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The Complete Retail Customer Experience Guide

InMoment XI

It can be argued that the customer experience is more important in retail than any other industry. The retail customer experience is also a complex one. It encompasses the in-store experience just as much as it does the online experience. What is the Retail Customer Experience?

Retail 260
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Connecting with Customers In The Moment: How These Brands Nailed It

Experience Investigators by 360Connext

Customers live in the moment. There are many things we can do to create memorable moments for customers. Funny signs, thoughtful gifts, and sincere messages are all great things to help improve the experience. Think of what even your satisfied customers might exclaim while interacting with your brand.

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Luxury Retail: Three Elements to Closing the Physical and Digital Experience Gap

InMoment XI

This once a year occasion means customers are looking for the perfect gift for someone special—and the best deals they can find for the best and most luxurious products on the market. Here are three elements for luxury retail brands’ to consider when closing the gap and delivering that premium level customer journey !

Retail 529
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SAP CX Live Munich Recap: 3 Universal CX Challenges for Big Brands

Experience Investigators by 360Connext

We like to believe this about ourselves, our brands and our customers. You, your brand, your org structure and your customers are most likely facing many of the same CX challenges as your competitors. I recently attended the SAP Customer Experience Live event in Munich, Germany. I have news for you.

Brands 160
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Create An Online Experience That Reduces Cart Abandonment Rates

Second to None

Establishing an excellent brand experience in the modern age is impossible without providing enhanced value to consumers that visit your online channels. This is especially true for retail brands because eCommerce availability has become omnipresent in the industry.

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QR Code Marketing for Mobile First Brands 

Optimove

If you’re a mobile-first brand, QR code marketing will go a long way to increasing engagement, cultivating loyalty, and driving growth … let’s explore. And they’re highly cost-effective: QR codes are relatively inexpensive to create and implement, making them an attractive option for mobile-first brands working with ever-tightening resources.

Brands 52
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Challenging Your Focus on Customers

Experience Investigators by 360Connext

Keep a tally of how many times the product is mentioned compared to the customer, in any meeting. Be aware of how often product innovation is discussed as its own end goal, without mentioning how it meets the needs of customers. What’s really meaningful to your customers? Millennials and Generation Z (they’re next!)

B2B 285