Second to None

FEBRUARY 8, 2018

on January 31, 2018: “It may come as no surprise that more than 70 percent of customers start their purchase journeys on their laptops, phones or tablets. Today, a solid search marketing strategy has to be equal parts data and customer. Learn more by reading Jeff Pruitt’s piece published by Inc.

Consumers 67

Consumers Voice of Customer Brands Marketing 67

Second to None

MARCH 21, 2018

You can access the piece by clicking here , or by reading below: This piece was originally published by Entrepreneur on March 15, 2018: “The up-and-coming generation of younger B2B procurement professionals is once again bucking prior generations’ preferences, and companies that don’t keep up aren’t likely to win contracts.

B2B 59

B2B B2C Transportation Voice of Customer 59

Second to None

FEBRUARY 23, 2018

Advanced technology has opened up a new world of brand-to-customer communications, but simply upgrading your CX infrastructure is not enough to become an industry leader. Ultimately, non-technology focused moments throughout the customer journey will have the biggest impact on your brand’s ability to form relationships with customers.

Technology 54

Technology Brands Voice of Customer Communication 54

Second to None

APRIL 2, 2018

Establishing a level of Customer Experience performance that contributes to high retention rates will ultimately be the differentiator between your brand and the competition. on April 2, 2018: “ Customer acquisition is an ongoing challenge. You need customers for your company to survive , but converting them is costly.

Omnichannel 54

Omnichannel Brands Voice of Customer Customers 54

Lumoa

OCTOBER 31, 2018

HOWEVER, I also argue that despite that, too many consumers continue to endure ‘random’ or ‘unexpected’ experiences as a result of the inconsistent delivery of the end-to-end customer journey. Too many organisations are still focused on ‘making money first’, with the customer coming a distant second.

Customer Experience 64

Customer Experience Customer Centricity Culture 2018 64

Strativity

JULY 18, 2018

2018 has been declared as a year of reckoning by Forrester. At the top of Forrester’s 2018 prediction is the claim that Customer Experience (CX) programs have hit a wall. Practitioners have generated a great deal of activity around journey mapping, voice-of-customer programs, and implementing quick wins.

Net Promoter Score 40

Net Promoter Score 2018 Touchpoint 2017 40

SurveySensum

JULY 14, 2020

Head of Customer Experience for UL EHS, Co-Founder of CX Accelerator, and CEO of Officium Labs, Nate Brown is an ICMI Top 50 Thought Leader. He is a Customer Experience Blogger and Speaker and offers expertise in customer journey mapping, a voice of the customer programs, survey process and analysis, employee engagement, and others.

2020 132

2020 Customer Experience Magazine Consulting 132

ERDM

JANUARY 22, 2019

Through voice of customer (VoC) research, a six-step circle of value was identified (Figure 1): Figure 1: The six-step circle of value. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value.

Customer Experience 53

Customer Experience Sales Customers ROI 53

Doing CX Right

JULY 24, 2019

Stacy : (01:08) I joined Schindler summer of 2018. I left my customer experience job at Verizon Wireless to join Schindler in North America. One is acquiring customer feedback and measuring customer satisfaction along the customer journey, which we call key “moments of truth.”

NPS 40

NPS Measurement Net Promoter Score Customer Satisfaction 40

Kustomer

APRIL 23, 2020

And it’s been great because honestly, as the host of Voices of Customer Experience or Voices of CX, I have spoken to some of the most brilliant brains that are out there nowadays. Or what was it, 2018? And it’s been the biggest learning process of my life for sure.

Customer Satisfaction 52

Customer Satisfaction Definition Customers Customer Service 52

ERDM

JANUARY 22, 2019

Through voice of customer (VoC) research, a six-step circle of value was identified (Figure 1): Figure 1: The six-step circle of value. Trust is the foundation; it opens the customer to reciprocity as a fair exchange of value.

Customer Experience 49

Customer Experience Sales Customers ROI 49

Second to None

SEPTEMBER 20, 2018

You can connect with Charlie on LinkedIn , and follow him on Twitter. It’s no wonder then that as customer habits transitioned further towards mobile, Google answered. On the March 26th of 2018, Google announced that they were rolling out mobile-first indexing. In 2018, all eCommerce platforms provide responsive templates.

Customer Experience 54

Customer Experience 2018 Customer Journey Mapping Voice of Customer 54

Second to None

APRIL 6, 2018

on April 6, 2018: “ A business without customers is like a boat on dry land. Within two years , customer experience will overtake both price and product quality as the primary differentiator between competitors. Not every brand can win every customer, though, so companies must learn how to please their target markets.

Brands 61

Brands Customer Centricity Voice of Customer Consumers 61

Storyminers

JULY 6, 2020

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.

Customer Service 59

Customer Service Customer Experience Magazine Books 59

Storyminers

JULY 6, 2020

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.

Customer Service 52

Customer Service Customer Experience Magazine Books 52

Customer Alignment

DECEMBER 18, 2017

As I was considering ‘what to expect in 2018’, I took a step back and contemplated 2017. However, along the way many companies have ‘processed out’ any empathy or recognition of how the experience feels for a customer. Ease and efficiency won’t make customers stick around; emotion will and they will pay for a good one.

2017 45

2017 2018 Chief Customer Officer NPS 45

Lumoa

APRIL 3, 2018

The Net Promoter System is an open source system, which means you can change&customize the questions for your own purpose. Unfortunately this sometimes leads to misunderstanding the customer feedback and, as a result, ignoring the voice of customers as a whole. Is there a reason to do so ?

Net Promoter Score 134

Net Promoter Score NPS Touchpoint Feedback 134

Second to None

MARCH 16, 2018

You can access the piece by clicking here , or by reading below: This piece was originally published by Oracle on March 16, 2018: “Customer Experience (CX) is not just a buzz word. VR and AR will play an important role in connecting the online and in-store experience. Register for Modern Customer Experience 2018 here. .

2018 63

2018 Customer Experience 2017 Customer Satisfaction 63