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Customer Journey Mapping Examples for Beginners

InMoment XI

A customer journey map is a diagram of all the places customers come into contact with your brand, online or off. But customer journey mapping can be complicated to create, and the results can be difficult to track and interpret from end to end. Gather Customer Data. Plot Touchpoints.

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Why Customer Experience Success Requires A Great Employee Experience

Experience Investigators by 360Connext

Even seemingly back-end roles like product development and IT are integral in supporting customer-facing employees and building the systems your customers use. HR and L&D teams enable employees with the processes, technology, and education they need to thrive.

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Service Blueprinting and the Next Normal

Experience Investigators by 360Connext

How Does it Differ From a Customer Journey Map? Service blueprints are designed to map out the future experience for customers as well as the backend processes and systems to make the experience happen. This might sound like a customer journey map, but there are a few distinctions.

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How to Turn Reactive Customer Experience into Proactive CX

Experience Investigators by 360Connext

“Wow our Customer Satisfaction Rate really went up this week!” ” or “Looks like our Net Promoter Score took a tumble.” But too often, our customer journey maps remain static. Well, customer journey mapping requires a lot of effort to build from scratch.

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Guest Post: 7 Ways Improved Customer Journey Results in Business Growth

ShepHyken

Enhanced customer satisfaction Stockouts, inaccurate forecasting, delays, silos, poor customer service: all of the weaknesses within your customer journey threaten to ruin experiences. The result of all of this is angry, frustrated customers. It can catapult your growth or leave you lying flat on your face.

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Customer Experience Roadmap: A 5-Step Comprehensive Guide

SurveySparrow

It typically includes identifying customer touchpoints, analyzing current customer interactions, setting clear objectives for improvement, and implementing specific initiatives or technologies to reach these goals. It provides a unique perspective into how customers engage with your brand at each touchpoint.

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5 Ways to Optimize Your Customer Feedback Program

Experience Investigators by 360Connext

Let’s say your organization has a goal to improve the experience of customers who have been with the company for more than a year. To measure this, Net Promoter Score (NPS) is reported for both new customers and those who have been with the company for 13 months. But that’s exactly what they are.

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