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Leveraging Unstructured Data Analytics: The Key to Unlocking Hidden Customer Insights

InMoment XI

While traditional customer feedback is a goldmine of insights that can drive business growth, a substantial portion of this valuable feedback lies in unstructured data. Leveraging unstructured data analytics is the key to transforming this raw data into actionable insights that can transform your customer experience strategy.

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Feedback Loops and Their Impact on the Customer Experience

InMoment XI

So many businesses today are focused on getting feedback for the sake of getting feedback. But, most businesses fail to act on a lot of the feedback they receive. In order to create a truly great customer experience, you need to implement a customer feedback loop that will integrate your customers into the business.

Feedback 260
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Understanding Customer Experience Analytics: Unlocking Insights for Success

InMoment XI

This method harnesses the power of data and insights to gain a deeper understanding of customers, their preferences, and their interactions with a company. It involves the use of various metrics and methods to gain valuable insights into how customers perceive and interact with a business.

Insights 324
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The Right Survey to Measure Each Touchpoint of the Customer Journey

GetFeedback

As my trip progressed, I got email requests for feedback at each step. If I just wanted to give feedback to Expedia or the hotel, I’d probably drop out at this point. . type question works well when evaluating a relationship or complete experience, but it can be confusing if asked after individual touchpoints.

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How woom bikes Takes an Employee-First Approach to Grow Its Customer Base

By gathering their feedback, companies can capture the biggest picture of employee and customer needs. By focusing on both the employee and customer experience, woom bikes: Bolsters customer experience by acting on employee feedback. Understands the voice of the customer across every touchpoint.

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Stepping Into The Future of Retail With Foot Locker

InMoment XI

At the heart of their success lies a robust customer experience (CX) programme, meticulously designed to elevate every touchpoint of the customer journey. These include: Surveys: Structured feedback mechanisms to gather comprehensive insights into the customer experience.

Retail 260
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Digital Intercept: How to Collect Customer Feedback Without Ruining the Experience

InMoment XI

The ultimate goal of digital intercepts should be to get valuable feedback about your website and user experience so you can innovate and improve; however, some common practices can actually be perceived as intrusive , ill-timed , or irrelevant. Triggers can be used together to target specific user groups for feedback. Intrusive.

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