InMoment XI

FEBRUARY 9, 2024

At the same time, we’re seeing a massive shift in the way consumers want to browse and buy vehicles. Automotive brands need to understand customers’ needs and preferences, and then adapt accordingly, to deliver outstanding experiences that win and retain customers. Perhaps they wrote a positive review about their dealership experience.

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ShepHyken

MARCH 18, 2024

by Dan Gingiss (Dan Gingiss) Today, your customers compare you to every customer experience they have with every other brand. They no longer compare you to direct competition but to the best experience they have from any company or brand. And beyond loyalty is a brand fan. Connect with Shep on LinkedIn.

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ShepHyken

FEBRUARY 4, 2024

Our customer service research finds that in 2024, the average consumer will give a company or brand two chances to make amends for a bad experience before moving on. How 6 Brands Could Change Loyalty Trends In 2024 by Jenn McMillen (The Wise Marketer) Loyalty marketing remains popular, but often is just the same-old, same old.

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ShepHyken

FEBRUARY 25, 2024

4 Reasons Why Your Customer Service Is About to Get a Whole Lot Better in 2024 by Mike Murchison (Entrepreneur) When it comes to AI and customer service, we’re going to see a virtuous cycle in 2024. This is a cornerstone of customer obsession — when customers are “obsessed” with a brand.

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ShepHyken

APRIL 14, 2024

Lessons from the Field: 3 Easy Ways to Customize Customer Experiences & Increase Brand Loyalty by Anand Subbaraj (Fast Company) Personalization encourages customers to both return for more service and recommend that service to others. My Comment: Nike is a brand that we all know and many love.

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ShepHyken

JANUARY 21, 2024

My Comment: We open this week’s Top Five roundup with four experts from Gartner who share their thoughts about the top three customer service and support trends for 2024. You will love his opening story about what happened in a well-known, name-brand hotel. Here are my top five picks from last week.

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InMoment XI

FEBRUARY 2, 2024

In the rapidly changing consumer market, the highest customer-rated Integrated CX company, InMoment, took a bold and proactive approach. On Thursday, January 25th, we hosted the “Changing The Game” event in Austin, TX—a crucible for innovative ideas and game-changing strategies to address the consumer market in 2024 and beyond.

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Experience Investigators by 360Connext

JANUARY 23, 2024

Customers often crave personal, empathetic connections and some bots simply aren’t up to the task. It’s all about connecting wherever your customers are. Streaming platforms, podcasts, and even this article are self-selected by the media consumer. Personal connections are what make your brand memorable.

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ShepHyken

JUNE 9, 2024

by Jeff Beckman (The Tech Report) Consumers do not usually just focus on the function and appearance of a product when purchasing products. When it involves the quality of a product, then the name of the brand becomes a crucial factor in making a purchase decision for most users. Connect with Shep on LinkedIn.

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ShepHyken

FEBRUARY 12, 2024

Thanks to Gen Z, Deeper Connections Will Become the Currency of the Future by AmberNechole Hart (Adweek) Empty ecommerce gets you to checkout fast but gives no reason to return. Connected ecommerce adds value emotionally, materially or both while delivering the same seamless purchase journey. Why is connection important?

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Think Customers

FEBRUARY 13, 2024

If 2023 was a year of revelation, zeal, and anything-is-possible hopes for artificial intelligence’s potential, 2024 is shaping up as a year of action. Subpar CX gives rise to human-AI balance Now that they’ve had some degree of exposure to AI in customer support, and not all of it delightful, some consumers are thinking: Meh.

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Experience Investigators by 360Connext

FEBRUARY 27, 2024

Unpack an intriguing case study where a brand’s bold pricing and production strategy turns the supply chain playbook on its head, offering unique insights into consumer trust and the anticipation of demand.

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ShepHyken

MARCH 4, 2024

Consumers Show Higher Brand Loyalty Than Global Average But Demand More In Return by Marigold (Adweek) Fast on the heels of its recently published global report, relationship marketing pioneer Marigold has filtered the results from that groundbreaking survey now with a dedicated focus on U.S. Overall, the report is optimistic.

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ShepHyken

JANUARY 1, 2024

Rethinking Customer Loyalty in the Age of the ‘Zero Consumer’ by Dennis Limmer (Forbes) The retail industry is undergoing a seismic shift due to the emergence of “zero consumers.” In 2024, keys to customer success will include better personalization delivered at scale by ramped-up automation and generative AI.

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BirdEye

FEBRUARY 27, 2024

To compete in this complex market and capture audience attention, dealership brands must put their best foot forward. Whether you’re looking to boost brand awareness, fuel customer engagement, or turbocharge car sales , this blog post is the ultimate guide for your dealership brand to succeed in 2024.

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SurveySparrow

APRIL 30, 2024

Online reviews are like a digital mirror for your business – they reflect perceptions of your brand through the eyes of your customers. This guide will walk you through a 7-step process to monitor online reviews in 2024. To find out which platforms dominate your industry, google the top brands in your industry or area.

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ShepHyken

MARCH 25, 2024

How to Leverage AI for a Better Customer Experience by Hasan Saleem (FastCompany) The intersection of AI and customer experience has paved the way for innovative, efficient, and personalized interactions between businesses and consumers. A link to Newsweek’s 2024 list of America’s Best Loyalty Programs is included.

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SurveySensum

MARCH 15, 2024

In this blog, I will list down the top 9 market research tools of 2024 that you can implement within your organization and achieve your market research goals. So, let’s scroll down and get a sneak peek into these must-know market research tools of 2024. List of the Top 9 Market Research Tools and Software in 2024 1.

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InMoment XI

JANUARY 4, 2024

With 93% of consumers reading reviews before making a purchase, and 58% of consumers being willing to drive further or pay more for a product with good reviews, a good customer experience and brand reputation management have never been more critical than it is today. The retail customer experience is also a complex one.

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Currency Alliance

DECEMBER 4, 2023

Loyalty trends, as we’ve said in our previous years’ trends articles, are interesting to think about – but they are not necessarily reflective of what your own brand should be focusing on in the next year. As ever, it’s worth emphasising that customers become loyal to a brand because of two things: value and/or experience.

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ShepHyken

JANUARY 14, 2024

Consumer Trust Languishes at 2016 Levels by MarTech Cube (MarTech Cube) Consumers’ trust in the organizations they do business with has not recovered from its pandemic decline. Trust in organizations will be more important than ever in 2024 as AI becomes a staple of everyday consumer interactions.

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ShepHyken

FEBRUARY 18, 2024

They are often used interchangeably by businesses, but understanding the difference is crucial for businesses looking to thrive in 2024 and beyond. In addition, there are several descriptions of programs from rockstar brands you will recognize. These are companies who also have significant brand loyalty. Shameless plug!)

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ShepHyken

JANUARY 14, 2024

Consumer Trust Languishes at 2016 Levels by MarTech Cube (MarTech Cube) Consumers’ trust in the organizations they do business with has not recovered from its pandemic decline. Trust in organizations will be more important than ever in 2024 as AI becomes a staple of everyday consumer interactions.

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Clarivate

APRIL 18, 2024

Amazon also introduced Health Condition Programs, which partners with digital health companies such as Omada Health to connect members of health plans and employer-sponsored insurance with covered digital benefits.

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ShepHyken

JUNE 2, 2024

Our customer service and CX research found that customers expect (and hope) a company or brand will proactively contact them about problems. Not only does the author share ideas, but also includes examples from very recognizable brands. Connect with Shep on LinkedIn. The example they use is simple.

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Happy or Not

OCTOBER 24, 2023

As we stand on the cusp of a new year, the retail industry is gearing up for the most significant challenges and exciting opportunities for the retail season in 2024. Whether you’re a leading retailer or a growing store, knowing the opportunities ahead and preparing for the challenges will prove a game-changer in the upcoming months.

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InMoment XI

MAY 30, 2024

In a business landscape that has become digital-first, where consumers’ expectations can change overnight, it has never been more important to the success of your business to be able to understand and leverage data. However, collecting this data can be time-consuming and inefficient without the proper tools.

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ShepHyken

MAY 13, 2024

Our customer service and CX research found that 43% of US consumers would rather clean a toilet than contact customer support. Something has to change, and the author has given companies and brands some ideas to think about. Connect with Shep on LinkedIn. My Comment: This article is about customer support. What Is Churn Rate?

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SurveySensum

JUNE 4, 2024

A market research tool is a platform that helps businesses and researchers collect, analyze, and interpret data about markets, consumers, competitors, and industry trends. The connection with Google Sheets and Zapier works seamlessly. Typeform offers us unparalleled design and branding functionality. G2 Review : 4.5/5

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ShepHyken

APRIL 9, 2024

So many companies and brands are trying to win customers over by delivering a better service experience. Connect with Shep on LinkedIn. And the reason is that they are just satisfied. The experience was average – not bad, but not great either. In the competitive world we are in, this makes sense.

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BirdEye

JANUARY 25, 2024

As we step into 2024, it’s time to dive deep and truly understand the role these profiles play in the success stories of businesses everywhere. From cozy corner cafes to towering corporate offices, Google Business Profiles have become the arena where businesses compete for visibility and connect with their customers like never before.

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BirdEye

JANUARY 25, 2024

As we step into 2024, it’s time to dive deep and truly understand the role these profiles play in the success stories of businesses everywhere. From cozy corner cafes to towering corporate offices, Google Business Profiles have become the arena where businesses compete for visibility and connect with their customers like never before.

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2024 Insights Automotive Hospitality 52

BirdEye

MARCH 26, 2024

Company/team introduction The deeper an Instagram user understands your brand, the more robust your connection becomes. Customers are more inclined to engage with and buy from businesses they feel a connection to. Now, take it a step further by preserving that social proof on your Instagram profile by adding them to highlights.

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SurveySensum

MARCH 20, 2024

If this is not enough to convince you then get this – customer-centric brands report profits that are 60% higher than those that fail to focus on CX. A Customer Experience Management tool or software helps businesses monitor, manage, and improve the overall customer experience with their products, services, or brand.

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SurveySparrow

FEBRUARY 22, 2024

This not only helps in retaining customers but also turns them into advocates for your brand. For example, you could automate emails to welcome new customers, thank them for their purchases, or re-engage with those who haven’t interacted with the brand recently. Eventually, it can foster loyalty and encourage repeat business.

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BirdEye

APRIL 26, 2024

Here are the top content creation tools for your business in 2024: BirdAI Birdeye Social Gemini AI Pinterest trends Answer the public Semrush Google Trends Feedly Google docs ChatGPT WordPress Grammarly Hemmingway Notion Google sheets Trello Otter Scribe Loom Picmonkey Canva Remove.bg Adobe Veed.io is worth exploring.

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ShepHyken

MARCH 10, 2024

If they want to continue to succeed, it’s key that they make their customers feel valued and that they truly care about them and their experience with the brand. But brands in touch with consumer realities are also waking up to the power of “customer empowerment” as a lever for their CX strategy.

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