Optimove

APRIL 2, 2020

In the past few weeks, I have had many meetings with clients – b2c/d2c brands from different verticals – who all seem to ponder over the same question: what’s the best way to communicate with your customers in such uncertain and sensitive times? To do so, communications must adjust. Keep Entertaining Your Client.

Communication 52

Communication Entertainment Sports Workshop 52

CSM Magazine

OCTOBER 18, 2023

In essence, the modern customer support landscape in the casino industry is more expansive than ever, encompassing various communication channels like social media , web chat, WhatsApp, and more. Understanding the Customer’s World Understanding the customer’s desires and expectations is paramount in entertainment and luxury.

Customer Service 52

Customer Service Multi-Channel Loyalty Programs Social Media 52

SurveySensum

SEPTEMBER 21, 2023

In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. Note: A higher CRR typically indicates customer loyalty , trust, and a strong value proposition, while a lower one suggests potential churn and the need for enhanced customer engagement and service quality.

Customer Retention 52

Customer Retention 2023 Loyalty Programs Travel 52

SurveySensum

JULY 4, 2023

Brand Example: Netflix revolutionized the entertainment industry by understanding the evolving preferences and viewing habits of customers, including the importance of effective web design. This will equip them to have extensive knowledge and effectively communicate with your customers and provide them with accurate information.

Customer Satisfaction 52

Customer Satisfaction Social Media Touchpoint Feedback 52

SurveySensum

JULY 4, 2023

Brand Example: Netflix revolutionized the entertainment industry by understanding the evolving preferences and viewing habits of customers. Additionally, achieving the set goal demonstrates the team’s commitment to providing excellent customer service, reinforcing trust and loyalty among customers. Why are they leaving midway?

Customer Satisfaction 52

Customer Satisfaction Social Media Touchpoint Feedback 52

BirdEye

DECEMBER 8, 2022

Social networking sites also encourage people to engage and communicate with the brands and businesses they know and love. Start groups to boost your community. Create entertaining content that will resonate with your followers. About: Social messaging platforms let followers communicate with each other via text message.

Social Media 98

Social Media Brands Entertainment Connections 98

ClientSuccess

JUNE 19, 2019

Around 89% of companies view customer experience as a key factor in driving customer loyalty and retention. Coming back to the main point, here are 6 strategies that you can embrace to offer value to customers and enjoy their undivided loyalty and prolonged attention in today’s fleeting consumer age. Shocker, right?

Customer Retention 73

Customer Retention Webinar E Commerce Demo 73

Currency Alliance

MARCH 30, 2022

As I reflected on the presentation footage, I decided I wanted to share these principles with the many loyalty professionals I’ve met building Currency Alliance over the last seven years. In recent years, brands have invested more in loyalty. but within a few years it had become South Africa’s leading loyalty program.

Loyalty 52

Loyalty Loyalty Programs Airlines Hotels 52

Currency Alliance

FEBRUARY 26, 2019

In December 2018, we published what we consider will be the Top 10 Trends in loyalty marketing during 2019. Businesses, their markets, and customer behavior have evolved dramatically in the past 10 years, yet most loyalty programs have only made incremental changes (in some cases to the detriment of customers).

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

ShepHyken

DECEMBER 10, 2021

This week we feature an article by Alp Pekkocak who leads the industry and product marketing for Media & Entertainment at Salesforce. Self-service knowledge libraries can help customers troubleshoot on their own, while subscriber care agents available on multiple channels can help you meet your customers where they prefer to communicate.

Engagement 79

Engagement Entertainment Loyalty Programs Travel 79

Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. Points are perceived by customers as a kind of currency; underperforming loyalty brands, equally, prioritize this purely transactional insight.

Magazine 49

Magazine Loyalty 2019 Loyalty Programs 49

Currency Alliance

MAY 9, 2019

Enter: loyalty marketing. This article describes why a Loyalty Strategy will become the only long-term, sustainable point of differentiation in the mobility portal wars, because sufficient capital will find innovative growth companies and legacy players will eventually learn how to become more agile.

Loyalty 56

Loyalty Loyalty Programs Airlines Travel 56

Qualtrics

JUNE 26, 2020

Institutions under the umbrella of Koç Holding such as university, hospital, museums, sports club, Koç loyalty program, and many other internal and external brands are utilized to provide the maximum benefit to Koç Holding employees and their family members. 70 million ($10 million) in employee loans.

Sports 46

Sports Hospitality Loyalty Programs E-support 46

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Multi-Channel 52

BirdEye

OCTOBER 27, 2023

Email marketing is a top tool for communicating directly with customers and driving them to your offers. Create entertaining videos to reach these audiences. Loyalty programs Boost your customer retention acquisition process with loyalty programs. Enhance your efficiency with Birdeye Messaging.

Social Media 57

Social Media Multi-Channel Advertising Customer Retention 57

BirdEye

DECEMBER 8, 2023

Leverage social media platforms Social media management builds brand awareness and customer loyalty. Users prefer instant communication, and a webchat ensures you are available to address concerns promptly, preventing potential customers from seeking services elsewhere.

Marketing 57

Marketing Social Media Advertising B2B 57

Retently

MARCH 18, 2019

Well, by far the most effective way to measure customer satisfaction and loyalty is via the Net Promoter Score. Even today, Amazon is actually boasting amazing customer loyalty, at least according to Forbes ; however, the company isn’t quite ready to share exact customer numbers. What Do These Companies Have in Common?

Net Promoter Score 133

Net Promoter Score NPS Customer Retention Loyalty 133

SurveySparrow

JANUARY 24, 2020

5 Regular communication with your customers: Even your staunchest critics know that any company, no matter how big it is, can make mistakes. Communication is everything, no matter what kind of relationship you are in. Most companies do not have a communication strategy in place and that’s a big mistake.

NPS 52

NPS 2020 Net Promoter Score Feedback 52

C Space

MAY 20, 2020

Facebook is also working to integrate loyalty programs. The appetite for fresh entertainment during lockdown when content from traditional channels has been exhausted, along with increased demand for TV content at all times of the day, is contributing to consumers re-evaluating SVOD services,” the report’s authors conclude.

2020 52

2020 Brands E Commerce Airlines 52

Currency Alliance

AUGUST 16, 2019

Loyalty programs once enabled relatively personalized marketing. Today, practically all these higher-spending customers are already enrolled in ‘no-brainer’ loyalty coalitions. delivering more loyalty value so customers accelerate their path to rewards – keeping them engaged with your brand.

Loyalty 40

Loyalty Insights Brands Loyalty Programs 40