Mon.Mar 25, 2024

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Predictive Analytics Examples that Demonstrate Its Impact on Customer Experience

InMoment XI

Organizations should take a closer look at predictive analytics examples to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. From a cost and ROI perspective, the impact and benefits of predictive analytics in customer experience management cannot be ignored.

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Top 5 Customer Service & CX Articles for Week of March 25, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too. How Artificial Intelligence (AI) Is Benefiting Customer and Employee Satisfaction by John Dijulius (The Dijulius Group) AI and Machine Learning (ML) are not only here, but if it’s not already a major part of your business strategy moving forward, you may be in danger of be

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Hospitality is a Zero-Disappointment Industry

Customer Enthusiast

Over the next couple of weeks, I’m going to share a series of blog posts related to what I learned at the Agilysys Inspire User Conference in Las Vegas, March 18-20, 2024. For openers, I learned that hospitality is a zero-disappointment industry.

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30+ Exit Intent Popups Examples for Better Conversions in 2024

SurveySensum

So last week I was browsing the internet to buy a new pair of earrings for one of my closest friends. After browsing for a while I landed on a website with an amazing jewelry collection. But after a while, I realized that the prices were a little too high for me and decided to exit. As I was about to close the tab, a pop-up emerged on my screen notifying me that I could get 5% off on my first purchase.

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The Ultimate Guide to Monetizing Customer Learning

Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.

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BigChange Begins AI Developments with Productivity-Boosting Email Generator 

CSM Magazine

BigChange has developed a handy tool using Artificial Intelligence (AI) to automatically draft emails. The ‘Draft My Email’ feature transforms brief notes into consistently accurate, professional emails. It is designed to be flexible, understanding the nuances of tone, length, and context and each draft can be easily customised. Draft My Email prepares a message for review which can then be copied and tweaked before being sent.

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Should I Ever Hang Up on a Customer?

CSM Magazine

“The customer is always right” is a timeless phrase. But if your customer is being unreasonable, or worse, abusive, should you simply hang up? Contact center agents are on the frontline of customer interactions, representing the face—or rather, the voice—of a company. Their role requires patience, empathy, and exceptional communication skills, particularly because they often deal with frustrated or disgruntled callers.

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Powering Marketing Sophistication at a Massive Scale: How Braze Made Just-in-Time, Just-For-You Messaging Possible in 2023

Braze

To meet the needs of today's consumer, brands need to be able to deliver relevant experiences in the moments that matter, and at scale.

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The New Strategic Growth Blueprint for Successfully Reimagining Market Research

C3Centricity

It is a well-known fact that when budgets get tight, marketing is usually one of the first departments to suffer cuts, and market research in particular! Why is this? I believe it is because their ROI is longer-term and often difficult to prove. They therefore make the perfect target for sweeping reductions. What they all need is a strategic growth blueprint.

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Problem, Value, People: Why I Joined Nasuni

Nasuni

SVP of Business & Corporate Development Michael Sotnick shares insights about his new role and the industry’s enterprise data management problem.

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The Verint Experience Index: Retail

Reports of the death of in-store shopping have been greatly exaggerated. This year’s retail survey found that more than 60 percent of consumers start and end their journey by visiting a store. Retail customers value price above everything, but the importance of other factors varies for different brands. In-store shopping is valued highly by grocery and home improvement customers Technology retail customers place less importance on in-store experiences – for them it only ranks sixth Digital exper

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Help Scout’s Shopify Integration: More Functionality At Your Fingertips

Help Scout

From accessing order details to processing refunds and cancellations all in one place — learn how to spend less time switching systems and more time taking care of customers with Help Scout's Shopify integration.

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Mobile Apps 101: How the Right Approach Can Improve User Experience, Boost Operational Efficiency and Strengthen Customer Relationships

Strativity

The post Mobile Apps 101: How the Right Approach Can Improve User Experience, Boost Operational Efficiency and Strengthen Customer Relationships appeared first on Material.

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Younger Generations Are Shaking Up B2B Buying — Are You Prepared?

Forrester's Customer Insights

Millennials and Gen Zers now comprise nearly three-quarters of B2B buyers. To succeed, B2B marketing, sales, and product teams must understand these buyers’ preferences.

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Site Reliability Engineering (SRE) 101: The Way to Enterprise IT Sustainability

Strativity

The post Site Reliability Engineering (SRE) 101: The Way to Enterprise IT Sustainability appeared first on Material.

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11 Tips to Drive Learning Content Consumption

Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,

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Three Takeaways From Forrester’s 2024 Evaluation Of AI Infrastructure Solutions

Forrester's Customer Insights

As AI gets bigger and better, it requires much more than mundane commodity compute, network, and storage infrastructure. GPUs are only one part of this — AI workloads demand a finessed optimization of raw compute, data throughput, and power consumption.

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Chatbot Do’s and Don’ts – These Are the Best and Worst Chatbot Practices

Comm100

When it comes to designing chatbots, there are a few simple practices that separate helpful, high-performing bots from chatbots you’d rather see put out of their misery. Luckily for business owners and budding chatbot developers alike, launching a quality bot isn’t hard, as long as you know what to watch out for. Whether you’re planning a customer support chatbot for your website or building an engaging marketing bot for Messenger, being aware of the do’s and don’ts of bot planning and developme

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The DOJ And SEC Acknowledge That AI Amplifies Harm And Signal Stiffer Sentences

Forrester's Customer Insights

Building on US Securities and Exchange Commission (SEC) Chair Gary Gensler’s speech at Yale Law School on February 13 about AI misuse for fraudulent purposes, Department of Justice (DOJ) Deputy Attorney General Lisa Monaco, speaking at the University of Oxford, indicated stiffer sentences for offenses that are made significantly worse by the misuse of AI.

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The Impact of AI in 2024 (so far)

CX University

We were warned last year that Artificial Intelligence (AI) is set to revolutionize customer experience in 2024, shaping various trends that major companies are tracking. Now that we’re knee deep into the year, let’s take a look at how AI’s impact on customer experience can be evaluation, sifting through several key areas: personalization at scale, ethical AI use, empathy (but a 2024-version), hyper-personalization, and data democratization.

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Strategic CX: A Deep Dive into Voice of the Customer Insights for Clarity

Speaker: Nicholas Zeisler, CX Strategist & Fractional CXO

The first step in a successful Customer Experience endeavor (or for that matter, any business proposition) is to find out what’s wrong. If you can’t identify it, you can’t fix it! 💡 That’s where the Voice of the Customer (VoC) comes in. Today, far too many brands do VoC simply because that’s what they think they’re supposed to do; that’s what all their competitors do.

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Announcing The Forrester Wave™: Workforce Identity Platforms, Q1 2024

Forrester's Customer Insights

Last Wednesday, we released The Forrester Wave™: Workforce Identity Platforms, Q1 2024. We looked at the top 12 vendors in the market and evaluated them across 24 criteria. Workforce identity platforms energize a centripetal (inward) force necessary to combat the centrifugal (outward) forces that challenge identity and access management (IAM) deployments in organizations today.

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