2030 Brands Communication Innovation 
InMoment XI
FEBRUARY 9, 2024
It’s driven, in part, by product innovation. Automotive brands need to understand customers’ needs and preferences, and then adapt accordingly, to deliver outstanding experiences that win and retain customers. Auto brands can tap into these insights to deliver personalized experiences throughout the entirety of the purchase journey.
West Monroe
JUNE 13, 2022
Sixty-four percent of consumers now view manufacturing as innovative , up from 39% five years ago. Manufacturers need to think beyond the challenges of 2022 and invest in the workforce of 2030. Define who you will be in 2030. Communication. These eight steps can help them do just that. Organization structure. Leadership.
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C Space
OCTOBER 2, 2020
The Brand Move Roundup – October 2, 2020. We’re tracking the notable brand moves & highlighting the companies who are tackling this challenge successfully. In early March we began reporting daily on how brands were dealing with Covid-19. retail sales, up from 14% last year.
CSM Magazine
SEPTEMBER 30, 2021
This movement has also highlighted a consumer requirement for improved communications. This is frustrating, and customers and retailers can only resolve it through improved communication with each other. We expect that the number of packages we’re likely to order will treble by 2030. New and improved delivery communications.
NetBase
AUGUST 26, 2020
Identifying a new category is exciting, particularly when market research uncovers a first mover opportunity and your brand is ready to capture it. Let’s see how consumer and market intelligence reveals these instances, and a few brands that have been nimble enough to take advantage of key insight.
Eptica
JULY 19, 2017
For example, Thai customers value courteous, informed staff much more than South Korean or Malaysian consumers, while 63% of Chinese respondents in a survey by The Economist Intelligence Unit (EIU) said they’d immediately switch brands if they received poor service, compared to under 25% in India. Demographics also plays its part.
SurveySparrow
DECEMBER 11, 2020
You see, when you invest in advertising and show up in front of your customers during a crisis, they’ll remember your brand. During 2009’s recession, the tech giant didn’t stop advertising and continued innovating new products. This will create a positive, kind, empathic brand image in front of your customers.
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