article thumbnail

A 4-Step Plan For New Chief Customer Officers, With Donna Peeples – CB29

Customer Bliss

Donna Peeples was the Chief Customer Officer at AIG — obviously a large company. Create a roadmap with simple initial wins. Establish baseline metrics for defining performance. Unite the senior leadership team on goals and metrics, guiding principles and tenets of the business. Episode Overview.

article thumbnail

11 Statements to Help Assess if Your Company Needs a Chief Customer Officer

Customer Bliss

11 Statements to Assess if Your Company Needs a Chief Customer Officer. There is someone in our company who clarifies what we are to accomplish with customers. Do you have a roadmap for CX? Clear metrics exist for measuring progress that everyone agrees to use. Yes, there is. No, there is not. Start here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

11 Statements to Help Assess if Your Company Needs a Chief Customer Officer

Customer Bliss

11 Statements to Assess if Your Company Needs a Chief Customer Officer. There is someone in our company who clarifies what we are to accomplish with customers. Do you have a roadmap for CX? Clear metrics exist for measuring progress that everyone agrees to use. Yes, there is. No, there is not. Start here.

article thumbnail

How to Gain Leadership Buy-In for Customer Experience: A Guide for CX Change Agents

Experience Investigators by 360Connext

I speak with customer experience professionals every day. Some of them have fancy, customer-focused titles like Chief Customer Officer or Vice President of Customer Experience. Others have more common org chart regulars, like Chief Marketing Officer or Voice fo the Customer (VoC) Director.

article thumbnail

Six Critical Checkpoints for a CCO

Customer Bliss

Suggesting a Chief Customer Officer may seem frivolous to leaders who believe they already focus on customers. The problem is these disconnected actions don’t amount to anything significant for customers. Do you have headcount and staff time commitments to drive customer work forward? I didn’t think so.

article thumbnail

Megatrend: Customer Success and Product Are Better Together

Gainsight

Level 4: Teams share KPIs and other important metrics (e.g. It’s important to] have a structured feedback process for product roadmap and development, as well ongoing feedback for improvements for increasing adoption and value,” said Toolika Kapur, a Global Vice President of Transitions & Empowerment Programs. . NPS, onboarding) .

article thumbnail

4 Customer Experience Potholes to Avoid

Customer Bliss

In my new Daily Dose video series, I explore the topics that chief customer officers must grapple with on a daily basis. Today’s video is an excerpt from a longer video of 10 customer experience potholes to avoid. Those competencies give you a specific roadmap. There’s your pothole. Click To Tweet. #3: