52

InMoment XI

NOVEMBER 15, 2022

A CSAT score is a commonly used customer experience (CX) metric that helps a company build a relationship of trust and understanding with its customers. A successful organization knows that a key element of success is a loyal foundation built within its customer base. How Do You Calculate and Measure a CSAT Score?

Net Promoter Score 260

Net Promoter Score Effort Score Customer Satisfaction NPS 260

Totango

MAY 11, 2021

Stakeholder engagement and management is critical for customer retention. How Do You Optimize Stakeholder Engagement? A well-designed stakeholder engagement and management strategy includes two key components: An action plan for promoting stakeholder engagement. Analyze key stakeholder motivation.

Engagement 86

Engagement Management Net Promoter Score Customer Journey Mapping 86

Kitewheel

MAY 8, 2019

From catchy jingles in holiday sales events to product placement in TV shows , and well as those high-priced sports campaigns, there is simply no shortage of content and messaging from automotive dealers. The automotive industry is one where customer journeys can have a dramatic impact. Getting In Gear: Journey Discovery.

Automotive 45

Automotive Customer Journey Sports Sales 45

Pointillist

MAY 23, 2018

More and more marketers and customer experience professionals are now looking for the best customer journey analytics platform to understand and engage with individual customers at a personal level, at scale. Three Primary Capabilities of the Best Customer Journey Analytics Platforms.

Customer Journey 90

Customer Journey Customer Journey Mapping Touchpoint Multi-Channel 90

Ecrion

JUNE 16, 2020

If you’re a customer engagement specialist, these last few weeks may have found you staring at your screen wondering what you can possibly say to your customer base. Maintaining customer relationships has become more important now than ever. Prepare: Foster Greater Customer Relationships.

Customer Engagement 59

Customer Engagement Engagement Social Media Fashion 59

Totango

JUNE 15, 2022

While the uncertainty that comes along with rising interest rates and a falling stock market can be scary, there is a silver lining: your current customer base. During periods of economic instability, your customer base may be the only growth channel on which you can depend. Treat the Customer Journey as a Product.

Customer Journey 97

Customer Journey Touchpoint Customer Success NPS 97

Optimove

FEBRUARY 1, 2024

Key takeaways: Just in time for ICE, the ultimate gaming event of the year – we’re bringing back the highly sought-after 10-minute lightning talks. In the past year, we’ve been delivering impactful talks at numerous events, and now, we invite you to join us for our latest talks on gaming.

2024 69

2024 Sports Download Events 69

BirdEye

JULY 5, 2023

Relationship marketing is the strategy of cultivating meaningful relationships with customers to ensure long-term satisfaction and brand loyalty. This strategy uses online and offline communication channels for your business to build stronger relationships with your customer base. Why does relationship marketing work?

Marketing 98

Marketing Social Media Loyalty Programs Customer Retention 98

Retently

FEBRUARY 21, 2024

By pinpointing where your customers come from, you can streamline your efforts, enhance engagement, and grow your business. surveys provide actionable insights into the effectiveness of marketing strategies and boost engagement by truly valuing the voice of the customer. Key Takeaways “How Did You Hear About Us?”

Social Media 78

Social Media Advertising Events Insights 78

Totango

JULY 22, 2022

When facing a struggling economy, it’s more important than ever to keep your customers engaged and reminded of why your products and services are critical to their success. We are constantly adding innovative new apps to our Customer Journey Marketplace , including our newest Engage Customers SuccessBLOC.

Communication 102

Communication NPS Metrics Engagement 102

Totango

JULY 5, 2022

As a customer success leader, it’s important to ensure resources are focused on delivering value and creating exceptional customer experiences, while also keenly identifying any potential opportunities for revenue and expansion. Engage Your Customers. So, how do you do this?

Customer Success 99

Customer Success Net Promoter Score Events Customer Relationships 99

Totango

JUNE 28, 2022

But during an economic downturn , when companies are cutting costs and putting a halt on investing in new products, the CMO’s focus has to switch from facilitating growth through new customers to promoting growth via the company’s current customer base. . Maximize Your Return on Investments. Make Your Company Relevant .

Return on Investment 75

Return on Investment Competitive Advantage ROI Communication 75

Totango

JULY 15, 2022

Detecting and protecting at-risk customers is important even in the best of times, but it is especially critical during times of economic instability when your current customer base is your greatest (and perhaps only) source of dependable revenue growth. . The Customer Experience Canvas . Customer Scorecard.

Financial 86

Financial Customer Base Leadership Events 86

Totango

JUNE 15, 2022

We’ve been here before, however, and we know that during uncertain times, protecting your customer base is the most important thing you can do for your business. Customer retention is the lifeblood of recurring revenue enterprises, no matter what the external economic circumstances may be. Focus Your Resources on What Matters.

Customer Success 103

Customer Success Customer Relationships Communication Customer Retention 103

Retently

MAY 9, 2024

This article takes a look at the seven deadly sins of B2B customer retention that you’ll want to avoid and the relevant solutions you may want to consider. Personalizing customer interactions, offering exceptional customer support, and proactively addressing concerns are key components that boost customer retention and trust in B2B markets.

Customer Retention 78

Customer Retention B2B Customers Loyalty Programs 78

Totango

DECEMBER 21, 2021

Building out customer success manager automation depends on the effective use of email and in-app messaging. Planning strategic emails at key milestones in your customer journey can help you deliver a smoother customer experience, yielding higher satisfaction and better retention rates. Subscription or license renewal.

Customer Success 107

Customer Success Management Net Promoter Score NPS 107

Kitewheel

FEBRUARY 6, 2019

Customer experience professionals know better than anyone, that insurance journeys are complex. But none of these alone is enough to build trust through a journey. Customer experience is the next competitive battleground that all industries must fight across. So why should you look into customer journeys?

Insurance 40

Insurance Customer Journey Communication Customers 40

Pink Guava

APRIL 18, 2019

Customer Experience for the big Launch of your Product One of the big mistakes we often make is we plan this big launch and we invest in an event where we invite the best of best in industry only realising later it only landed you in this initial hype of congratulatory messages. Customer Life cycle for Customer Journey Mapping.

Customer Base 40

Customer Base Customer Journey Mapping Customer Experience Customer Journey 40

Bold360

MARCH 19, 2020

One of the biggest challenges we face is now is engaging a remote workforce with a stay-at-home customer base. Dan Brazil reflected: “Judging from the level of engagement around the table, the topic of automating self-service through chatbots saw some very passionate opinions being shared.

Retail 52

Retail Customer Journey Touchpoint Consumers 52

Totango

APRIL 24, 2020

The full recording will be available on Totango’s Everything Customer Success YouTube channel but some of the key takeaways include: Digital Transformation has accelerated as enterprises scramble to the cloud. Any and all engagement playbooks need to be re-tuned. Activate best practice toolkits to optimize customer journey quickly.

Customer Success 62

Customer Success Webinar Customer Journey Events 62

SurveySparrow

DECEMBER 24, 2023

What is a Customer Experience Survey? A Customer Experience Survey is a systematic method businesses employ to collect and analyze feedback from their customer base. It is like a friendly chat with your customers (but on paper or online.) Customer Journey Surveys How do they align? The primary goal?

Customer Experience 52

Customer Experience Net Promoter Score Effort Score NPS 52

BirdEye

AUGUST 24, 2023

Cost : Loyal customers provide more value to your business than new customers. Convenience : Make it easy for customers to buy again with exceptional customer service and a seamless experience. Communication : Listening to and engaging with your existing customers is central to an effective marketing strategy.

Marketing 98

Marketing Customer Retention Loyalty Social Media 98

Totango

JUNE 30, 2020

Retaining those customers will require efficient, high-value communication between you and your customers. Even more than at other times during the customer journey, your customers want leadership, support, and guidance from you. Invite customers to upcoming free training webinar series.

Communication 126

Communication Webinar Metrics Customer Retention 126

Kayako

AUGUST 12, 2022

eMarketer estimates that by 2024 almost 20% of total retail sales will be via eCommerce, and that estimate does not include travel and event ticketing or restaurant food delivery. The challenge for brands is ensuring that customer relationship management doesn’t suffer as online spending becomes the norm.

Customer Service 117

Customer Service E Commerce Effort Score E-support 117

BirdEye

OCTOBER 27, 2023

Did you know you can reduce customer acquisition costs (CAC) with business text messaging? Why is customer acquisition important? Customer acquisition is important because your business must increase its customer base and pool of repeat buyers for the following reasons: Easy word-of-mouth marketing to spread the word about your brand.

Social Media 57

Social Media Multi-Channel Advertising Customer Retention 57

Hallmark Business Connections

FEBRUARY 23, 2021

With all the digital marketing channels now available, direct mail has fallen out of favor with a number of marketers—an unfortunate turn of events for brands. And though direct mail marketing doesn’t provide the immediacy of digital channels, it does offer reach and engagement not often found with email.

Marketing 91

Marketing E Commerce Omnichannel E-support 91

Totango

DECEMBER 5, 2019

Customer advocacy starts with understanding your customers’ needs and goals. To do this, you will need to identify precisely what a given customer wants so you can help them realize value. Then, gather customer data throughout the customer journey and take action at the right time. . Segment customers.

Net Promoter Score 65

Net Promoter Score NPS Events Customer Journey 65

CSM Magazine

OCTOBER 25, 2023

The Importance of Customer Experience Customer experience (CX), is a customer’s overall impression of a brand throughout their entire journey. It encompasses all touchpoints, interactions, and customer perceptions of a business. Word of Mouth : Satisfied customers are more likely to become brand advocates.

Entertainment 52

Entertainment Customer Experience Social Media User Experience 52

Gainsight

AUGUST 26, 2022

This year, for the first time ever, the focus of the event expanded beyond customer success to include speakers, sessions, and attendees from product and community. To create these elevated customer journeys and experiences, both CS and Product must share the same vision and North Star metrics. .

2022 52

2022 Customer Journey Customer Success Roadmap 52

Totango

AUGUST 2, 2022

So, during periods of economic uncertainty when your company’s current customer base is your greatest (or only) source of revenue growth, your knowledge and expertise becomes critical. A CSM works one-on-one with customers, guiding them through the customer journey and building a positive relationship.

Customer Success 79

Customer Success Customer Journey Customer Confidence Customer Satisfaction 79

Totango

NOVEMBER 21, 2019

Identifying the promoters, neutrals, and detractors among your customer base is a powerful tool. . Once you have NPS scores for your customers, you must consider that data in context in order to get a clear idea of what to do next. You can also break customers out into NPS segments to identify trends. Measure Results.

Customer Satisfaction 92

Customer Satisfaction NPS Metrics Net Promoter Score 92