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Creating Fans, Not Just Customers: Metro Bank’s Journey to Customer-Centricity

InMoment XI

In the midst of a financial industry crisis, Metro Bank emerged in 2010 with a bold vision—to create fans, not just customers. Breaking the mould of traditional banking, Metro Bank embarked on a mission to revolutionise the banking experience in the UK. From the outset, Metro Bank sought to rewrite the rules of banking.

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Defining the Value of Customer Experience: A Guide for Creating CX ROI in A Constantly Changing World

Experience Investigators by 360Connext

Metrics from customer surveys like Net Promoter Score (NPS) or Customer Satisfaction Rate (CSAT) are measurements from a certain group of customers to consider in your strategic decisions. For instance, referred customers at a German bank were found to be 25% more profitable than those acquired through other channels.

ROI 260
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The Role of NPS in the Banking Industry

SurveySensum

Customer loyalty and satisfaction are crucial when it comes to banks. More than often, customers are attracted to banks that value them and offer good service. But when every bank strives to achieve the same, how can you get a competitive edge? This is where Net Promoter Score (NPS) comes into play.

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Banking Needs Humans & Machines to Deliver Better Experiences

Uniphore

The challenges of the pandemic thrust banks that were struggling to remain relevant and their customers who were still digital holdouts into the same situation: learn how to shift banking activity from in person to online practically overnight. Today digital banking is the norm rather than the exception and there’s no going back.

Banking 52
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How to Systematically Decrease Customer Churn

GetFeedback

If you want to confidently predict which customers will be referrers and which will repurchase, look no farther than NPS, or Net Promoter Score. You can use NPS to segment customers into three groups: Promoters, Passives, and Detractors. after a support chat, a call, or after they accessed your online resource bank.

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Improving Customer Experience in Banking: 7 Promising Trends

PeopleMetrics

Creating a positive customer experience (CX) is for all types of businesses, including essential services like banking. By contrast, that same customer does all of their banking online, and since they’re visiting that website over and over again, they’re much less likely to let it slide. What do customers expect from banks?

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How to Set Industry NPS Benchmarks and Why It Matters

Lumoa

Net Promoter Scores are always an interesting topic of conversation, and industry NPS benchmarks even more so. A Net Promoter Score (NPS) is a metric used to measure customer loyalty and satisfaction. An NPS is calculated by subtracting the percentage of detractors from the percentage of promoters.

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