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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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7 Customer Loyalty Programs In Retail That Actually Works

SurveySensum

In today’s competitive marketplace, building strong customer loyalty has become a game-changer for retailers. And by delivering personalized customer loyalty programs, retailers can deliver a great customer experience in retail. billion in 2022 and is projected to grow from $6.47 billion in 2023 to $28.65

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5 Top Customer Service Articles of the Week 12-26-2022

ShepHyken

I’m honored the author included my story about the Ace Hardware manager that helped an older woman pick out her Christmas tree, delivered it to her home, and then decorated it with her. 2022 Look Back: Most Read Retail CX News of the Year by Retail Customer Experience. Happy Holidays! Follow on Twitter: @Hyken.

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5 Top Customer Service Articles of the Week 11-14-2022

ShepHyken

Harvard Business Review) Years ago, in the legacy, on-premises world of siloed call centers, in-house CX management was much simpler. It was fairly one-dimensional, easily addressed with physical phone banks and basic staff management processes. Loyalty and repeat customers are up for grabs. There’s nothing wrong with that.

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5 Top Customer Service Articles of the Week 1-10-2022

ShepHyken

A Nation on Hold Wants to Speak With a Manager by Sarah Lyall. If employees are now having to take on many unexpected roles — therapist, cop, conflict-resolution negotiator — then workplace managers are acting as security guards and bouncers to protect their employees. Keep in mind that a loyalty program is as much about marketing.

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5 Top Customer Service Articles of the Week 4-25-2022

ShepHyken

Top 10 Signs Your Loyalty Program Needs Rehab by Dan Jurek. CustomerThink) Customer loyalty best practices constantly evolve. So even if your program previously achieved great results, failing to update it frequently to keep customers engaged may mean you lose money, opportunities, or both. Follow on Twitter: @Hyken.

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5 Top Customer Service Articles of the Week 7-4-2022

ShepHyken

Customer support has always been a challenging task for companies to manage, and with the introduction of artificial intelligence (AI) solutions, it’s easier than ever before. 75% of Consumers Say Customer Experience Impacts Brand Loyalty, Merkle Report Finds by PRNewswire. Follow on Twitter: @Hyken.

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