Smith+co CX

JANUARY 21, 2016

I know I don’t just speak for myself when I say it’s good to see the back of those sleep-inducing articles that start with “Five predictions for 2016” and “2016 the year of the blah blah blah”. Some of the articles are so crass they may as well be predicting a rise in the oxygen in-take from the human race in the year ahead.

2016 28

2016 Social Media 2015 Advertising 28

Help Scout

MAY 21, 2019

The question you need to ask yourself is: Do potential customers know what I know? That’s why we need value propositions. They help us to achieve clarity around our brand, enabling us to craft messages that can speak to customers in the language that makes sense to them. But looking at your customers defines value.

Hotels 40

Hotels Hospitality Travel Touchpoint 40

SurveySparrow

MARCH 18, 2020

It could mean that you either step up your training, or your marketing game so that prospective clients are aware of your brand or offer better deals. Revenue is not only the money that you get when a new customer comes in, but it is also based on the amount that you receive when existing customers upgrade or buy more from you.

Sales 52

Sales Management Net Promoter Score NPS 52

SmartKarrot

OCTOBER 10, 2023

As businesses strive to provide unparalleled user experiences and support, personalizing your customer success playbooks has emerged as a pivotal strategy. Over time, this relationship-centric approach solidifies the bond, making customers more likely to remain committed to our brand. Emphasize on continuous Improvement.

User Experience 10

User Experience Customer Success Feedback Touchpoint 10

BlueOcean

JANUARY 22, 2019

While new technology continues to emerge, the digital transformation of recent years has conditioned consumers to expect ultra-responsive, technologically-powered customer service, but they want more than that. Consumers Expect Brands to Know Their Personal Preferences. Also read this: Customer Journey Mapping in the Contact Center.

2019 204

2019 Consumers Customer Experience Contact Center 204

BirdEye

MARCH 20, 2023

In this article, we’ll show you how to create an effective social media strategy that is goal-oriented, audience-focused, content driven, and measurable. Today, 90% of people with a social media account use social networks to communicate with brands and businesses. That brand consistency reinforces your brand identity.

Social Media 52

Social Media Brand Values Brands Measurement 52

SurveySensum

FEBRUARY 20, 2024

Offer Exceptional Customer Service According to a Forbes report on “What customers want and expect” 92% of customers say they would stop purchasing from a company after three or fewer poor customer service experiences. Customer service isn’t just a department – it’s the heartbeat of your business.

Customer Satisfaction 52

Customer Satisfaction Touchpoint Social Media Customer Centricity 52

SurveySensum

FEBRUARY 20, 2024

Offer Exceptional Customer Service According to a Forbes report on “What customers want and expect” 92% of customers say they would stop purchasing from a company after three or fewer poor customer service experiences. Customer service isn’t just a department – it’s the heartbeat of your business.

Customer Satisfaction 52

Customer Satisfaction Touchpoint Social Media Customer Centricity 52

Russel Lolacher

JUNE 15, 2021

I read a lot of articles, books and blog posts about customer service experience and ways to attract, retain and reacquire customers to keep organizations happy and healthy. Buyer Personas – are, as Hubspot defined them, “semi-fictional representations of your ideal customers based on data and research.

Employee Experience 128

Employee Experience Customer Service Net Promoter Score 2021 128

ChurnZero

MARCH 22, 2023

This is a guest article by Kristen Hayer , the founder and CEO of The Success League. Breaking your customer base into segments does two things: It aligns your customer journey with the needs of each customer group, and it keeps your CS costs aligned with the revenue that each group generates.

Customer Success 97

Customer Success Touchpoint Financial Customer Journey 97

ChurnZero

MARCH 22, 2023

This is a guest article by Kristen Hayer , the founder and CEO of The Success League. Breaking your customer base into segments does two things: It aligns your customer journey with the needs of each customer group, and it keeps your CS costs aligned with the revenue that each group generates.

Customer Success 59

Customer Success Touchpoint Financial Customer Journey 59

BirdEye

DECEMBER 8, 2023

Carpet cleaning marketing is all about strategically promoting carpet cleaning services to attract customers and increase business visibility. It is important because it: Enhances local brand visibility effectively. Builds trust with positive customer reviews. Doing this creates a strong visual local branding.

Marketing 57

Marketing Social Media Advertising B2B 57

ProProfs Chat

APRIL 16, 2020

This basically means that customers are unable to communicate with the brands that they have supported since they do not employ multilingual customer service agents. What this inadvertently impacts is customer loyalty towards your brand. Here is where you may begin: Know What Languages Your Customers Speak.

Loyalty 96

Loyalty Customer Service E-support E Commerce 96

SurveySparrow

MARCH 12, 2019

An open loop system is essentially where there is no action taken based on the feedback that the customer gives which doesn’t contribute much to the end customer but these kinds of feedback responses are usually used to find out the ‘numbers’ associated with their brand. Increases brand loyalty.

Feedback 75

Feedback Touchpoint Brands Customer Service Representative 75

SurveySensum

FEBRUARY 10, 2022

Did you know that 48% of your unhappy customers are likely to complain about negative experiences with brands to 10 or more people? How can you convert these unhappy customers into brand advocates or encourage your promoters to do the positive word of mouth and bring referrals? Identify the high impact journey.

NPS 52

NPS Net Promoter Score Touchpoint Feedback 52

SurveySensum

FEBRUARY 3, 2022

Did you know that 48% of your unhappy customers are likely to complain about negative experiences with brands to 10 or more people? How can you convert these unhappy customers into brand advocates or encourage your promoters to do the positive word of mouth and bring referrals? Identify the high impact journey.

NPS 52

NPS Net Promoter Score Touchpoint Feedback 52

Beyond Philosophy

SEPTEMBER 16, 2021

Welcome to my second article in a series about assessing customer centricity in our global Customer Experience consultancy. All organizations are somewhere on a spectrum from Naïve to Natural, with Naïve being the least customer-centric and Natural being the most. Marketing and Branding. What did that mean?

Customer Focused 88

Customer Focused Marketing Customer Centricity Government 88