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Ford Versus Ferrari: A Lesson in Customer Experience?

ShepHyken

While both may appreciate a good customer experience, one wants a different product experience.   Here’s another example. The Ritz-Carlton is obviously a fancier hotel than the Comfort Inn. Both brands offer the same functionality – a room with a bed, TV, bathroom, etc. It’s about how businesses make us feel.

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Top 5 Customer Service & CX Articles for Week of March 25, 2024

ShepHyken

Brands Want Your Loyalty—and Will Offer More Than Points to Get It by Lauren Giella (Newsweek) Loyalty programs offer customers rewards, discounts or other perks when buying from or using the products or services of a certain brand. There are examples of the best programs from the biggest brands.

2024 77
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When Your Customer Experience Hits a “Bump in the Road”

ShepHyken

I would love to get some service-related feedback. My hotels have struggled this year with our service scores. In years past both of my locations were consistently in the top 30% of brands. Do you provide ongoing reinforcement or training to keep your employees guest-focused? . He writes: .

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How to Say YES – Every Time

ShepHyken

Trippi is a world-class, award-winning hotel manager and Mitchell is a super-successful restauranteur. Both know the value of their customers hearing yes for an answer. If you dig a little deeper into the concept, it’s not so much about saying, “Yes” to every customer. What is the Question ? The simple answer is, “No.”

Hotels 169
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Culture is Contagious

ShepHyken

Think of some of the great recognizable brands and how they make you feel. Is it congruent with how employees act toward customers and each other? I remember the first time I stayed at a Hard Rock Hotel. I was excited to stay in this hip, cool, trendy hotel. Rock music was piped in through the hotel.

Culture 153
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Brooklinen’s Winning Formula for Customer Service Training and Performance Management

Stella Connect

After falling in love with the bedsheets in their Las Vegas hotel room and reeling at the $800 price tag, founders Rich and Vicky researched the main cost drivers (middleman markups, mostly) and set out to find a way to make high-quality bedding affordable. Hands-on Customer Service Training: Building Excitement, Knowledge, and Trust.

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Top 5 Customer Service & CX Articles for the Week of September 4, 2023

ShepHyken

Elevating Customer Experience: Embracing Hospitality as the Foundation by Charles Ryan Minton (Newsweek) When it comes to providing exceptional customer experiences, few industries excel quite like the hotel business. Magazine) Customer retention is a crucial aspect of any successful business.

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