Remove 2016 Remove Customer Engagement Remove Customer Journey Remove Customer Relationship Management
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4 Features Your Digital Customer Engagement Platform Must Have

Totango

Many companies still use “old school” methods of customer growth and don’t know how to update their customer engagement platforms and practices. And for those who are looking to modernize in order to compete in today’s customer-centered economy, there are a lot of customer engagement platforms to choose from.

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Is Your Customer Engagement Really Customer-Centric?

ClearAction

Is Your Customer Engagement Really Customer-Centric? Customer engagement can yield short-term or long-term rewards or penalties, depending on how customer-centric they are. Short-term rewards: uptick once or for one period — engagement value exceeded underlying value. What is customer engagement?

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The Best Customer Success Resources of 2016

Amity

Editor’s note: This is a living document, and our goal is to update it regularly with the best resources around customer success. The Best Customer Success Resources of 2016. Surely, you are staying up to date on the latest customer success trends – did someone say “customer marketing”?

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Mapping digital transformation in customer experience

Eptica

Date: Wednesday, May 25, 2016 Mapping digital transformation in customer experience. Published on: May 25, 2016. Author: Pauline Ashenden In the fast-moving world of customer experience there is no shortage of new trends and technologies for companies to evaluate and adopt. over the course of the year.

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What is relationship marketing: examples and strategies

BirdEye

This technique comes in handy when a business wants to acquire a higher volume of new customers to scale their company. It requires the business to connect with the customer at all stages of the customer journey. What is a relationship marketing strategy? What is the main goal of relationship marketing?

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20 Top Customer Focused Takeaways from CRM Evolution

Tricia Morris

Customer experience is how a customer feels about a company over time. Customer Relationship Management (CRM) is a technology and system that sustains sales, marketing and customer service activities. Hire a happiness hero, customer champion or happiness engineer. (2) Ray” Wang.

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Delivering what US consumers want

Eptica

Date: Friday, July 8, 2016 Delivering what US consumers want. Published on: July 08, 2016. Author: Chris Eideh Knowing your customers is at the heart of designing and delivering the right experience to engage with them successfully. Share this page on: Tweet.