Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. The article covers the various brands which have joined the Scene+ loyalty coalition.

2024 59

2024 Loyalty Marketing Loyalty Programs 59

Currency Alliance

NOVEMBER 4, 2022

Within one year, over 100 bank-sponsored loyalty programs in Europe disappeared. Shutting down the loyalty programs was a huge strategic mistake by the banks. Next, we explain how to increase the perceived value of your loyalty currency, so that your loyalty program is more effective, and the ROI increases.

Loyalty 52

Loyalty Marketing Loyalty Programs Banking 52

Oracle

APRIL 30, 2019

SmarterCX presents the Smarter Demos series , a 2-minutes-or-less look at some of the most innovative CX technologies and how they work. We’re all familiar with loyalty programs, but did you know that you can earn Bitcoin while you shop? Watch our interview and read the transcript below.

Demo 69

Demo 2019 Retail Omnichannel 69

BirdEye

SEPTEMBER 11, 2023

Apple) High-quality customer experience helps businesses grow loyalty programs and referral campaigns, lowering customer acquisition and retention spending. Implement omnichannel tracking of conversations for seamless interactions Businesses and customers have 3 to 4 touchpoints for interactions in a typical customer journey.

Customer Experience 112

Customer Experience Social Media Multi-Channel Omnichannel 112

Strativity

AUGUST 1, 2023

We’ll also highlight innovative strategies developed by Material to address challenges within the CDP space and our approach to helping clients maximize the power of data. We’ve designed an innovative strategy to address and overcome CPD challenges based on two complementary approaches. What is a Customer Data Platform (CDP)?

Culture 52

Culture Loyalty Programs Omnichannel Government 52

Michelli Experience

MARCH 11, 2016

Mobile technology has reached unprecedented levels on innovation. Products like Google Cardboard are revolutionizing virtual reality, and yearly location-based innovations are creating astounding utility. Two: Mobile Loyalty Programs Work. Find out how group texting is assisting the shift to mobile-based loyalty programs.

Technology 56

Technology Marketing Loyalty Programs Multi-Channel 56

Currency Alliance

JUNE 21, 2018

So in the context of the gongs now having been handed down, here’s a look out over loyalty marketing landscape: what makes a winning program now, and what new surprises might be in store for 2019. In the attention economy, the mind of the modern consumer is hardwired for instant gratification – often at zero effort.

Magazine 45

Magazine 2018 Loyalty Multi-Channel 45

Currency Alliance

MAY 9, 2022

The next decade will see even more accelerated innovation around the API economy, and those companies that can adapt to constant change will outpace their competitors. . To help businesses on this path, we have decided to share our experience in building an API-centric loyalty platform over the years.

Loyalty 52

Loyalty Technology Loyalty Programs Multi-Channel 52

SurveySensum

JULY 6, 2023

To understand it better, think about yourself as a manager of a tech store, and by creating buyer personas you identified your ideal customers are young professionals seeking innovative gadgets that simplify their lives. Close the feedback loop to build trust and loyalty, showing your commitment to customer satisfaction.

Customer Satisfaction 52

Customer Satisfaction Retail Marketing Social Media 52

SurveySensum

JULY 6, 2023

To understand it better, think about yourself as a manager of a tech store, and by creating buyer personas you identified your ideal customers are young professionals seeking innovative gadgets that simplify their lives. Close the feedback loop to build trust and loyalty, showing your commitment to customer satisfaction.

Customer Satisfaction 52

Customer Satisfaction Retail Marketing Social Media 52

Currency Alliance

NOVEMBER 14, 2019

Loyalty marketing, however, has been restrained (or, arguably, sheltered) by monolithic tech, and probably a lack of interest, as other, sexier marketing innovations stole center-stage. 2020, however, seems likely to be the year in which stars align for a more profitable, productive and open future for loyalty.

Loyalty 40

Loyalty 2020 Hotels Loyalty Programs 40

SurveySparrow

AUGUST 25, 2023

A PwC survey indicates that 73% of consumers consider customer experience to be very important when making purchases. In fact, a survey by Nielsen found that 92% of consumers trust recommendations from friends and family over all other forms of advertising. And that’s not all! Intriguing right?

Customer Experience 52

Customer Experience Social Media Feedback Customer Centricity 52

Strativity

APRIL 27, 2023

This article was written by James Lanyon, EVP, Strategy & Innovation ( james.lanyon@materialplus.io ) , and Sean Eidson, VP, Strategy & Innovation ( sean.eidson@materialplus.io ) at Material. Material works with some of the largest and most innovative restaurant brands. restaurants closed either permanently or long-term.

2022 52

2022 E-support Roadmap Download 52

Strativity

APRIL 27, 2023

From the pandemic then straight into inflation, rising interest rates, and softening consumer spending, Material’s view is: The restaurant category may never normalize. Material works with some of the largest and most innovative restaurant brands. By the end of 2020 it was estimated that approximately 110,000 U.S.

2022 52

2022 Roadmap Customer Relationships Brands 52

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

SurveySparrow

JANUARY 7, 2021

According to Salesforce, 80% of consumers said, the experience is as important as products. . In the future, approximately 30% of consumers are planning to shop more on online platforms. In the upcoming years, customers will want to do business with brands that have omnichannel communication.

Customer Engagement 52

Customer Engagement Engagement Social Media Net Promoter Score 52

ShepHyken

MARCH 5, 2023

Magazine) If your customer experience leaves consumers feeling underwhelmed, or if your customer lifetime value (CLV) is low, it’s time to make a change. Loyalty programs, incentives for larger orders, cross-sells, upsells, and more are included. 10 Tactics to Boost Your Customer Lifetime Value by Tom Wicky (Inc.

Article 13

Article 2023 Customer Service E Commerce 13

SurveySensum

JULY 17, 2023

They offer an innovative shopping experience by providing in-store test zones where customers can try out sports equipment before making a purchase. According to PwC, “ Global Consumer Insights Pulse Survey ” 42% of customers surveyed cited products being out of stock as their biggest point of frustration. Frustrating, right?

Retail 52

Retail Customer Experience Sports Customers 52

SurveySensum

JULY 17, 2023

They offer an innovative shopping experience by providing in-store test zones where customers can try out sports equipment before making a purchase. According to PwC, “ Global Consumer Insights Pulse Survey ” 42% of customers surveyed cited products being out of stock as their biggest point of frustration. Frustrating, right?

Retail 52

Retail Customer Experience Sports Customers 52

C Space

JULY 2, 2020

We see Covid-19 as an accelerator of the transition to EVs [electric vehicles] and renewables, from consumers and public policy,” they said. We’re going from a siloed multichannel experience to an integrated omnichannel experience through all the channels we serve,” added Vineet Mehra, global CMO.

2020 52

2020 Brands Airlines Social Media 52

SurveySensum

JULY 20, 2023

The issues could be – declining product or service quality, lack of innovation or outdated offerings, unfavorable customer service experiences, or uncompetitive pricing compared to alternatives. STEP 2: Identify common issues Look closely at the feedback you receive and identify common issues or themes. And guess what?

Retail 52

Retail Feedback 2023 Social Media 52

SmartKarrot

NOVEMBER 2, 2020

Hung Nguyen leads content marketing efforts for Smallpdf , an innovative document management platform, based in Switzerland. This is what’s worked for me: put up a loyalty program of some kind, where your returning customers are rewarded. Hung Nguyen, Content Marketing Manager , Smallpdf. Hamna Amjad, Project Manager, DSRPT.

Customer Retention 21

Customer Retention E-support Social Media E Commerce 21