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5 Ways for Grocery Retailers to Revamp Their Loyalty Programs in 2021

Oracle

2020 forced supermarkets and grocery retailers into reinvention mode. From the way consumers buy groceries to how they’re rewarded for their loyalty, the impact of shopping for essentials in a pandemic has permanently changed the grocery market. Digitize your program. Offer personalized discounts and cash back.

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Pay with points: unlocking loyalty program value

Currency Alliance

It also implies that the customer can do this quite easily and freely, across a large proportion of a brand’s inventory, in its primary commerce channels. Pay with points is trending upward in loyalty marketing for three main reasons.

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Guest Post: What Will Customer Experience Post COVID-19 Look Like in Grocery Retail?

ShepHyken

By this time, one of the retailers’ biggest problems is, ironically, empty shelves and high demand for sanitizing items. Consumers are panicked and they need reassurance of safety measures being taken by retailers. Online grocery shopping sees a mindblowing evolution, one that retailers could have never foreseen.

Retail 139
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8 Retail Innovations Reshaping Your Shopping Experience

Oracle

What recent retail innovations have you seen that allow for a great shopping experience? We asked CX professionals that question, and they let us in on the most notable retail innovations they’ve recently experienced. Retail Innovation #1: IoT enhancements. Retail Innovation #2: Video review functionality.

Retail 85
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A Comprehensive Guide to NPS in Retail

SurveySensum

Did you know that the pandemic caused a massive shift in the retail industry, with digital penetration growing from 16% to 33% in just three months? NPS is particularly useful in the retail industry because it helps businesses build customer loyalty, retain loyal customers, and encourage them to refer others. What is NPS?

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McKinsey Thinks Bland, Generic Loyalty Programs Are Killing Business – And They May Be Right!

Beyond Philosophy

And, what is the impact of loyalty programs on enterprise profitability? Overall, companies with loyalty programs have grown at about the same rate as companies without them; but there is variance in performance value among industries. Key among these are: Integrate Loyalty Into the Full Experience.

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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.