InMoment XI

NOVEMBER 15, 2023

What is the ROI of Customer Experience Analytics? Understanding the Return on Investment (ROI) of customer experience analytics is crucial for businesses aiming to justify their investments in this strategic initiative. Improved Employee Productivity: Employee experience is closely tied to customer experience.

Insights 324

Insights E Commerce Customer Experience E-support 324

BirdEye

MARCH 24, 2023

For example, if you email customers monthly snapshots of their results, include a social media sharing button or link that allows them to share those results with their followers on LinkedIn. Advertising Advertising can increase brand visibility and grow your customer base. YouTube is the largest online video platform.

2023 98

2023 Return on Investment Social Media Sales 98

Kustomer

NOVEMBER 4, 2020

Sales and CX teams are using business VoiP services equipped with AI to quickly address customer queries and improve their communication. In finance, financial services companies leverage AI to recommend personalized products and services to individuals. Data, Data, and More Data.

2021 52

2021 Customer Experience E-support Omnichannel 52

ChurnZero

AUGUST 21, 2020

So, without further ado, here’s what our Customer Success experts had to say: You Mon Tsang , CEO, ChurnZero. 2020 has and will continue to bring extraordinary challenges to Customer Success teams. In a major economic downturn, hard light is shined on Sales, Marketing, and Customer Success.

Customer Success 84

Customer Success 2020 Chief Customer Officer 2021 84

ChurnZero

JUNE 14, 2023

For subscription businesses, the focus is clear: retaining customers. Older research from Fred Reichheld of Bain & Company showed that, in financial services, “a 5% increase in customer retention produces more than a 25% increase in profit.” When choosing your platform, think beyond your customer success team.

2023 52

2023 Customer Success Competitive Advantage Roadmap 52

Thematic

MARCH 27, 2024

Step 3: Customer Segmentation Based on Risk Not all at-risk customers are at the same stage of disengagement. Segmenting your customer base by risk level allows you to tailor interventions and resources effectively.  The financial and reputational costs are simply too high to ignore.

Feedback 62

Feedback Net Promoter Score Customer Centricity Customers 62

Pointillist

JULY 5, 2019

And before even considering your request for increased resources, your CFO wants you to show the ROI of your customer experience initiatives. How Mature is Your Voice of Customer Program? The end result is the creation of yet another customer data silo that’s far from actionable.

Voice of Customer 45

Voice of Customer Net Promoter Score NPS ROI 45

ClearAction

MARCH 20, 2020

Unless you’re acting on the insights in ways that help your whole customer base benefit now and in the future, you’re likely expending a lot of energy and resources without moving the needle significantly. VoC ROI is highest when you’re using it to guide prevention of issue recurrence for all customers.

Customer Centricity 62

Customer Centricity 2001 Voice of Customer Customers 62

Currency Alliance

DECEMBER 19, 2022

In loyalty, this can be especially powerful in using distressed inventory to create greater customer value for members, in adjusting margins based on demand, or proactively managing program liability. The key is enabling customers to redeem points with a much higher perceived value than the actual cost of delivery.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

ClearAction

NOVEMBER 16, 2023

We closed the loop with our entire customer base by sending a letter from the senior leadership team outlining the top 3 issues from our annual customer relationship survey with a promise to send a progress report within a certain number of months. Eventually, senior management wants to know how VoC is impacting company growth.

Voice of Customer 62

Voice of Customer B2B Leadership Workshop 62

ClearAction

OCTOBER 10, 2017

VMware’s practices are a more strategic type of customer experience transformation relative to the typical one-by-one follow-up with customers who gave low survey ratings and single departments chipping away at voice-of-the-customer insights they unilaterally control.

B2B 83

B2B Customer Experience Workshop 2015 83

SurveySensum

JULY 14, 2020

As a VP Analyst for Customer Experience at Gartner, Augie Ray has been helping Fortune 500 firms to understand CX, how to succeed, how to gauge results, and how to make CX matter to the stakeholders. A leader in customer experience, he has spent years in leading successful CX, Voice of the Customer (VoC), and marketing teams.

2020 132

2020 Customer Experience Magazine Consulting 132

Currency Alliance

DECEMBER 17, 2019

This has mostly been via low-investment, tactical approaches that increase ROI, and educate the C-suite regarding long-term strategic value. Leadership is about moving your business into the future: understanding what customers will want in 1-3 years – and making changes today that can set your strategy on the right path.

Loyalty 64

Loyalty 2020 Loyalty Programs Travel 64

Experience Matters

APRIL 7, 2015

1) Company Overview: NICE SYSTEMS (NASDAQ: NICE) is the worldwide leader of software solutions that deliver strategic insights by capturing and analyzing mass quantities of structured and unstructured data in real time from multiple sources, including, phone calls, mobile apps, emails, chat, social media, and video. NICE Systems.

2015 97

2015 Multi-Channel 2014 CEM 97

Currency Alliance

FEBRUARY 26, 2019

Customer data: maximize ROI. Partners: optimize the mix to appeal to a broader array of customers. Emotional loyalty: add incentives along many touchpoints in customer journeys. As you prepare for change, simplify everything as much as possible – for the benefit of your team members and your customers.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

Currency Alliance

NOVEMBER 17, 2020

putting the customer at the center of your business model. Layering customer-centricity on top implies a single view of the customer – augmented with data from outside your business, and having the tools to make customer insight actionable. To earn $25 in points/miles at 1%, the customer must spend $2,500 per year.

2021 52

2021 Loyalty Loyalty Programs Travel 52

Bold360

DECEMBER 1, 2016

With a focus on digital marketing, he is passionate about helping small businesses grow and achieve a positive ROI from all their marketing efforts using common-sense marketing and modern tools. Treat your customers like people, not data. Often, decisions are financial, and generally short-term. Oren Greenberg. kurve_digital.

Customer Experience 104

Customer Experience Customers Consulting E-support 104

Thematic

NOVEMBER 13, 2018

If they care this much about their customers you better also, if you want to stand a chance in today’s competitive market. Now we’ll talk about how you can actually capture those customer insights and respond to them in a way that works for you. Demonstrate strategic ROI for customer experience value.

Voice of Customer 101

Voice of Customer Net Promoter Score ROI NPS 101

Qualtrics

FEBRUARY 26, 2019

But this approach is about more than just your financial bottom line, it can improve nearly every facet of your business, especially the Customer Experience. Dun & Bradstreet has long been a top player providing commercial data, analytics, and insights for businesses.

Customer Experience 37

Customer Experience Books B2C B2B 37