Remove 2008 Remove Consumers Remove Innovation Remove Social Media
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Why listening to customers matters in a recession

Thematic

How can you stay relevant to consumers in a competitive market - especially one under the pressure of a recession? Think surveys, posts on social media, online reviews and chat logs. During the 2008 recession, Starbucks came under threat. Let's look at Target during the 2008 recession.

2008 71
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CCaaS Trends: The Evolution of Cloud Contact Centres

Lumoa

In the age of smartphones, where support is only a click away, consumers have massive expectations when it comes to customer service. This meteoric pace of innovation birthed new and innovative solutions for modern contact centers, finally coming to a crescendo with the advent of artificial intelligence (AI).

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Why focusing on CX is key at times of change

Eptica

Showing the speed of change, in 2008 the five largest global companies were PetroChina, Exxon, General Electric, China Mobile and ICBC (China). For deeper insights you need to analyze the many real interactions that your organization has with customers every day, such what they say on email, chat or social media.

2008 73
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Connecting Your Brand with the New Generation

Second to None

Older Gen Zers witnessed their parents face economic turmoil and risk of unemployment in 2008, instilling a pragmatic attitude towards the monetary market. Utilizing a social media influencer’s pull is just as much about increasing brand recognition as it is about increasing sales. 1, 7] [link]. 2,4] [link]. 3,5] [link].

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CX vs. UX: The Yin and Yang of Customer Loyalty

InteractionMetrics

A killer product alone is never sufficient to retain customers, and studies have found that up to 86 percent of consumers will stop shopping with a company due to just two poor customer experiences. [i] Test : End where you started: with the consumers. i] In this way, having a customer experience czar makes a whole lot of sense.

Loyalty 52
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Connecting Your Brand with the New Generation

Second to None

Older Gen Zers witnessed their parents face economic turmoil and risk of unemployment in 2008, instilling a pragmatic attitude towards the monetary market. Utilizing a social media influencer’s pull is just as much about increasing brand recognition as it is about increasing sales. 1, 7] [link]. 2,4] [link]. 3,5] [link].

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If You Open, Will They Come?

NetBase

To answer this, we must view consumer readiness through the lens of COVID-19 – and against the backdrop of how this is progressing in Europe. Knowing how to proceed and advertise in uncharted waters, brands need to be prepared for the unpredictable as consumers have grown selective during this self-isolation. Learnings from Europe.

Retail 71