Centercode

JANUARY 8, 2021

Consumers had limited patience for complicated and glitchy products before 2020; these days, that patience has evaporated. And it’s critically important for companies to do it so that their customers don’t have to. The effects of putting your customers first last a long time. Protecting Data and Ensuring Privacy.

2021 98

2021 Customer Insights Insights 2020 98

ReviewTrackers

OCTOBER 19, 2018

The Rise of the Customer Insight and Action Platform. The ability to capture and act on consumer insights (CI) — often defined as an interpretation of trends in human behaviors — can equip companies with the information they need to foster customer loyalty, deliver better customer experiences, and drive improved business results.

Customer Insights 56

Customer Insights Insights Multi-Channel Social Media 56

ReviewTrackers

SEPTEMBER 13, 2018

Introduction: Consumer Insights. For many of today’s business organizations, obtaining consumer insights has become one of the most important strategic priorities. Consumer insights also empower businesses to think and become customer-first: an essential ingredient to success in today’s connected world.

Consumers 62

Consumers Insights Social Media Call Center 62

InMoment XI

FEBRUARY 5, 2024

Whether you operate in retail, financial services, insurance, or any other industry, consumers will not purchase your product or services if you have poor Google business reviews. Positive reviews can enhance a business’s online reputation and attract more customers, while negative reviews may have the opposite effect.

2024 260

2024 Competitive Advantage Consumers Feedback 260

InMoment XI

JANUARY 4, 2024

It can be argued that the customer experience is more important in retail than any other industry. Why is the Retail Customer Experience Important The retail customer experience has become increasingly significant in the success and sustainability of any business operating in the modern marketplace.

Retail 260

Retail Customer Experience Social Media NPS 260

Maru Group

DECEMBER 13, 2022

Consumer Duty raises the bar of regulatory consumer protection in the financial services sector by shifting the regulation paradigm from a process-driven approach to one based on customer outcomes. What are the Consumer Duty outcomes? By Steve Brockway Maru/Matchbox | December 2022.

Consumers 84

Consumers Net Promoter Score Touchpoint Financial 84

ReviewTrackers

OCTOBER 19, 2018

The Rise of the Customer Insight and Action Platform. The ability to capture and act on consumer insights (CI) — often defined as an interpretation of trends in human behaviors — can equip companies with the information they need to foster customer loyalty, deliver better customer experiences, and drive improved business results.

Customer Insights 50

Customer Insights Insights Multi-Channel Social Media 50

Alida

JULY 11, 2018

In a panel session moderated by our very own Karen Eisen, experts from Canadian Tire, Jamieson Laboratories, CIBC and Flipp shared how they are using customer insight to improve the customer experience. Canadian Tire: Use insight to meet the needs of different customers. One way is through research cost savings.

Insights 141

Insights Brands Banking ROI 141

SurveySparrow

JULY 31, 2023

Did you know that advances in artificial intelligence are changing the way brands gather and activate consumer insights? AI in market research has become a game-changer, empowering businesses to delve deeper into consumer behaviors, preferences, and motivations. Reports back this up. The best part? Let’s look at the process: 1.

Consumers 52

Consumers Marketing Social Media Innovation 52

Bold360

FEBRUARY 1, 2017

In one sense, customer insights is something like those paint by numbers books every kid once had, at least before childhood went digital. And that’s where the numbers that undergird customer insights are something like those children’s art projects. But what exactly is meant by customer insights?

Customer Insights 65

Customer Insights Insights Customer Experience Marketing 65

Forrester's Customer Insights

NOVEMBER 8, 2023

Hindsight Is 20/20 — Foresight Is Priceless How consumers spend, and on what, is of great interest to us; in that data lies kernels of insights that enable brands to shape their marketing strategies to maximize profitable growth and boost total shareholder return.

Consumers 54

Consumers Brands Insights Marketing 54

DemandJump

JUNE 17, 2021

Consumer insights are critical for agencies and marketing teams seeking better opportunities to speak to their audiences and provide a better journey to conversion.

Download 98

Download Insights Consumers Customer Insights 98

Alida

NOVEMBER 14, 2019

We celebrated our customers at Insights Day events across the globe, presented our vision and business strategy at Forrester’s CX SF , and went online with Argyle to talk about the customer experience with hundreds of marketing and CX professionals.

Consumers 171

Consumers Events Presentation Insights 171

Beyond Philosophy

JANUARY 26, 2024

Our return to the new normal revealed double-digit inflation across various consumer goods, significantly disrupting spending habits. In this episode, we explore the problems of customer research, how to avoid them, and a powerful new tool that can help you unlock customer insights like you have been doing it all your career.

Customer Insights 88

Customer Insights Insights Customers Consumers 88

CSM Magazine

AUGUST 10, 2017

The Forrester Report ‘The Insights-Driven Business’ forecasts that insight-driven businesses will grow from $333 billion in revenue in 2015 to $1.2 With global growth being less than 4%, that means insight organisations are projected to grow at least eight times faster than global GDP. This is a costly mistake.

Customer Insights 40

Customer Insights Insights 2015 Customer Relationships 40

Optimove

MARCH 30, 2023

To find out, we did what we always do in these situations: fielded a consumer survey. You know, like we did on  consumer trust ,  marketing fatigue ,  holiday shopping , and more. Let’s start with the bottom line: Most consumers, at 78%, plan to spend the same or less for summer items compared to 2022, and only 22% plan to spend more.

Consumers 52

Consumers Omnichannel 2022 Retail 52

Eptica

APRIL 11, 2018

Date: Wednesday, April 11, 2018 Why brands need to capture deeper customer insight from unstructured data. Author: Taoufik Massoussi Understanding customer needs and emotions is central to delivering the experience that today’s consumers demand. Published on: April 11, 2018. Why am I suffering increased churn?

Net Promoter Score 50

Net Promoter Score Customer Insights Insights Brands 50

Lumoa

AUGUST 5, 2022

According to Deloitte’s Global State of the Consumer Tracker survey, 77% of retail consumers are concerned by the increasing prices of everyday products. Companies in the retail space have traditionally leveraged indicators like customer sentiment to better understand their target audiences. Determine the Feedback Trends.

Retail 83

Retail Feedback Consumers Marketing 83

SurveySparrow

JULY 20, 2023

Get this – your customers are talking, whispering, and sometimes even shouting out the secrets to your business’s success. Every interaction, every click, every purchase, they’re leaving a trail of breadcrumbs known as ‘Customer Experience Insights.’ What is Customer Experience Insights?

Insights 52

Insights Customer Experience Social Media Customer Centricity 52

Forrester's Customer Insights

APRIL 25, 2024

But do UK consumers care? As the EU grinds the gears into action on the AI Act, the UK and US recently announced a “landmark agreement” on AI testing that broadly glosses over the lack of any firm governmental action in either country (other than executive orders and some Bletchley Park posturing last year). We’ve […]

Consumers 57

Consumers Insights Customer Experience Customers 57

Forrester's Customer Insights

MARCH 28, 2024

As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not. Like it or not, know it or not, genAI will seep into […]

2024 66

2024 Consumers B2C B2B 66

Alida

JUNE 29, 2016

Storytelling is the key to effectively communicating insight. The importance of storytelling and visuals informed the latest enhancement to Sparq, Vision Critical’s customer intelligence platform. What’s new in Sparq (and how it benefits customer intelligence professionals). Effectively communicate your insight.

Communication 140

Communication Insights 2016 Innovation 140

Forrester's Customer Insights

FEBRUARY 7, 2024

2023 was a confusing year: the consumers blew cold, and the economy blew hot. The recession-to-be did not materialize, and the economic outlook wasn’t half as bad as consumers would have you believe. Yet notes from the post-pandemic blues keep wafting in the air no matter the macroeconomic drumbeat.

2024 33

2024 Consumers 2023 Brands 33

Zonka Feedback

MARCH 19, 2024

In today's customer-centric business world, understanding your audience is crucial. However, traditional feedback methods can be time-consuming and disconnected from your existing workflows. Enter Salesforce surveys: a powerful solution that lets you gather valuable customer insights directly within your CRM platform.

Customer Insights 52

Customer Insights Insights Customer Centricity Feedback 52

Qualtrics

NOVEMBER 16, 2021

Consumers want better experiences in 2022, and businesses are failing to respond – risking on average 9.5% Read on for top-level insights from our Global Consumer Trends 2022 report. Trend 1: Consumers have had enough - and they’re willing to walk. Trend 3: Consumers will stop engaging - unless you take action.

2022 49

2022 Consumers 2021 Download 49

Forrester's Customer Insights

SEPTEMBER 8, 2023

Inflation is rampant, and beleaguered consumers are reeling from high prices. Has The Economy Got You Down?

Consumers 54

Consumers 2023 B2C Brands 54

Qualtrics

FEBRUARY 3, 2020

Facebook Messenger is one of the most popular ways to talk to brands with 67% of consumers saying they intend to use it to interact with companies they buy from. Now, you can turn those conversations into breakthrough insights with the new, improved integration with the Experience Management Platform. Book a Demo.

Customer Insights 31

Customer Insights Insights Omnichannel Customer Care 31

Alida

NOVEMBER 28, 2017

Innovative companies are getting huge results from their insight communities in less than one year. According to Laura-Lynn Freck, senior manager for shopper and category insights at Red Bull, getting customers and stakeholders excited is table stakes, but that’s not all. So, what’s their secret? Keep it light and fun.

Insights 100

Insights Competitive Advantage Innovation 2017 100

NetBase

APRIL 6, 2020

Popeyes is apparently staffed with marketing masters, as it keeps hitting home runs – and even wins consumer love during a pandemic. Winning Combo for Consumer Love. Capturing consumers’ attention and business requires taking risks, without taking it too far. Take Risks. It’s a fine line to walk. Get Your CX Eggs in Order.

Consumers 64

Consumers Advertising Social Media Brands 64

Forrester's Customer Insights

MARCH 11, 2024

European consumers are forming four distinct groups with regard to how their consumption habits impact both the environment and their daily lives: Country-Level Stereotypes No Longer Apply: Southern Europe Leads […]

Consumers 53

Consumers B2C Marketing Customer Experience 53

Forrester's Customer Insights

SEPTEMBER 23, 2020

If you’ve been following my blog, you’ll know that we’ve been measuring precisely how the emotional toll of the COVID-19 pandemic is influencing consumer appetite for commercial exchange — we do this by applying Forrester’s Consumer Energy Index, our data-driven framework that captures how ready and willing consumers are to reach out to brands.

Consumers 61

Consumers Measurement Blog Brands 61

Forrester's Customer Insights

JULY 1, 2021

Since the onset of the COVID-19 pandemic in the US in March 2020, we’ve been tracking precisely how the pandemic and related crises have taken an emotional toll on consumers by applying Forrester’s Consumer Energy Index, our data-driven framework that captures how ready and willing consumers are to reach out to brands.

Consumers 69

Consumers 2020 Brands Customer Insights 69

ShepHyken

AUGUST 10, 2021

Customer Insight. They discuss Khandelwal’s artificial intelligence platform that collects valuable information and insights from consumers who reach out. The goal of this platform is to provide you with real-time insight into why consumers are contacting you in the first place.

Insights 84

Insights Customer Insights Customer Centricity Consumers 84

ERDM

FEBRUARY 25, 2019

The most effective way to achieve this level of personalization is to offer consumers the ability to opt in and share their preferences, opinions, experiences, and ideas. This is viewed by customers as a benefit and reinforces their feelings of being recognized and appreciated. Consumers want to feel as though they are appreciated.

Consumers 53

Consumers Feedback Brands Reference 53

Win the Customer

NOVEMBER 9, 2016

Out of all of the customer service methods available, email, phone or chat, live chat is by far the simplest, fastest and least obtrusive. It’s no surprise that almost one third of all consumers are now expecting live chat to be available on any business website. Customer Insights at the Tip of your Fingertips.

Consumers 127

Consumers Customer Service Social Media Call Center 127

Alida

MARCH 17, 2021

Whether selling directly to consumers or supplying restaurants with salad dressings, condiments, and other foodstuffs, Ventura Foods is committed to delighting customers with delicious products made from the best ingredients available.

Customer Insights 130

Customer Insights Insights Consumers Customers 130

Optimove

DECEMBER 14, 2023

Enhance your customer segmentation with our advanced guide Download Now Informed by our work with thousands of marketing experts representing 1,200+ brands and exclusive insights from our surveys of more than 2,000 consumers, here are the pivotal latest marketing trends we see shaping the landscape in 2024.

2024 72

2024 Marketing Consumers Download 72