CSM Magazine

JANUARY 10, 2023

From incorporating live chat and replies within 24 hours, to outstanding customer loyalty programs – these ten tips will help ensure excellent player satisfaction. Gathering data from support channels such as live chat or telephone calls can give you insight into common issues customers experience in using your product or service.

Omnichannel 52

Omnichannel Customer Service Representative Customer Satisfaction Customer Relationships 52

SurveySensum

JULY 17, 2023

Decathlon, a renowned sporting goods retailer, excels in this area. They offer an innovative shopping experience by providing in-store test zones where customers can try out sports equipment before making a purchase. Nike also took this strategy seriously and created a community among sneakerheads and sports enthusiasts.

Retail 52

Retail Customer Experience Sports Customers 52

SurveySensum

JULY 17, 2023

Decathlon, a renowned sporting goods retailer, excels in this area. They offer an innovative shopping experience by providing in-store test zones where customers can try out sports equipment before making a purchase. Nike also took this strategy seriously and created a community among sneakerheads and sports enthusiasts.

Retail 52

Retail Customer Experience Sports Customers 52

SuiteCX

JUNE 15, 2017

Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Especially if a loyalty program is part of your strategy. Self-selection bias; this is the big loyalty program measurement challenge. This makes sense.

ROI 40

ROI Measurement Marketing Loyalty Programs 40

SuiteCX

JUNE 15, 2017

Loyalty has become table stakes in most consumer facing sectors. Having a loyalty program is becoming a cost of doing business, a hygiene factor. Especially if a loyalty program is part of your strategy. Self-selection bias; this is the big loyalty program measurement challenge. This makes sense.

ROI 40

ROI Measurement Marketing Loyalty Programs 40

BirdEye

DECEMBER 8, 2022

Social networking sites also encourage people to engage and communicate with the brands and businesses they know and love. Engage with your followers directly through messages, comments, and posts. After all, posts that include some form of imagery increase engagement significantly compared to text alone.

Social Media 98

Social Media Brands Entertainment Connections 98

ClearAction

NOVEMBER 3, 2015

In the quest for "outside-in" most companies have voice of the customer programs, loyalty programs, and high-touch service. CX insights are applied to. Yet using customer experience insights to guide it, not traditional cost and politicking parameters. Customer Experience Improvement is a Team Sport.

Customer Experience 101

Customer Experience ROI Customer Experience Management Sports 101

ClearAction

DECEMBER 31, 2015

Collaboration, teamwork, and involvement of multiple functional areas in taking action on customer insights must be well-thought-out and institutionalized across your company for long-lasting results. Hence, common sense says customer experience (CX) insights should be a determinant of corporate strategy. Follow the money.

Customer Experience 63

Customer Experience ROI Government Sports 63

Qualtrics

NOVEMBER 12, 2019

People can’t help but be engaged by something personalized especially for them,” he says. “It People can’t help but be engaged by something personalized especially for them”. Members of its Beauty Insider loyalty program are made to feel valued and special with free gifts and invitations to exclusive events. The takeaway?

Retail 33

Retail Brands Customer Experience Sports 33

Optimove

JULY 7, 2022

Watch this space for more World Cup insights. In years without a big sporting event, you’ll mostly find the player type breakdown (see pie chart below) skewed more in the Active Players’ direction. Increase Engagement? Look at logins and email openings to measure how engaged those players are. During the World Cup ??.

Marketing 10

Marketing Sports Events Multi-Channel 10

ProProfs Chat

DECEMBER 30, 2021

Such insights are often based on both demographic and behavioral data points, and businesses use those insights to create specific audience segments. Collecting and analyzing customer data based on their personalities, attitudes, and beliefs enable you to draw insights into their needs. Advantages of Psychographic Segmentation.

Social Media 52

Social Media Sports Brands Insights 52

Customer Bliss

MAY 10, 2018

When Amy joined USA Today, she led the company’s first subscriber loyalty program, a program designed to provide added value to your subscription through events, experiences, extra content, and deals. Highly Engaged Employees Create Stronger Customer Satisfaction. Going Digital and Putting Customers First.

Customer Experience 111

Customer Experience Leadership Loyalty Programs Loyalty 111

PK

MAY 12, 2020

It’s increasingly important that loyalty strategies continue to evolve with customer demand, which means companies looking to re-design or launch a mobile app should keep these guidelines in mind as they incorporate their loyalty programs. In short, mobile empowers brands to engage customers in new ways.

Loyalty 52

Loyalty Loyalty Programs Apparel Rewards Programs 52

Currency Alliance

FEBRUARY 26, 2019

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

Loyalty 45

Loyalty 2019 Loyalty Programs Hotels 45

SurveySensum

JULY 20, 2023

To address this, we have put together a comprehensive guide that provides insights into common pain points in both digital and in-store retail experiences , providing actionable strategies to resolve them. Analyzing this feedback using powerful text analytics , they discovered important insights. The observation?

Retail 52

Retail Feedback 2023 Social Media 52

Qualtrics

JUNE 26, 2020

Institutions under the umbrella of Koç Holding such as university, hospital, museums, sports club, Koç loyalty program, and many other internal and external brands are utilized to provide the maximum benefit to Koç Holding employees and their family members. Acting on insights. 70 million ($10 million) in employee loans.

Sports 46

Sports Hospitality Loyalty Programs E-support 46

Currency Alliance

NOVEMBER 14, 2019

Since customers are losing patience with brands that don’t recognize them as people, or enable consistent, multi-channel engagement, this priority remains over-arching in 2020. PSD2, meanwhile, will force open what were once closed loyalty networks, and enable pioneering businesses to prey on any competitor too slow to adapt.

Loyalty 40

Loyalty 2020 Hotels Loyalty Programs 40

ClearAction

OCTOBER 1, 2018

Similar findings are reported in studies by CMO Council, CustomerThink, Confirmit, West Monroe Partners, Leapfrog Marketing Institute, MarketingSherpa, Forbes Insights, and many others. VoC flows into additional data and insights to become customer intelligence. CXM Status Quo vs. CXM Flow.

Customer Experience 63

Customer Experience 2017 ROI 2018 63

Lumoa

JUNE 26, 2023

Engage buyers at every step 2. Consider a customer looking to buy sports shoes from a popular brand. Most omnichannel customer experience challenges can be solved by continually measuring customer satisfaction metrics and taking quick actions based on the insights. Customer Satisfaction Score – CSAT 3.

Omnichannel 83

Omnichannel Customer Experience Net Promoter Score Social Media 83

Currency Alliance

MARCH 21, 2019

The sea-change in marketing technology is evident in the Gartner CMO survey, which tracked spending across all marketing disciplines: …most of which are rooted in martech solutions, younger than loyalty program management technologies, but all united by the common need to share customer data and use it to drive results.

Loyalty 58

Loyalty Banking Loyalty Programs Brands 58

Currency Alliance

SEPTEMBER 17, 2019

In this new content series, we show what a world-beating loyalty program would look like in four different sectors, and discuss the brands currently showing the potential to build that ‘world-beating’ program. A world-beating program in travel. Velocity: a leader in modern loyalty.

Loyalty Programs 40

Loyalty Programs Travel Loyalty Airlines 40