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Decoding demographics: Best audience insights tools for maximum reach 

BirdEye

That’s precisely what audience insight tools do. With audience insights tools, you gain a competitive advantage, ensuring you hit the bull’s eye with every piece of content you produce. Dive into this comprehensive guide to learn everything you need to know about audience insights tools.

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Why Multi-Touch Matters more than Multi-Channel

Avaya

I know you’ve heard it all before; how single channel service evolved into multi-channel service evolved into omni-channel service. What if I told you that the customer experience is not necessarily about the channels you implement? From Servicing Channels to Channeling Your Customers.

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All Things Omnichannel – Join the Inner Circle

NICE inContact

It seems like the “adoption of omnichannel” has appeared on all of the annual industry prediction lists for at least the last four years. This is because omnichannel isn’t a quick win, passing fad. In a study by ContactBabel, only 15% of companies surveyed said they were able to deliver an omnichannel experience.

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5 Ways CX Automation Can Create a Consistent Experience

Kustomer

It’s not surprising that we’ve seen a jump from 20% to more than 80% in the number of companies investing in omnichannel experiences since 2012. Businesses are realizing that customers want an experience across different channels. However, modern omnichannel strategies now introduce additional layers of complexity.

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How to dismantle data silos to drive customer centricity

BirdEye

Multi-location businesses often struggle to overcome the complexity and inefficiencies of using multiple applications to manage and optimize their marketing and customer experience operations. This requires agility and communication to turn insights into action, which in turn, requires collaboration. Here, we’ll outline how to do so.

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5 Ways Automation Can Help Create a Consistent Customer Experience

Kustomer

It’s not surprising that we’ve seen a jump from 20% to more than 80% in the number of companies investing in omnichannel experiences since 2012. Businesses are realizing that customers want an experience across different channels. However, modern omnichannel strategies now introduce additional layers of complexity.

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Referral marketing software for the win: Our top 20 picks

BirdEye

Benefits of doing referral marketing A whopping 83% of individuals trust referrals or recommendations from friends and family more than any other marketing channel. In addition, analytics offer actionable insights, making Birdeye a comprehensive tool for online reputation management and referral marketing.