Remove brand-personality-what-are-they-and-how-to-measure-them
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Moments That Matter in the Customer Experience: How Driver Analysis Helps Identify Which to Focus on & Why

InMoment XI

In our recent blog , we discussed how you can improve your customer experience (CX) strategy in five simple steps. These various interactions along the customer lifecycle —and, more specifically, those that have the most impact on the business—are what we like to call “Moments That Matter” (MTM) in customer experience.

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The Science and Art of CX Goal Setting

InMoment XI

In this blog I will address a question that I’ve come across many times during my 20 years as a research consultant: “What is the best way to set goals for my CX program?”. Using this acronym, goals should be: Specific: Precisely state what needs to be accomplished. Make sure measurement processes are in place and are valid.

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Your Guide to Mastering Brand Reputation Management

InMoment XI

That’s why maintaining a positive brand reputation is crucial for business success. Consumers today rely heavily on online information and reviews, making brand reputation management a top priority. What is Brand Reputation Management? Doing this allows you to cultivate a strong and recognizable presence in the market.

Brands 378
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Building a Great CX Team

CX Accelerator

In this post, we want to delve into what those skills are and how we would prioritize each if we were building a CX team from the ground up. Customer Insights/Measurement/Analytics. STRATEGY At its core, creating a strategy is about setting realistic goals and determining the tactics that will be used to achieve them.

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How to Build an Awesome Blog Survey

GetFeedback

A blog survey is simple but powerful way to learn more about your audience. With just a few questions, you can measure reader satisfaction, promote new content, and convert more blog traffic. Here are step-by-step instructions on launching an awesome blog survey in under 30 minutes. Building a Blog Survey.

Blog 186
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Guest blog: 5 Customer Experience Trends for Financial Institutions in 2023

Comm100

According to research compiled by CXINDEX , 86% of customers are willing to pay extra for a better customer experience, and 64% will recommend your brand if you offer an amazing experience. What is Customer Experience in the Financial Industry? A good CX is customer-centered. of their share of deposits.

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Guest blog: The Ultimate Guide to Launching and Branding a Successful Customer Experience Program

Comm100

If you want your brand to stand head and shoulders above the competition, developing an unbeatable customer experience is essential. In this guide, we will talk you through how to launch and brand a successful customer experience (CX) program to ensure your business is operating at the top of its game.

Blog 89