Sat.Aug 19, 2023 - Fri.Aug 25, 2023

article thumbnail

Does Net Promoter Score Work for B2B Companies? You Bet It Does!

Retently

Some people argue that NPS® doesn’t work effectively for B2B companies. We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. One reason for this common misconception is that almost all of the content available both online and offline about NPS® is aimed at a B2C audience: Most NPS guides are written with B2C brands in mind, using terms like “customers” instead of “clients” or “accounts”.

article thumbnail

Data Intelligence, AI, and the Future of File Services

Nasuni

Jim Liddle announces that he is taking on a new role as Chief Innovation Officer to lead Nasuni’s data intelligence and Artificial Intelligence (AI) strategies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Vector Database: The Key To Unlocking The Power of Generative AI

Forrester's Customer Insights

In the age of GenAI, vector databases are becoming increasingly important. They provide a critical capability for storing and retrieving high-dimensional vector representations, essential for supporting LLMs. Unlike traditional databases that are optimized for exact matches, vector databases are designed to support similarity searches.

article thumbnail

Mastering customer marketing strategies: Guide to sustainable growth

BirdEye

It’s harder for a business to stand out these days. Traditional marketing, such as content creation and social media, has become non-negotiable. Businesses have to work harder to make their marketing campaigns successful. By tailoring customer marketing messages that resonate with customers’ unique preferences, companies can unlock a powerful avenue for sustainable growth.

article thumbnail

Your Expert Guide to CX Orchestration & Enhancing Customer Journeys

Speaker: Keith Kmett, Principal CX Advisor at Medallia

Join Keith Kmett, Principal CX Advisor, in this new webinar that will focus on: Understanding CX Orchestration Fundamentals: Gain a solid understanding of what CX orchestration is, its significance in the customer experience landscape, and how it plays a crucial role in shaping customer journeys. This includes the key concepts, strategies, and best practices involved in CX orchestration. 🔑 Connection to Customer Journey Maps: How to effectively integrate customer journey mapping into the

article thumbnail

Transforming Marketing with AI Tools

Magellan Solutions

The marketing landscape is changing due to the evolution of Artificial Intelligence (AI). AI has transformed marketing strategies and is a powerful tool. AI marketing tools are shaping the future of marketing. Initially, AI simplified tasks such as email marketing and social media scheduling. Over time, machine learning algorithms allowed for more advanced customer segmentation and personalization.

More Trending

article thumbnail

Customer Experience vs. Customer Engagement: Unraveling Differences & Exploring Synergies

Blueshift

In today’s hyper-connected and competitive business landscape, organizations strive to build lasting customer relationships. A happy and content customer is a company’s true asset. For any business, however big or small, there can be no better advocate than its customer community. That’s why organizations are so rightly focused on being ‘customer-centric’.

article thumbnail

How to leverage social shopping to maximize growth

BirdEye

Social media is an amazing platform for customers to discover brands, local businesses, and products for their needs. But these platforms hold the potential to be so much more, when combined with social shopping. You can turn your social media audience into customers without them having to leave the platform at all. And that is what social shopping is.

article thumbnail

Customer Service vs. Customer Experience: Explained

Help Scout

The terms customer service and customer experience are often confused or used interchangeably. They’re not the same thing, but they are related.

article thumbnail

How to Send Email Notifications from an Emarsys Automation Program via a Webhook

SAP Customer Experience

The Business Requirement: Our imaginary customer utilizes an Emarsys Contact Form on their main website as a contact form. We can also use custom forms but this is a topic of another blog. After a contact fills out the form, an automation program is triggered with a Form Entry Point.

article thumbnail

How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

article thumbnail

Getting the most from email customer service

Eptica

Date: Thursday, August 24, 2023 Author: Pauline Ashenden - Demand Generation Manager Getting the most from email customer service Published on: August 24, 2023 Author: Pauline Ashenden - Demand Generation Manager Email customer service remains popular among businesses and their customers. In our latest blog we share key tips to help customer service teams optimise and get the most from the email channel.

article thumbnail

Instagram 101: A comprehensive guide to use Instagram effectively

BirdEye

What is the first thing you think of when you hear Instagram? If visuals come to mind you are not alone, but the platform is capable of much more. With a user base of two billion active monthly users, if your business is not using Instagram for marketing , you are missing out. But there’s no denying Instagram is unique and comes with a learning curve, that’s why we’re going back to the basics with Instagram 101.

article thumbnail

Partnering for Success: The Braze Partner-Led Onboarding Program

Braze

Having the right technologies on hand is an essential part of any successful customer engagement strategy—but implementing a new marketing technology platform can sometimes be both time-consuming or labor-intensive.

article thumbnail

Using ChatGPT for Customer Service

Help Scout

How ChatGPT — or other generative AI tools — can be used to help answer customer service queries and deliver better service. How good is ChatGPT and in what other ways could it be used in customer service situations?

article thumbnail

7th Annual CX Report by The Northridge Group Uncovers Priority Training Focus

JUST RELEASED! New research reveals 92% of business leaders would like to provide additional training to their customer service representatives. Soft skills training stands out as a priority area of investment and/or improvement. Check out The Northridge Group’s latest CX research report —the 7th annual CX survey of 1,000 customers and 250 business executives—to see additional statistics as well as insights that businesses can use to benchmark their customer service and improve the overall exper

article thumbnail

The 5 Benefits of On-the-Go Product Testing

2020 Research

To make confident business decisions, it is imperative for organizations to understand how and why people use their products in their day-to-day lives. Unfortunately, most of the time that’s easier said than done. While In-Home Usage Tests (IHUTs) are critical to successful product development, they can oftentimes be complex, lengthy, and expensive.

article thumbnail

How to get discovered with social media SEO? 

BirdEye

Social media is an important part of every business’ content strategy. But just including social media in the strategy may not be enough. Businesses must understand the value it can bring in boosting brand awareness, domain authority, and revenue for your business, especially with social media SEO. Know how to get discovered faster by optimizing content for social media SEO with this blog post.

article thumbnail

Empowering Employees for Success: Fostering a Culture of Empowerment and Engagement

C3Centricity

Introduction: [Capture the reader’s attention by highlighting the importance of employee empowerment and engagement in driving organizational success. Explain how organizations that […] The post Empowering Employees for Success: Fostering a Culture of Empowerment and Engagement first appeared on c3centricity.

Culture 90
article thumbnail

The Ultimate Guide to Knowledge Base Management

Help Scout

Learn what a knowledge base is and discover how to plan, create, and deliver effective help center content to create better customer experiences.

article thumbnail

When Customers Win, You Win: How to Deliver Value That Transforms Your Customer Experience

Speaker: Donna Weber - Customer Onboarding Expert

Customer onboarding is so much more than going live with your product and driving adoption. The truth is, onboarding is the most important part of the customer journey. When you set positive first impressions, establish trusting relationships, and quickly deliver meaningful outcomes, you create customers for life. Invest an hour with Donna Weber to learn why your customer onboarding is critical to your success.

article thumbnail

Migrate Your Accelerator-based Storefront to Composable Storefront

SAP Customer Experience

Overview Migrate your accelerator-based storefront to Composable Storefront If you’ve read the “Five reasons to move to a project Spartacus javascript storefront ” and “Getting started with SAP Commerce Cloud Project Spartacus” you may be wanting to migrate to a stateless high-performance architecture and now wonder how to actually prepare.

article thumbnail

Collaborating for better care: The power of co-designing the patient experience

MyCustomer

In recent years, there has been a spotlight on the customer experience being delivered by healthcare organisations.

article thumbnail

Stories from the Field: Aligning Service and Mission

Brad Cleveland Blog

Do all of the services your customers experience align with your organization’s vision and mission? I’m sometimes baffled to hear plodding phone menus, “Press 1 for this and 2 for that.” And I don’t get service policies that are immediately … Continue reading → The post Stories from the Field: Aligning Service and Mission appeared first on Brad Cleveland.

article thumbnail

These 13 Stories of Remarkable Customer Service Will Put a Smile on Your Face

Help Scout

In a world where support is often thought of as a cost center, these remarkable customer service stories will remind you of its true potential.

article thumbnail

The Truth About Customer Journey Mapping

Speaker: Dave Seaton, CEO of Seaton CX

Is Customer Journey Mapping a tired fad from 2013? Or a critical tool for sparking customer-centric change? 💥 The answer lies not in the map itself, but in the mapping process. When crafted with precision and insight, journey maps emerge as powerful catalysts, transforming customer experiences and steering businesses towards profitable growth.

article thumbnail

SAP Case-Remote Connections

SAP Customer Experience

Maintaining a service connection is crucial when you report a case to SAP since it enables a support engineer to remotely access your system and start an analysis without your presence. This helps support engineers to directly observe an issue as part of a Root Cause Analysis, expedites the problem’s.

article thumbnail

Announcing The Forrester Wave™: Content Management Systems, Q3 2023

Forrester's Customer Insights

The Forrester Wave™: Content Management Systems, Q3, 2023 helps buyers select a next-generation content management system that will delight, convert, and further engage consumers through anticipatory digital experiences.

2023 47
article thumbnail

How To Integrate Google Analytics With Your Chatbot

kommunicate

Last Updated on August 23, 2023 Below is a simple guide for users who have integrated a chatbot to their website and now want to track its performance. We are going to integrate Google Analytics with a chatbot built using Kommunicate’s Kompose chatbot builder. Before we dive in, let’s see why its important to integrate [.] The post How To Integrate Google Analytics With Your Chatbot appeared first on Kommunicate Blog.

2023 98
article thumbnail

Go-To Scripts for 16 Tricky Customer Service Scenarios

Help Scout

Use this guide to train new team members, engage in role-playing exercises, or just refine your own approach to customer service scenarios.

article thumbnail

Solving the Biggest Tech Challenges in RevOps

In this eBook, we’ll run through real-world examples that show how RevOps teams can benefit from modern solutions for the access, management, and activation of their GTM data. Whether you need to improve lead response times, boost adoption of core tools, improve lead qualification, or target and automate your GTM motions, you’ll find examples of how revenue teams are solving some of the toughest problems in modern business.