GetFeedback
JULY 19, 2019
The same survey showed that when hotels get the customer journey right, customers are 61% more willing to recommend the hotel than customers of hotels that only focus on touchpoints. There is greater ROI when the holistic customer journey is the focus. Improving customer experience is what leads to ROI.
ShepHyken
DECEMBER 4, 2020
When we refer to investing in the wrong technology, we are talking about technology solutions that are too expensive, have low adoption, and fail to deliver ROI. Let’s take an airline that invests in a paid facial recognition fast track experience at the security checkpoint. If this airline has primarily leisure travelers (i.e.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Eptica
APRIL 18, 2018
Author: Pauline Ashenden Not only are holidaymakers now booking their travel and accommodation online, but the web has also paved the way for new business models, with more people going direct to hotels and airlines rather than booking complete packages from traditional travel agents. Why it is time to calculate the ROI of VoC programs.
ReviewTrackers
MAY 8, 2017
20:20 Customer Experience Summit by Marketforce gathers 250+ senior CX professionals from across a huge variety of industries, including retail, transport, financial services, media, telecoms, utilities, and more. The ICX Summit is for B2C businesses who are interested in utilizing interactive technologies to enhance the customer experience.
Alida
SEPTEMBER 22, 2016
To deliver impactful and timely insight to business leaders in your company, you can’t rely on slow, traditional research methods. DEWALT’s award-winning insight community has resulted to savings of over $1 million in study costs this year and close to $6 million since its launch. Enhance marketing with customer insight.
Currency Alliance
JUNE 1, 2020
If you operate a hotel or airline, the margin on incremental revenue from rooms or seats that would have gone unsold is more than 80%. Create ‘wow’ moments to keep customers engaged. And don’t forget, when customers engage, you get the data and permission to continue marketing directly to them.
Forrester's Customer Insights
JULY 28, 2016
For these firms prioritizing and coordinating investments in data, technology is not a tortuous process of guest-imating ROIs and long procurement cycles. So who are these predators? Well, there are obvious players like Facebook, Amazon, Google, Uber, Netflix etc.
Expert insights. Personalized for you.
309 
Let's personalize your content