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5 Top Customer Service Articles For the Week of April 20, 2020

ShepHyken

A research team at Washington University Business School came out with some interesting research about how just being part of a simple loyalty or rewards program, drives repeat business. 7 Ways to Add More Value to Your Loyalty Program by Emily Rudin. Follow on Twitter: @Hyken.

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5 Ways for Grocery Retailers to Revamp Their Loyalty Programs in 2021

Oracle

2020 forced supermarkets and grocery retailers into reinvention mode. From the way consumers buy groceries to how they’re rewarded for their loyalty, the impact of shopping for essentials in a pandemic has permanently changed the grocery market. Consider a tier-based program structure. According to U.S. billion by 2023.

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Delighting for Dollars… How Improving CX Increases Loyalty for Leading Retailers

Interactions

Our IVA can help shoppers find stores; discover promotions; check rewards programs; find out where orders are and how to make exchanges and process returns; set up automatic payments and process payments and even provide stress-free tech support. Our clients see self-service engagement increase by 40%.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Loyalty had evolved into a fairly segregated marketing function, but many of this years’ entries were more comprehensive, loyalty-enabled marketing programs. As more holistic marketing initiatives, loyalty mechanics were harnessed to drive and measure engagement across channels, and across many more customer touchpoints.

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How to get more repeat customers with a CRM solution

Method:CRM

One bad customer service experience stops 80% of buyers from returning to a business.” – Small Biz Trends, 2020. 80% of frequent shoppers only buy from businesses that provide personalized experiences.” – Forbes, 2020. Thankfully, a CRM can help you manage and serve your customers better.

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A Diehard Fanbase of Customers Help Create Sales Champions

Think Customers

One of the many lessons 2020 has taught us is that game time just isn’t the same without fans. Whether that is a typical sales interaction or even a service interaction, it should be viewed as a selling opportunity as you engage with your customers in varying levels.”. But what’s the best way to develop diehard fans?

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How Loyalty Programs Drive Customer Relationships: Experience TV Episode 9 Featuring Clay Walton-House from PK

Oracle

Nominations are due April 16 – don’t miss your chance to be recognized for your great customer experience efforts during 2020. Loyalty programs are more popular than ever. This means brands need to think out of the box to keep customers coming back and engage them beyond their purchases. Does it drive increased engagement?