Remove 2018 Remove Brand Values Remove Brands Remove Loyalty
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Branding and CX: The Surprising Way They Work Together to Form Customer Loyalty

Beyond Philosophy

Brands are everywhere. Everybody feels like they understand what brands are. However, when we ask the fundamental questions of “What is a brand?” Branding is a critical topic in Customer Experience. We discussed where branding and Customer Experience interact and prioritize in a recent podcast.

Loyalty 130
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The 6 Best Emotional Brand Connections of 2018

Hero Digital

But as products and services continue to emphasize customer satisfaction, the future of brand differentiation will be creating emotional brand experiences. Brand loyalty is at an all-time low, but values-driven connections are tipping the scale for customers across generations. Enter your brand. Reassurance.

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5 Top Customer Service Articles For the Week of May 7, 2018

ShepHyken

My Comment: There are many ways for customers to communicate with the companies and brands they do business with. Return policies are very specific to your brand and what you’re looking to accomplish — there is no one-size-fits-all strategy. An easy return policy creates customer confidence and trust in the brand.

Article 79
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10 Customer Success Takeaways from INBOUND 2018

ChurnZero

This year, they even had a dedicated CS track that gave CSMs useful information for their day-to-day jobs and covered topics such as – Customer Retention, Customer Success, Customer Loyalty, Customer Feedback, and Customer Experience. Check out our top ten Customer Success takeaways from INBOUND 2018. We have you covered.

2018 66
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Lessons on Brand Values from Sinners and Saints

Smith+co CX

Part one of a new series from Smith+Co exploring business value, communication and empathy. Another week, and another brand fails to live up to its values that promise so much. The brand has also stated that common ground is now being sought throughout its staff. Crossing the Gulf. It reeks of shallowness.

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Dunkin’ Donuts No.1 in Coffee Customer Loyalty Once Again

CSM Magazine

Dunkin’ Donuts can now boast an impressive dozen in customer loyalty. For the 12th consecutive year, Brand Keys has honored Dunkin’ Donuts as a coffee leader in providing guests with a superior customer experience. 1 brand for customer loyalty in the packaged coffee category for the sixth straight year.

Loyalty 40
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Five Ways Retailers Can Use Events to Increase Loyalty and Revenue

PK

Fostering a community with your customers is key to brand loyalty. Emotionally connected customers have a 306% higher lifetime value , which means brands have to find ways to show you care. One way to do that is through meaningful events that overdeliver on value. Your best customers likely expect community.

Events 49