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5 Crucial Customer Satisfaction Metrics

Survicate

Customer satisfaction – once a buzzword, now a standard. Customer satisfaction became one of the most important factors deciding whether a particular company is successful or not. First, and foremost, because happy Customers are loyal Customers. Why to even bother? There are various reasons for that.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

Customer Satisfaction results in a higher share price. Whilst the above example is impressive and coming from HBR, this next example is bound to attract senior leadership’s attention as it links stock prices to customer satisfaction. Keeping Customers results in a high increase in value. So, there you have it.

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What Do Companies With Low Net Promoter Score Have in Common?

Retently

You can also learn a surprising amount of tactics and strategies by studying the opposite end of the scale – the world’s least successful companies, from a churn perspective – to compare their common weaknesses and find out what makes their customers so unlikely to recommend them to their peers. The answer is actually simple.

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Optimove 2023 Year-end Letter to Stakeholders 

Optimove

First, an overview of the State of the CRM Marketing Industry: Since our founding in 2012, we’ve understood that consumers go through a mix of rational, emotional, analytical, and illogical phases in their journey toward making a purchase. This highlights our efficiency, customer retention, and enhancement of customer order value.

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Five Companies Known for Their Exceptional Customer Service

CSM Magazine

Costco Not only can you get almost anything you could dream of at Costco, but Forbes also gave it the top spot in online customer satisfaction in 2019. Founded in 2012, it’s been an industry leader in online gaming ever since. Shopping there is fun, returns are a breeze, and even their website is easy to use.

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Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

In an article about habits for the New York Times in 2012, he writes, “ Over the past two decades, the science of habit formation has become a major field of research in neurology and psychology departments at hundreds of major medical centers and universities, as well as inside extremely well financed corporate labs.

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Connecting Satisfaction With Behavior: Does The Service-Profit Chain (or The Employee Engagement-Profit Chain) Still Work?

Beyond Philosophy

Here’s a summary which encapsulates the difference between satisfaction and loyalty as metrics, expressed by Susan Wyse of Snap Surveys in a June, 2012 post: “Customer Satisfaction is a measurement of customer attitudes regarding products, services, and brands. higher customer satisfaction, which leads to….