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With customer experience design, functional is good. But don’t stop there – by Beth Richardson

ijgolding

You asked whether that was the best thing, but she didn’t have any other options, so you booked an appointment anyway. Beth started out in internal communications, journalism, and knowledge management. She has worked with businesses of all shapes and sizes, helping them to understand, and think like, customers.

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The Most Misunderstood Thing About Customer Experience Design

CX Workout - Ideas Blog

The Most Misunderstood Thing About Customer Experience Design from Joe Wheeler on Vimeo. My name is Alexander Doak and I’m the Director of Customer Success at CX Workout. CX Workout is a Boston Based customer experience design firm, and a subsidiary of the Service Profit Chain Institute.

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The Most Misunderstood Thing About Customer Experience Design

CX Workout - Ideas Blog

The Most Misunderstood Thing About Customer Experience Design from Joe Wheeler on Vimeo. My name is Alexander Doak and I’m the Director of Customer Success at CX Workout. CX Workout is a Boston Based customer experience design firm, and a subsidiary of the Service Profit Chain Institute.

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The Most Misunderstood Thing About Customer Experience Design

CX Workout - Ideas Blog

The Most Misunderstood Thing About Customer Experience Design from Joe Wheeler on Vimeo. My name is Alexander Doak and I’m the Director of Customer Success at CX Workout. CX Workout is a Boston Based customer experience design firm, and a subsidiary of the Service Profit Chain Institute.

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Getting Inside the Customer’s Mind

Beyond Philosophy

As we prepare for the next generation and level of putting the customer at the center of everything we do for a Post Pandemic world, we should remember that the critical part to achieving what we want (aka, customer-driven growth) is getting inside the customer’s mind. Follow Colin Shaw on Twitter @ColinShaw_CX.

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4 Actions to Exceed Customer Expectations

Beyond Philosophy

This budget is earmarked to exceed Customer Expectations. These resources enable the team to take action in cases where it is needed to surprise and delight Customers. The Only Expectations That Matter in Customer Experience Design. How to Make or Break Your Customer Experience.

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Subconscious Clues That Call People to Action

Beyond Philosophy

Helping your Customers make a decision is an important element in your Customer Experience design. This delay is a consequence caused by the Paradox of Choice , first introduced to us by Barry Schwartz in his book of the same name in 2004, and then later in his TED talk. The Consequence of Choice.

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