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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Earlier this week, more than 400 professionals in marketing, customer experience, innovation and research gathered in Chicago for the 2016 Customer Intelligence Summit. The two-day annual conference featured keynotes and presentations by some of the world’s leading customer-centric brands.

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52 Reasons to Embrace Marketing Operations

ClearAction

52 Reasons to Embrace Marketing Operations Gary Katz. What is a Marketing Operations mindset? I made a commitment to share 50 reasons, over Twitter, to embrace Marketing Operations; one tweet per day over the next 50 days. This shaped my thinking for what I now call Marketing Operations 2.0, Competitive advantage.

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Leveraging the Power of CRM to Create Extended Loyalty for Your Bank

West Monroe

As of September 2016, there were 5,980 FDIC-Insured banks in the United States. While this number dropped from 6,270 FDIC-Insured banks in September of 2015, total assets actually increased from $15.8 This transparency gains the trust from a client, bringing the first of many competitive advantages of CRM to the table.

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Competitive Advantage and Marketing’s 5Ps

C3Centricity

All businesses want to be competitive, and yet too many lose out by forgetting some simple elements of modern marketing. Some facts about today’s market to start with. this is one solution for products, but what about those of you selling services, like insurance, airlines, electricity, water, banking? Mouth wash.

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What is CEM Software?

Confirmit

Often known as Voice of the Customer software, customer experience management systems have become the norm over the past 2 decades, and are central to the ability for CX leaders in their market to differentiate themselves based on customer experience. Philadelphia Insurance. How Can Confirmit Help You? Learn More.

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What is CEM Software?

Confirmit

Often known as Voice of the Customer software, customer experience management systems have become the norm over the past 2 decades, and are central to the ability for CX leaders in their market to differentiate themselves based on customer experience. Philadelphia Insurance. How Can Confirmit Help You? Learn More.

CEM 40
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Top Priorities in Customer-Centric Contact Centers

RapportBoost

So, Talkdesk Enterprise Contact Center empowers companies to make their Customer Experience a competitive advantage. While customer service is his primary expertise, Nate is able to leverage experience in professional services, marketing and sales to connect dots and solve the big problems. Nate: Thanks everybody.