Currency Alliance

OCTOBER 11, 2018

Countless articles have been written about enhancing the hotel customer experience (CX) with technology. The hotel market is becoming more competitive, with a larger share of wallet being spent on a greater variety of services. Happily, this increased competition does not pose an existential threat to the hotel as a business model.

Hotels 40

Hotels Hospitality Loyalty Travel 40

Optimove

JULY 19, 2022

Savvy hoteliers are on standby, ready to elevate and optimize the guest experience, cultivating valuable, long-term connections, and boosting the bottom line – and doing a substantial chunk of it through, you guessed it, their mobile app! We love our hotel apps. They want it? They want it? So give it to them.

Hotels 52

Hotels Marketing Guest Experience Travel 52

LoyaltyPlus

JUNE 12, 2022

Hotels are showing signs of recovery across the Southern, Western, and East African markets following the turbulence of the past two years. Hotels must therefore look to strengthening relationships with guests and deliver more tailored services if they are to capitalise on this momentum. Furthermore, hotels contributed 66% to the 98.3%

Hotels 52

Hotels Tourism Guest Experience Social Media 52

ShepHyken

MARCH 25, 2024

Brands Want Your Loyalty—and Will Offer More Than Points to Get It by Lauren Giella (Newsweek) Loyalty programs offer customers rewards, discounts or other perks when buying from or using the products or services of a certain brand. My Comment: Here is an excellent and robust article on loyalty programs.

Article 78

Article 2024 Hotels Loyalty Programs 78

ShepHyken

MAY 28, 2024

His main example of this happened at the Marriott Long Wharf Hotel in Boston. The front desk clerk recognized Chip as a loyal Marriott Bonvoy member and knew the surprise of upgrading him to the nicer room wouldn’t cost the hotel any more than the regular room he was booked in. Connect with Shep on LinkedIn.

Hotels 91

Hotels Workshop Customer Service Training Article 91

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. Points and miles are a dominant and popular form of loyalty value. For some brands, issuing your own loyalty currency is certainly desirable.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

Currency Alliance

MARCH 28, 2023

The term ‘pay with points’ implies that a customer can burn loyalty points or miles at a point of sale as the method of payment. Pay with points is trending upward in loyalty marketing for three main reasons. In the first section, I will set out why pay with points is a valuable marketing tactic for businesses.

Loyalty Programs 52

Loyalty Programs Loyalty Hotels Airlines 52

Currency Alliance

FEBRUARY 20, 2023

This article on the loyalty rules engine is probably the second-most important article I will ever write on loyalty marketing*. It is the most powerful, yet under appreciated module (or tool) in a loyalty marketing stack of software. This would not require much of a rules engine – since your program has no variation.

Loyalty 52

Loyalty Loyalty Programs Social Media ROI 52

InMoment XI

SEPTEMBER 17, 2024

The customer journey is so important because it is the foundation on which customer acquisition and customer loyalty are built. Proactive Engagement At some point in the customer journey, your customers will connect with you. Loyalty Once your customer comes back to you a few times, they’ll start to develop loyalty to your brand.

Customer Journey 260

Customer Journey Customer Journey Mapping Net Promoter Score 2024 260

InMoment XI

OCTOBER 4, 2024

As a result, businesses gain valuable insight into customer expectations, which guides strategy on boosting retention and loyalty. Here is how customer experience management helps make that possible for you: It enhances customer retention and loyalty. This strategy makes customers feel more connected and loyal to the brand.

Customer Experience Management 260

Customer Experience Management Customer Experience Management 2024 260

Currency Alliance

OCTOBER 12, 2021

Loyalty partnerships with complementary brands are the best way to create additional value, for customers and for your business. Depending on the maturity of your loyalty program, you may already have some program partners, or be a partner in somebody else’s program. How loyalty partners co-create value.

Loyalty 59

Loyalty Loyalty Programs Airlines Travel 59

Bill Quiseng

JUNE 21, 2023

This June, I present each one of the Three Principles to Build Customer Loyalty. Customer loyalty is not ONE BIG WOW to a customer. For hotels, offer bottled water at arrival and departure. And when you do, customers have an emotional connection. Relationships build loyalty. Loyalty builds your business.

Loyalty 134

Loyalty B2C Hotels B2B 134

Calabrio

OCTOBER 19, 2022

Our annual Calabrio Customer Connect (C3) event has wrapped, and we are still feeling the buzz of excitement. Top 10 Takeaways from the Calabrio Customer Connect. Choosing only ten takeaways from this year’s Calabrio Customer Connect was challenging, but we have narrowed it down to these key moments: 1.

Connections 59

Connections Contact Center 2030 Events 59

ProProfs Chat

FEBRUARY 13, 2020

Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look at customer loyalty statistics and observe the various ways that help a business improve and boost customer loyalty. Customer Loyalty Statistics 2020 You Shouldn’t Miss.

Loyalty 109

Loyalty 2020 Loyalty Programs Social Media 109

BlueOcean

JUNE 26, 2018

With that in mind, we reached out to Paul Jones, an award-winning hotel manager within the Best Western organization. Paul has earned acclaim for his exceptional management skills in the hospitality field – particularly his ability to generate loyalty with both staff and guests. Our attendants were stressed and quality was suffering.

Customer Service 353

Customer Service Contact Center Hospitality Hotels 353

Bill Quiseng

FEBRUARY 7, 2022

Customer loyalty is not one BIG WOW to a customer. For hotels, offer bottled water at arrival or departure. Customers have an emotional connection with you. The more emotional the connection, the more memorable the experience, the more loyal the customer. Don’t treat customers as they would have expected.

Hotels 130

Hotels Retail Loyalty Connections 130

LoyaltyPlus

SEPTEMBER 1, 2021

Continued lockdown restrictions are resulting in the closures of many airlines, hotels, restaurants, bed and breakfasts, and the list goes on. But whether it is safety or a seamless online environment, everything points to how important engendering loyalty has become in these difficult times. Customers want to feel valued.

Loyalty 52

Loyalty Airlines Hospitality Hotels 52

BirdEye

NOVEMBER 30, 2023

Travel businesses can: Build a customer-centric environment that elevates customer experience , improves customer satisfaction, and boosts loyalty. Connect with customers via SMS Social media channels are great for engagement but have a significant drawback – they own the customer data.

Travel 111

Travel Marketing Social Media Hotels 111

ShepHyken

AUGUST 1, 2023

His agent, Katie, referred to as a relationship manager, made a hotel reservation for a trip to Europe to work on a very important court case. Make it Unique – It’s customary for travel agencies to send clients a surprise welcome gift in their hotel room. Connect with Shep on LinkedIn.

Hotels 117

Hotels Travel Workshop Reference 117

Experience Investigators by 360Connext

MARCH 26, 2015

I’ve joked about how so many hotel “gyms” have at least one broken treadmill. The last several hotels have had working equipment! I’m grateful most hotels have abandoned the idea of the compact-yet-completely-useless hairdryer that pops out of the wall. No more broken treadmills! How lovely.

Travel 282

Travel Hotels Guest Experience Airlines 282

C3Centricity

JUNE 8, 2020

Brands that have a high following and loyalty, have found a way to consistently engage their fans and keep them coming back. But in today’s connected world it also needs to consider people who are currently strangers – but could potentially become guests. Loyalty is never really Won. Renovation is more than Buildings.

Hospitality 108

Hospitality Customer Centricity Hotels Return on Investment 108

ShepHyken

SEPTEMBER 4, 2023

Elevating Customer Experience: Embracing Hospitality as the Foundation by Charles Ryan Minton (Newsweek) When it comes to providing exceptional customer experiences, few industries excel quite like the hotel business. It can lead to increased customer loyalty, repeat business and, ultimately, higher profits. they’re everywhere.

Article 67

Article Customer Service Hospitality Hotels 67

ShepHyken

JANUARY 25, 2021

It’s prime time for retailers to grow an Amazon-level loyalty program by Tom Caporaso. My Comment: Here’s a great article about customer loyalty. Some loyalty programs are actually marketing programs. Some loyalty programs create emotional connections. Some loyalty programs create emotional connections.

2021 157

2021 Article Customer Service Guest Experience 157

CSM Magazine

AUGUST 14, 2020

In the regular world, obtaining customer loyalty is an important goal for any business to achieve. All of these aspects comprise the most holistic approach to driving customer loyalty and guaranteeing success… even in a post-pandemic situation. For us, it results in more loyalty and trust. C losed feedback loops.

Loyalty 85

Loyalty Customer Retention Feedback Sales 85

CSM Magazine

MAY 18, 2023

SevenRooms is currently live across 25 countries at Marriott brands including W Hotels, The Ritz-Carlton, St. Regis, Sheraton, JW Marriott, Le Méridien, Westin, Marriott Hotels, Renaissance Hotels, EDITION Hotels, The Luxury Collection and Gaylord Hotels.

Technology 52

Technology Hotels Guest Experience Hospitality 52

CSM Magazine

JUNE 27, 2024

By using multiple channels – phone, email, chat, and social media – you open up more opportunities for connection and conversation. There’s a reason customers stick with brands that truly get them – it’s because emails that ‘get it’ breed trust, appreciation, and ultimately, loyalty.

Customer Service 52

Customer Service Hotels Exceptional Customer Service Social Media 52

Bill Quiseng

JUNE 14, 2023

Once every week throughout June, I offer each one of the Three Principles to Build Customer Loyalty. To earn customer loyalty, Be the Customer and Create Their Experience. In order to earn customer loyalty, you need to create an experience for each customer. For hotels, offer bottled water at arrival or departure.

Hotels 109

Hotels Loyalty Touchpoint Customer Expectations 109

Customer Bliss

AUGUST 8, 2019

They explain how these experiences are created because of four elements: elevation, insight, pride, and connection. Horst Schulze , Founder, Chairman & CEO of the Capella Hotel Group, and Co-founder & Former COO of The Ritz-Carlton Hotel Co. into a multi-billion dollar brand.

Books 143

Books Chief Customer Officer Hotels Customer Experience 143

Alida

MARCH 27, 2018

At Customers for Life, a recent Vision Critical event in Hong Kong, we immediately felt the grandeur, magnificent presence and ambience of the flagship Mandarin Oriental (MO) hotel in Central Hong Kong as soon as we stepped in. Mandarin Oriental Hotel Group: Not all customers are created equal.

Brands 124

Brands Hotels Rewards Programs Insurance 124

Think Customers

APRIL 6, 2020

And in many cases, they are looking to connect with other people to share their experiences, emotions, and find someone who will listen. Contact centers and customer service organizations play a critical role in enabling those human connections. Airlines, hotels and other travel-related businesses are reporting hours-long hold times.

Contact Center 52

Contact Center Connections Insurance Telecommunications 52

Experience Investigators by 360Connext

APRIL 7, 2015

We flew from Chicago’s O’Hare airport at the end of March with a connecting flight in Dallas and made it Puerto Vallerta without a problem. Since everything on our end was the same, including flight numbers, we assumed the airline had determined this was a comfortable amount of time to make the connection.

Airlines 307

Airlines Customer Experience Travel Books 307

Beyond Philosophy

FEBRUARY 27, 2017

Hotel giant Hilton recently dropped the H from its rewards program , replacing the linguistically puzzling Hilton HHonors with an easier to pronounce version, Hilton Honors. The new rewards program will be the first in the industry to allow members to combine points and money for a hotel visit. The change is more than cosmetic.

Rewards Programs 133

Rewards Programs Hotels Travel Chief Customer Officer 133

Alida

JULY 17, 2017

Creating shared value is essential for developing an authentic brand and truly connecting with customers. Loyalty programs, for example, are a great way to ensure a constant flow of insight from your customers. Develop personal connections with customers. How do insight communities foster this personal connection?

2017 172

2017 Customer Experience Hotels 2025 172

Currency Alliance

OCTOBER 21, 2024

It has been my opinion for the past 10 years that creating a network of partners to support almost every type of loyalty program is the key to long-term success and creating value for all stakeholders. The purpose of this article is to discuss what mix of partners might be best for achieving these goals in your loyalty program.

Loyalty 52

Loyalty Loyalty Programs Hotels Airlines 52

ShepHyken

FEBRUARY 12, 2024

Thanks to Gen Z, Deeper Connections Will Become the Currency of the Future by AmberNechole Hart (Adweek) Empty ecommerce gets you to checkout fast but gives no reason to return. Connected ecommerce adds value emotionally, materially or both while delivering the same seamless purchase journey. Why is connection important?

Article 67

Article 2024 Customer Service Social Media 67

ShepHyken

MARCH 2, 2020

The global study, entitled The Connected Customer: Delivering an Effortless Experience, surveyed over 1,000 participants spanning 13 different verticals. Use This Pyramid To Increase Customer Loyalty and Grow Your Revenue by Allyssa Munro. The new guest-centric look of loyalty for hotels by Mitra Sorrells.

2020 105

2020 Article Customer Service Hospitality 105

GetFeedback

DECEMBER 2, 2019

Focusing on your customers will result in increased loyalty, more positive word-of-mouth referrals, and higher spend from your best customers. Understanding this important segment of customers means creating experiences that continue to earn their loyalty and, in return, their money. First things first.

ROI 195

ROI Customer Satisfaction Loyalty Measurement 195