Alida

SEPTEMBER 21, 2018

The Customer Intelligence Summit brings together some of the brightest minds in research, marketing, customer experience and product innovation to discuss the latest trends, share best practices and discover the newest innovations in the industry. Marketing is about work that matters for people who care,” Godin argued in his presentation.

2018 145

2018 Insights Innovation Feedback 145

C3Centricity

DECEMBER 31, 2018

Is it Time to Do Away with Market Research Departments? . This post shares the highlights of recent research into how market research departments can become true business partners, rather than being viewed as a mere cost center. It also shares ten steps to reinventing and upgrading your market research department. Thanks. .

2018 83

2018 Brands Customer Journey Mapping 2019 83

Oracle

JANUARY 16, 2018

On the horizon for 2018 is an increase in customer advisory boards, new job titles, and the next frontier of customer experience-related innovation management. Read on for four customer experience trends and 2018 predictions that will affect your customer experience strategy, and the technology behind them.

2018 52

2018 Customer Experience Net Promoter Score Innovation 52

ShepHyken

DECEMBER 24, 2018

Future CX: Tips for 2019 digital marketing success by Stuart Banbery. CustomerThink) Creating powerful online customer experiences and marketing ROI by harnessing emotional connections with customers is key and here are some key take-outs for everyone to consider for 2019 success. Follow on Twitter: @Hyken.

E Commerce 90

E Commerce 2018 Article Customer Service 90

Maru Group

NOVEMBER 2, 2018

In the wake of the Autumn statement, consumer’s confidence in their personal finances remains low as just 1 in 4 (26%) feel that their own economic situation has improved in 2018. 2018 has been a difficult year for consumer businesses – especially in the retail market where store closures and restructures have almost become the norm.

Customer Experience 149

Customer Experience 2018 ROI Travel 149

Oracle

SEPTEMBER 19, 2018

Oracle OpenWorld 2018 will take place October 22-25 in San Francisco, with over 1,000 planned sessions on topics including transformational technologies, growth acceleration, intelligent cloud applications, and more. Breakout session featuring Mayank Choudhary, Director, Product Marketing, Oracle. Visit the registration page.

2018 49

2018 Sales Roadmap Loyalty 49

Lithium

AUGUST 8, 2018

Social Marketing Champion. ROI, sales revenue). NEW IN 2018: B2B Community Innovator. NEW IN 2018: Industry MVP. All submissions must be submitted on the community by August 17, 2018 at 5:00 pm PT to be eligible. Rules & Terms: The 2018 Lithy Awards are only open to Lithium customers. Regional Awards.

2018 40

2018 B2C Social Media B2B 40

Lithium

AUGUST 8, 2018

Social Marketing Champion. ROI, sales revenue). NEW IN 2018: B2B Community Innovator. NEW IN 2018: Industry MVP. All submissions must be submitted on the community by August 17, 2018 at 5:00 pm PT to be eligible. Rules & Terms: The 2018 Lithy Awards are only open to Lithium customers. Regional Awards.

2018 40

2018 B2C Social Media B2B 40

Lithium

AUGUST 8, 2018

Social Marketing Champion. ROI, sales revenue). NEW IN 2018: B2B Community Innovator. NEW IN 2018: Industry MVP. All submissions must be submitted on the community by August 17, 2018 at 5:00 pm PT to be eligible. Rules & Terms: The 2018 Lithy Awards are only open to Lithium customers. Regional Awards.

2018 40

2018 B2C Social Media B2B 40

Fox Metrics

JUNE 25, 2020

Not long ago, all a business needed to run digital marketing ads was a website and Facebook page. 76% of respondents of the Adobe 2016 Digital Trends Report think that marketing has changed more in the last two years, than the previous fifty. Marketing trends in 2020 call for a radical approach with fresh concepts. Voice Search.

2020 111

2020 Marketing Social Media Advertising 111

Experience Investigators by 360Connext

SEPTEMBER 5, 2023

Marketing and sales are the primary focus. And, having REAL dates, real ways to measure success, and real discussions about ROI makes everyone happy. WHY is this idea of “customer-centricity” so challenging? First, most business people aren’t taught to think this way. Then the plan goes completely internal.

Customer Centricity 271

Customer Centricity Customer Journey Mapping Connections Feedback 271

BirdEye

MARCH 9, 2021

Marketers at multi-location businesses have arrived at a true inflection point in which the world of customer acquisition and retention as we once knew it has rapidly shifted. By putting more emphasis on a customer-centric approach, strategic business growth has moved into the area of Experience Marketing. What is Experience Marketing?

Marketing 72

Marketing Multi-Channel Net Promoter Score Customer Centricity 72

Grade.us

DECEMBER 20, 2018

If you were to pull me aside on the street and ask me what the big marketing buzz term has been this year my answer would be instant: influencer marketing. The Best Influencer Marketing Blogs of 2018. Visit this blog to find in-depth posts on everything influencer marketing. The Grin Blog.

2018 47

2018 Blog Article Marketing 47

NetBase

AUGUST 1, 2019

Is your brand doing everything it should be to capture the EMEA market? Our 2019 EMEA Social Media Market Survey Report answers that question, and more. It presents findings from a comprehensive survey of 588 senior EMEA marketers, sharing what they’re doing to get and stay ahead of competitors, and how you can do the same.

Social Media 53

Social Media 2019 Marketing ROI 53

Grade.us

NOVEMBER 29, 2018

You own a business, plan on bootstrapping your own small business marketing efforts, and don't want to get deep in the weeds? It’s easier than ever for small business owners to take their marketing into their own hands. This list of 2018's top resources is here for you. The Best Small Business Marketing Blogs. No problem.

2018 32

2018 Blog Article Marketing 32

Oracle

MARCH 20, 2018

Over the past decade and a half, Mack has grown exponentially along its digital marketing journey, making strides to get closer to the customer. Attending Oracle Modern Customer Experience 2018? Here are some of the ways Mack’s digital marketing strategy has evolved. No centralized marketing or prospect database existed.

Marketing 60

Marketing Social Media 2018 ROI 60

CloudCherry

DECEMBER 1, 2018

Marketing collects customer engagement data in various operational platforms. Integrating your ticketing data with your CX data can help prove the ROI of proactive initiatives. Personalized marketing automation. 90% of consumers find personalization appealing , according to a 2018 Epsilon study. Absolutely not.

CEM 186

CEM ROI Metrics 2018 186

Lithium

SEPTEMBER 20, 2018

It’s time to party and celebrate our 2018 Lithy finalists! Our 2018 Lithy finalists are: Digital All-Star. Social Marketing Champion. ROI, sales revenue). All 2018 Lithy nominees will receive VIP treatment for the night…we will honor those nominees throughout the night and on stage. Rogers (Fido), USAA, Upwork.

2018 40

2018 Social Media B2C B2B 40

Lithium

SEPTEMBER 20, 2018

It’s time to party and celebrate our 2018 Lithy finalists! Our 2018 Lithy finalists are: Digital All-Star. Social Marketing Champion. ROI, sales revenue). All 2018 Lithy nominees will receive VIP treatment for the night…we will honor those nominees throughout the night and on stage. Rogers (Fido), USAA, Upwork.

2018 40

2018 Social Media B2C B2B 40

Lithium

SEPTEMBER 20, 2018

It’s time to party and celebrate our 2018 Lithy finalists! Our 2018 Lithy finalists are: Digital All-Star. Social Marketing Champion. ROI, sales revenue). All 2018 Lithy nominees will receive VIP treatment for the night…we will honor those nominees throughout the night and on stage. Rogers (Fido), USAA, Upwork.

2018 40

2018 Social Media B2C B2B 40

Lithium

SEPTEMBER 20, 2018

It’s time to party and celebrate our 2018 Lithy finalists! Our 2018 Lithy finalists are: Digital All-Star. Social Marketing Champion. ROI, sales revenue). All 2018 Lithy nominees will receive VIP treatment for the night…we will honor those nominees throughout the night and on stage. Rogers (Fido), USAA, Upwork.

2018 40

2018 Social Media B2C B2B 40

Talkdesk

FEBRUARY 6, 2018

We are excited to announce that we are accepting speaker submissions for Opentalk 2018 ! Highlight the ROI and benefits your company has seen since implementing Talkdesk. Deadline for submissions is April 30, 2018. To apply, email marketing@talkdesk.com and include a short abstract.

2018 40

2018 Contact Center Omnichannel ROI 40

Currency Alliance

JUNE 21, 2018

In brief: what we’d fully expected (and set out in our ‘ Top Loyalty Trends ’ blog several months ago) was large scale proliferation and diversification of loyalty marketing, as brands beyond established loyalty sectors discovered how better customer experience could deliver bigger ROI. Instant rewards. Gamification, for instance.

Magazine 45

Magazine 2018 Loyalty Multi-Channel 45

Wootric

DECEMBER 21, 2018

These are the articles that resonated the most with our readers in 2018. At Wootric, we aim to give you the best tools and content to make CX management about insight, action, and ROI. Here at Wootric we pride ourselves on providing information about trends and best practices that can help our CX champions shine.

Net Promoter Score 56

Net Promoter Score 2018 Blog Article 56

CloudCherry

NOVEMBER 13, 2018

Marketing collects customer engagement data in various operational platforms. Integrating your ticketing data with your CX data can help prove the ROI of proactive initiatives. Personalized marketing automation. 90% of consumers find personalization appealing , according to a 2018 Epsilon study. Absolutely not.

CEM 170

CEM ROI Metrics 2018 170

Fox Metrics

JUNE 25, 2020

Not long ago, all a business needed to run digital marketing ads was a website and Facebook page. 76% of respondents of the Adobe 2016 Digital Trends Report think that marketing has changed more in the last two years, than the previous fifty. Marketing trends in 2020 call for a radical approach with fresh concepts. Voice Search.

2020 64

2020 Marketing Social Media Advertising 64

CloudCherry

FEBRUARY 3, 2019

So, you put your Marketing hat on and realize that it’s going to take 3-4 smart lists, a quick data cleanse, a new field with picklist values, and a nested smartlist with complex and/or criteria. Marketers, are more responsible for customer data than ever before. Or Marketers wondering, “Why is that email not performing well?”

NPS 150

NPS 2018 Marketing Customer Journey 150

TechSee

FEBRUARY 5, 2019

If 2018 was a year when customer experience professionals came under intense pressure to map out tangible results from heavy investment, 2019 is shaping up to be the year when next generation customer experience will deliver on the promise of a wide range of new technologies. Three key drivers are at the core of this.

2019 173

2019 Customer Experience 2025 ROI 173

Strativity

MAY 30, 2018

The stock market hasn’t been this volatile since the 2008-2009 Financial Crisis. Strativity’s analysis has determined that, over the last decade, these customer experience leading firms taking together as a stock index performs far beyond market averages. Temkin Group Q1 2018 Consumer Benchmark Survey .

2009 58

2009 Customer Experience Marketing 2018 58

John Paul

JULY 26, 2018

Bots can bring speed and efficiency to the concierge market, minimizing human error while still delivering a personal experience. In 2018, we will see more instances of the data being mined from external sources combined with internal data, to create an even more advanced customer profile. Connected Devices & Smart-Home Assistants.

2018 45

2018 Technology Hospitality Hotels 45

ReviewTrackers

JULY 23, 2018

7 Social Media Marketing Strategies to Drive Results . Do you want to increase brand awareness, drive higher customer engagement, generate leads, or reduce marketing costs? You could argue that posting content is the part that’s most fun and exciting when it comes to marketing your business on social media. Identify your goals.

Social Media 63

Social Media Marketing Multi-Channel ROI 63

Lithium

JUNE 17, 2019

Through paid social, organic marketing, analytics, and customer care, social media marketing must instead touch consumers at every step of the customer journey. Increasingly, the insights gathered from social marketing have begun to have a much greater impact on how the broader organization operates.

ROI 40

ROI Social Media 2019 Advertising 40

Lithium

JUNE 17, 2019

Through paid social, organic marketing, analytics, and customer care, social media marketing must instead touch consumers at every step of the customer journey. Increasingly, the insights gathered from social marketing have begun to have a much greater impact on how the broader organization operates.

ROI 40

ROI Social Media 2019 Advertising 40

Lithium

JUNE 17, 2019

Through paid social, organic marketing, analytics, and customer care, social media marketing must instead touch consumers at every step of the customer journey. Increasingly, the insights gathered from social marketing have begun to have a much greater impact on how the broader organization operates.

ROI 40

ROI Social Media 2019 Advertising 40

Lithium

NOVEMBER 16, 2018

Through paid social, organic marketing, analytics, and customer care, social media marketing must instead touch consumers at every step of the customer journey. Increasingly, the insights gathered from social marketing have begun to have a much greater impact on how the broader organization operates.

ROI 40

ROI Social Media 2019 Advertising 40

Lithium

NOVEMBER 16, 2018

Through paid social, organic marketing, analytics, and customer care, social media marketing must instead touch consumers at every step of the customer journey. Increasingly, the insights gathered from social marketing have begun to have a much greater impact on how the broader organization operates.

ROI 40

ROI Social Media 2019 Advertising 40

Lithium

NOVEMBER 16, 2018

Through paid social, organic marketing, analytics, and customer care, social media marketing must instead touch consumers at every step of the customer journey. Increasingly, the insights gathered from social marketing have begun to have a much greater impact on how the broader organization operates.

ROI 40

ROI Social Media 2019 Advertising 40