Fri.Jun 16, 2023

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Effective strategies for conducting brand surveys

BirdEye

Knowing how your customers feel about your brand makes growing a business easier and more efficient. With this knowledge, you can finetune your products, go-to-market strategies, marketing campaigns, and other processes for the best possible results. Regularly conducted brand surveys help you gather such feedback. But brand surveys come in many different forms and choosing the right one is important to reap the benefits of your investments.

Brands 98
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SAP Labs Talk Ep. 6 – The Future of Customer Engagement

SAP Customer Experience

? Join Us for an Exclusive Interview on “The Future of Customer Engagement” ? We are excited to announce a groundbreaking event focused on the future of customer engagement. On June 28th, 3pm CET, we cordially invite you to an enlightening interview featuring our esteemed guest, Kelsey Jones, Global Head.

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Customer Service Superiority: Does It Really Drive Consumer Preferences?

CSM Magazine

When it comes to the reasons people choose, and in many cases show great loyalty to a company, they are myriad. From the quality of the products to the price points, the accessibility of a service to the consistency of what the consumer may receive, among many other things, people will often take time to make a decision and then stick with it. Loyalty is an important buzz word for companies looking to ensure their revenue streams and expand their offerings, so nurturing that is a priority.

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Don’t Forget Digital Customer Interactions When You Think of Cybersecurity

SaleMove

Cyber risk is a great concern for financial institutions. While cybersecurity is top of mind, ensuring digital customer interactions are secured may not be. The post Don’t Forget Digital Customer Interactions When You Think of Cybersecurity appeared first on Glia Blog | Digital Customer Service Explained.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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Canadian Customer Experience Quality Falls To A New Low

Forrester's Customer Insights

The Canada CX Index 2023 shows brands backsliding on performance. Read about the results and meet two brands that beat the odds and improved their CX Index scores in a tough year.

2023 26

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US Health Insurers’ CX In 2023: Stable, Trending Toward Stagnant

Forrester's Customer Insights

If there’s a hair’s breadth between keeping pace and treading water, the US health insurance industry is balancing right on it.

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Answering your questions about Microsoft Teams and the contact centre

Eptica

Date: Friday, June 16, 2023 Author: Pauline Ashenden - Demand Generation Manager Answering your questions about Microsoft Teams and the contact centre Published on: June 16, 2023 Author: Pauline Ashenden - Demand Generation Manager While organisations are increasingly adopting Teams, they want to ensure it works effectively in their contact centre. Our latest blog answers common questions about Teams and the contact centre – read the full article here on our parent company Enghouse Interac

2023 62
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Unlock True Customer Understanding: The Power Of “What” And “How” Data

Forrester's Customer Insights

True customer understanding requires a holistic data approach to unlock valuable insights, create differentiated experiences, and cultivate a customer’s brand loyalty.

Loyalty 20
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June 2023 Bonfire Marketer of the Month: Blinkist’s Josephina Drust

Braze

This month, we’re recognizing Josephina Drust, Senior CRM Lifecycle Manager at Blinkist, a bite-sized learning product that connects people with powerful ideas from leading authors and experts.

2023 52
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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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The Significance of Validity and Reliability in Quantitative Research

2020 Research

Key Takeaways: Types of validity to consider during quantitative research include internal, external, construct, and statistical Types of reliability that apply to quantitative research include test re-test, inter-rater, internal consistency, and parallel forms There are numerous challenges to achieving validity and reliability in quantitative research, but the right techniques can help overcome them Quantitative research is used to investigate and analyze data to draw meaningful conclusions.

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Looking beyond NPS and CSAT scores for deeper customer insights

MyCustomer

Leslie Pagel explores the effectiveness of NPS and CSAT in the healthcare industry, arguing that survey-based metrics are becoming obsolete.

NPS 59
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Knowledge Management Platform: The Best Google Drive Alternative For Better CX

Knowmax

Check the google drive vs. knowledge management comparison & understand why the km platform is the best google drive alternative.

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How We Found Our Brandwatch Change Makers

Brandwatch CX

As we publish our debut Change Makers report, we’re sharing how we identified the brands and individuals sparking innovative change.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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How to Measure NPS in SaaS Product: Best Practices & Examples

Zonka Feedback

Want to measure Net Promoter Score in your SaaS products & distinguish your promoters from passives and detractors? Check out this blog to learn the best way to measure NPS in SaaS products. In 2018, Hootsuite launched a major update to its platform, which included new features and a more intuitive user interface. Despite the positive response to the update, Hootsuite received a negative NPS score of -2 in a survey conducted by G2 Crowd.

NPS 40
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How We Found Our Brandwatch Change Makers

Brandwatch CX

As we publish our debut Change Makers report, we’re sharing how we identified the brands and individuals sparking innovative change.

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The Evolutionary Wave: Six AI Customer Service Solutions Redefining CX

CSM Magazine

More and more companies are using AI tools to improve customer service and simplify their processes. These digital solutions herald a new epoch of personalized interactions, seamless support, and unparalleled efficiency. Let’s take a look at six pioneering tools that help businesses build close connection with their clients. AI-powered customer service: taking interactions to the next level AI and customer service is an exciting topic.

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June 16 – Customer Success Jobs

SmartKarrot

Role: Sr. Customer Success Implementation Manager Location: United States (Remote) Organization: Lyra Health As a Sr. Customer Success Implementation Manager, you’ll serve as the main implementation lead for Lyra’s biggest employer segment, Major/Key segment employer clients (30,000+ lives), keeping constant touch with the customers’ benefits team members and other important stakeholders to ensure launch preparation.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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The Ultimate Guide to Getting Things Done and Leveling Up Your Success!

SmartKarrot

Success is not something you get in one day. It requires getting things done consistently. We may plan our day, week, month, or even our life in the best way possible. But, we cannot expect success without the actual execution of those plans. If you want to level up your success you need to get things done and get them done consistently. No excuses for being busy or anything else should come your way of completing your planned task.