Remove Connections Remove Customer Base Remove Customer Engagement Remove Loyalty Programs
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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

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10 Customer Engagement Ideas to Boost Your Business

CSM Magazine

In today’s fiercely competitive business landscape, customer engagement plays a pivotal role in establishing enduring relationships with your target audience and fueling business growth. So, let’s explore these customer engagement ideas and discover how they can help you boost your business to new heights.

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Walked Right into That One: How Location Technologies Revolutionize Customer Engagement

Optimove

Beacon Technology Using beacon technology – small, battery-powered devices (beacons) that communicate with nearby mobile devices through Bluetooth low energy (BLE) signals – is a relatively quick and low-investment way for brands to connect with customers in their brick-and-mortar locations.

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5 Ways To Increase Sales and Customer Engagement for Your Shopify Store

Win the Customer

Customer retention is the collection of activities a business uses to increase the number of repeat customers and to increase the profitability of each existing customer. Your existing customer base is the best asset your store has. Improve Your Customer Support. Start a Customer Loyalty Program.

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Loyalty for CEOs: how to add enterprise value to your loyalty program

Currency Alliance

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

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What is relationship marketing: examples and strategies

BirdEye

Relationship marketing is the strategy of cultivating meaningful relationships with customers to ensure long-term satisfaction and brand loyalty. This strategy uses online and offline communication channels for your business to build stronger relationships with your customer base. Why does relationship marketing work?

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5 Ways To Increase Sales and Customer Engagement for Your Shopify Store

Win the Customer

Customer retention is the collection of activities a business uses to increase the number of repeat customers and to increase the profitability of each existing customer. Your existing customer base is the best asset your store has. This can be a powerful way to supercharge revenues for your store.