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Customer retention is the new religion

Hello Customer

January typically is a month to forecast trends, and we believe customer retention will be an important one. But we see increasingly more organisations move their focus from aggressive acquisition investments to retention management. And as fashion shows us, every trend returns at some point in time. To wrap it all up.

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7 Ways to Supercharge Your Marketing with SMS Automation

SurveySensum

Imagine this: you’re a business owner eagerly waiting for your latest marketing campaign to take off. Effective marketing is all about reaching your audience where they are and engaging them with timely, relevant messages. This is where SMS automation comes in as a powerful tool to enhance your marketing efforts.

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10 Steps to Immediately Improve Customer Retention With Journey Analytics

Pointillist

The answer isn’t acquiring two new customers. Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. What is Customer Retention? Why Customer Retention Matters.

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Build Revenue with These Proven Customer Retention Strategies

Joe Rawlinson

Studies also back up the idea that retaining customers can positively impact your bottom line. Research from Bain & Company shows that increasing customer retention rate by just 5 percent increases profits from 25 to 95 percent. But which customer retention strategies actually work? Data-driven Strategies.

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Why Engagement Strategies & Investment Are Important for Customer Retention

ProProfs Chat

A Forrester report highlights increasing customer retention by 5% can increase profits by up to 95%. Loyal customers spend about 30% more with brands than new customers. An investment to increase retention by 5% is surely a worthy business investment. Simple formula: Customer Retention = Engagement + Investment.

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24 Experts Reveal Their Top Customer Retention Strategies For B2C Brands

Storyminers

We decided to ask experts one question: What is your most effective customer retention strategy for B2C brands? . VP of Customer Experience, Compellon. The most effective customer retention strategy is to focus, well, on retention. Head of Marketing, Groove. Check out the list below. Annette Franz.

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Boost business success with stellar customer communication

BirdEye

Companies also communicate with customers to share product updates, resolve complaints, gather feedback, and provide customer service. If that communication breaks down, customer engagement will drop, and they’ll likely take their business elsewhere. It’s helped us increase our customer engagement and satisfaction.”