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Stop alienating customers with inconsistent e-commerce experiences

Maru Group

Consumers over 35 want an e-commerce platform that is vested in them now and in the long term. The pitfalls of third-party platforms Many companies had e-commerce facilities before the pandemic, but they often produced only a small portion of their sales. By Maria Melioumi, Marketing Writer, Maru/Matchbox | June 2, 2022.

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Next-Level Customer Engagement: Advanced Tactics for E-Commerce Loyalty and Retention

CSM Magazine

E-commerce has revolutionized the way we shop, bringing unparalleled convenience and choice. As of 2022, global e-commerce sales surpassed $5.7 In this article, we’ll explore a few next-level approaches that are shaping the future of e-commerce engagement. And remember, always prioritize customer feedback.

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The software industry is at the center of e-commerce transformation—but are its own operations digital enough?

West Monroe

This means customer touchpoints that occur after an initial sale—for example, during provisioning, installation, onboarding, service, and customer success—are every bit as critical as those that drove the sale in the first place. An effective e-commerce channel provides the foundation for doing so.

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The software industry is at the center of e-commerce transformation—but are its own operations digital enough?

West Monroe

This means customer touchpoints that occur after an initial sale—for example, during provisioning, installation, onboarding, service, and customer success—are every bit as critical as those that drove the sale in the first place. An effective e-commerce channel provides the foundation for doing so.

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Guest Blog: How to Tailor Your E-commerce Site to Best Serve the Digital Customer

ShepHyken

This week we feature an article by Seema Nair who writes about the importance of tailoring your e-commerce site to give your customers the best experience. Building an e-commerce site is just the first step of a successful e-commerce journey. The best customer service is invisible.

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Why You Should Build an Omnichannel Customer Experience

InMoment XI

Omnichannel customer experience refers to providing a seamless and integrated experience for customers across multiple channels or touchpoints. Omnichannel strategies prioritize seamless integration and consistency across all customer touchpoints. What is Omnichannel Customer Experience?

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Hello Website Touchpoints — Keeping Your Customers Happy Just Got Easier

Hello Customer

the easiest means of obtaining feedback is customer touchpoint surveys. Touchpoints are interactions between businesses and customers that occur during the customer's journey. You could also add an “anywhere” touchpoint that anyone could fill out, simply by clicking a link. Meet Website Touch Points!