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QR Code Marketing for Mobile First Brands 

Optimove

million people in the US will be using QR codes by 2025 – not bad for a technology that’s had more than its fair share of naysayers! If you’re a mobile-first brand, QR code marketing will go a long way to increasing engagement, cultivating loyalty, and driving growth … let’s explore. A frictionless user experience.

Brands 52
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How Will Automation, AI and IoT Shape User Experience?

Answer Dash

However, curating these cultivated experiences requires a very time and resource-intensive process. Businesses must continually track interactions with their brand in order to build a clear view of a customer’s preferences and deliver relevant, personalised offerings.

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Three Steps to a Winning B2B Customer Experience Plan

Totango

What is B2B Customer Experience? B2B customer experience consists of the total set of thoughts, emotions, and behaviors that B2B clients undergo when interacting with your brand. B2B customer experience differs from B2C customer experience in several important ways. Why Take B2B Customer Experience Seriously?

B2B 107
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How to leverage social shopping to maximize growth

BirdEye

Social media is an amazing platform for customers to discover brands, local businesses, and products for their needs. Studies project that social shopping revenue will account for about 80% of e-commerce sales by 2025. This grows brand awareness and eventually, your sales. And that is what social shopping is.

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Customer intent is a treasure trove of actionable data hiding in plain sight

Think Customers

By 2025, smart workflows and seamless interactions among humans and machines will be as standard as the corporate balance sheet, and most employees will use data to optimize nearly every aspect of their work, predicts McKinsey & Company. Businesses are eager to unlock insights that can help them adapt to change and reengage customers.

Apparel 59
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Everything You Need to Know About In-App Surveys

SurveySensum

Do you know the mobile app industry is set to generate a whopping $613 billion in revenue by 2025? This staggering number makes it crucial for the app developers and product owners to focus on delivering GREAT customer experience. By actively seeking user input they improve its features, usability, and overall user satisfaction.

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The Bots Have Eyes: Why the Evolution of Visual Chatbots Has Entrepreneurs Excited

TechSee

It was a novel concept at the time, but the technology is now ubiquitous in the industry, with the financial robo-advice market projected to grow to $7 trillion by 2025, according to CNBC. Yet bots still come with a multitude of problems for entrepreneurs, especially as it pertains to customer experience.