Alida

JANUARY 17, 2023

In uncertain economic times, making the right choices for your business becomes that much more important. Even a slight misstep can have a drastic impact on a company's ability to compete in the market. While navigating a recession is undoubtedly difficult, spending the time to understand customer motivations and concerns can significantly reduce risk from decision-making and help create more value for both customers and the business.

2023 130

2023 Innovation Customer Experience Customer Engagement 130

Zeisler Consulting

JANUARY 17, 2023

The late actor (who also did some other things) Ronald Reagan had a saying: “If you’re explaining, you’re losing.” Now, when it comes to popular politics, what he meant by that was that it’s important to keep your arguments simple: The more succinct you can make your point, the more likely people are to agree with you, and more quickly. If all it takes to come to your conclusion is along the lines of: ‘Well, here’s the fact, therefore, here’s the conclusion,’ you’re likely to win lots of pe

Brands 72

Brands Customer Service Customer Experience Consulting 72

Maru Group

JANUARY 17, 2023

By Glyn Luckett Maru/Matchbox | January 2023. Companies recognize that delivering a great Employee Experience (EX) that considers and puts its employees first is the key to unlocking better business outcomes. From higher productivity and improved ‘stickiness’ when attracting and retaining talented employees to the ultimate reward of an engaged workforce – higher customer satisfaction and loyalty; EX plays a critical role in your business’s success.

Engagement 79

Engagement 2023 Employee Experience Measurement 79

Thematic

JANUARY 17, 2023

No one wants to present a negative report. It can feel intimidating. It’s much easier to focus on positive metrics, and present data that, at least on the surface, makes it look like ‘we’ are performing well. This is what I call watermelon syndrome - presenting a green scorecard to your stakeholders that falls apart under questioning, revealing the red metrics inside.

Metrics 62

Metrics NPS Contact Center Presentation 62

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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

Customers

ShepHyken

JANUARY 17, 2023

Is Technology Taking Over Customer Service? How Customer Experience Drives Business Growth. Shep Hyken interviews Keith Meier, Chief Operating Officer at Assurant, Inc. , an organization that works with companies that manufacture, sell, or finance their customers’ major purchases. He shares how providing customers with a great experience in every support channel they use is crucial to business growth.

Customer Service 62

Customer Service Technology Innovation Interaction 62

SurveySparrow

JANUARY 17, 2023

Starting conversations is essential for any business seeking to gain insights into their customers, as it allows them to understand how they think, feel, and interact with the company. Conversations are vital in helping businesses identify customer needs and preferences, as well as tailor their offerings accordingly. Importance of conversation in business In the past, conversation starters were limited to face-to-face interactions that relied on intuition and conversation skills.

Insights 52

Insights User Experience Feedback Brands 52

CSM Magazine

JANUARY 17, 2023

With an increase in online spending and new faster, easier ways to pay, companies should think again about payment technologies and ways to meet customer payment preferences. Rob Crutchington of Encoded shares his top five predictions for payments in 2023. Buying habits and expectations have changed, with both customers and employees wanting quick access to information and easy ways to pay for what they want, when they need it.

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2023 E Commerce E-support 2030 52

SurveySparrow

JANUARY 17, 2023

Starting conversations is essential for any business seeking to gain insights into their customers, as it allows them to understand how they think, feel, and interact with the company. Conversations are vital in helping businesses identify customer needs and preferences, as well as tailor their offerings accordingly. Importance of conversation in business.

Insights 52

Insights User Experience Feedback Brands 52

Doing CX Right

JANUARY 17, 2023

Social audio like Clubhouse, Twitter Spaces, LinkedIn Live, Discord, and Wisdom are increasing in popularity. Learn why & how to use them to fuel customer loyalty. The post Social Audio: The Key to Elevating Your Customer Service Strategy appeared first on Doing CX Right.

Customer Service Strategies 52

Customer Service Strategies Customer Service Loyalty Customers 52

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Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

Retail

MyCustomer

JANUARY 17, 2023

Companies that organise and manage CX effectively see measurable improvements in customer satisfaction, sales conversion rates, employee 17th Jan 2023 The Ultimate Customer Loyalty Handbook

Loyalty 69

Loyalty 2023 Customer Satisfaction Measurement 69

SAP Customer Experience

JANUARY 17, 2023

Your Product Team for SAP Customer Data Solutions are diligently working to add and improve product features based on feedback from our customers. This blog highlights some of the exciting, recently released features as of January 2023. New Features for SAP CIAM B2C, B2B and SAP Customer Consent (SAP Customer.

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2023 B2C B2B Blog 61

DemandJump

JANUARY 17, 2023

How Do I Become a SaaS Copywriter? The very short answer is you become a Software as a Service (SaaS) writer by writing engaging pieces about a SaaS company and finding someone to pay you for doing it. If you’re looking for a career in SaaS content writing, you’re in the right place! This handy dandy blog’s going to walk you through the basics of how to prepare for (and hopefully get) the SaaS content writer jobs you want.

Engagement 52

Engagement 52

SmartKarrot

JANUARY 17, 2023

Role: Customer Success Manager Location: Toronto, ON, Canada (On-site) Organization: CrowdRiff As a Customer Success Manager, you will proactively engage customers across multiple time zones to ensure that customers are reaching the value. Assess customer health, increase retention, and drive product adoption. Collaborate with Account Executives to identify expansion opportunities and be the voice of the customer.

Customer Success 19

Customer Success Customer Journey Consulting Customers 19

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Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

Measurement

DemandJump

JANUARY 17, 2023

The fundamental concept of business-to-business (B2B) content marketing is fairly simple. Its main objectives are to make other businesses aware of your product or services, illustrate the value you bring, and convert those businesses into loyal customers.

B2B 111

B2B Marketing Customers 111

Merkle

JANUARY 17, 2023

This past year, we saw inflation take a big toll on brands and consumers. While inflation is often thought of as an economic problem, it can also have a big impact on brands’ bottom lines, forcing budgets across the board to be slashed or flatlined.

Consumers 93

Consumers Brands 93

DemandJump

JANUARY 17, 2023

For Software as a Service (SaaS) companies, marketing is truly a make-or-break effort. With more than 17,000 SaaS companies in the United States alone, as reported by Statista , there’s a ton of competition—no matter what industry you operate in. And, that’s not to mention all the new SaaS start-ups that are being developed each year or the fact that subscription models mean you’re constantly competing with your competitors.

Marketing 105

Marketing 105

Optimove

JANUARY 17, 2023

Today customers want to be treated as individuals, not just a number on an Excel spreadsheet. They have come to expect a personalized digital marketing approach and experience from their preferred brands. One key element in personalization is understanding the channels customers prefer. SMS is certainly one of these. According to Forrester, “significant customer engagement is the top reason that marketers use SMS.

E Commerce 10

E Commerce 2023 Customer Journey Measurement 10

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

Customer Insights

DemandJump

JANUARY 17, 2023

You’ll find there isn’t one path to becoming a Google content writer, but the typical first step is ensuring you can write clearly and skillfully in English. Interestingly enough, Google doesn’t really have “content writer” positions. Because it’s such a large corporation with hundreds of products, Google has more specific positions to handle all their writing, from blogs containing Software-as-a-Service (SaaS) content to documentation about programming products.

Document 52

Document Blog 52

Optimove

JANUARY 17, 2023

New capabilities empower marketers to activate customer data and create deeper relationships with customers by deploying native, hyper-personalized SMS campaigns via Optimove’s multichannel hub. The post Optimove Launches OptiText, Adds Personalized SMS to its Customer-Led Marketing Platform appeared first on Optimove.

Marketing 52

Marketing Customers 52

DemandJump

JANUARY 17, 2023

Becoming a SaaS content writer is as simple as knowing a few basic guidelines and having a consistent strategy for your content creation. Whether you’re looking to spread the word about your SaaS company’s offerings, or you’re seeking SaaS content writer jobs , knowing the unique ins and outs of this type of content is crucial to your success.

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Lumoa

JANUARY 17, 2023

Lumoa’s biggest features for 2022 Another year down! Crazy how time flies. And Lumoa has been flying by as well, with over 1000+ tickets released this year aimed at improving how Lumoa works – based on your feedback! So let’s get started counting down our top features of the year, starting with… MASSIVE update to the Integrations hub – one click integrations with your favourite apps!

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2022 Competitive Advantage Webinar Events 83

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Find your perfect LMS. Choosing the right Learning Management System (LMS) is crucial for your business's success. With so many options available in the market, how do you ensure you make the best choice? This guide is your key to finding the ideal enterprise learning platform for your business. Compiled by industry experts, these questions will help to clarify your needs, prioritize your most essential features, and guide you through the evaluation process.

Information

DemandJump

JANUARY 17, 2023

If you have a creative brain and want to use it in your career, then you may have considered taking up a writing job. Perhaps you want to write Software-as-a-Service (SaaS) content. Or maybe you want to write content about the latest products at a local store. No matter whether you’re a recent college graduate or a seasoned professional, jumping into the content writing industry can be both enticing and intimidating for creative minds.

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Forrester's Customer Insights

JANUARY 17, 2023

Forrester is forecasting that an uncertain macroeconomic environment will lead to US tech spend growth of only 5.4% in 2023 — down from 7.4% growth in 2022. US companies are expected to on cost savings and operational efficiency.

2023 26

2023 2022 Information Innovation 26

DemandJump

JANUARY 17, 2023

Is coming up with an effective SaaS content strategy driving you up the wall? Does it feel like you’re just spinning your wheels, burning through the marketing budget, and unsure if anything’s even working?

Marketing 52

Marketing 52

Forrester's Customer Insights

JANUARY 17, 2023

Forrester just published its European Net Promoter Rankings, 2022 including the Net Promoter Score℠ (NPS) and industry rank for 133 brands in banking, auto and home insurers, and auto manufacturers, across France, Germany, Italy, Spain, UK and Sweden (new in the ranking this year). We asked more than 35,000 European consumers in our annual Forrester’s […].

Net Promoter Score 26

Net Promoter Score Brands Insurance 2022 26

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Over the next 12 months, what do you think will have the biggest impact on your CX automation efforts? When asked the same question, only 10% of CX leaders surveyed by Verint chose telephony. It’s no longer the engagement channel leading CCaaS conversations. The customer engagement challenges facing organizations have changed – so a new approach is needed.

Customer Engagement