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Stop using Customer Engagement as jargon and let’s truly understand it

Beyond Philosophy

In the past five years, we have talked about the Cleveland Browns, a struggling team in the NFL, several times but we haven’t discussed customer engagement once. So, to remedy that, today we will focus on what customer engagement is and what you can do to promote more of it in your experiences.

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Crafting Compelling Stories: The Key to Unlocking True Customer Engagement

Beyond Philosophy

Also, since you know that memories are connected, stories give the information you need to remember a lot more connections to other memories. That’s a part of the storytelling that creates emotional connections with a brand. That understanding will help you feel more emotionally connected to the brand. Humor is great.

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Apple Business Connect: A free way for customers to find you

BirdEye

In January 2023, Apple introduced Apple Business Connect to empower its users to find businesses across its ecosystem of apps, including Apple Maps, Messages, Spotlight, Safari, Wallet, Siri, and Calendar. It is a free and user-friendly platform that serves as a bridge connecting businesses with their local audience.

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Create a Winning Customer Engagement Strategy

Lumoa

A customer engagement strategy is vital to increasing customer loyalty and driving revenue. It will help you build relationships with existing customers. Ultimately, it raises customer satisfaction with your brand. You must plan, think creatively, and understand your customers to build your strategy.

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5 Reasons Never to Miss SXSW Interactive

Experience Investigators by 360Connext

I’ve noticed a lot of blogs and articles and general gripes lately about why SXSW Interactive has jumped the shark. It’s fashionable to post emphatically about how there’s no appeal to the massive conference tackling digital and interactive trends each March. We read blogs, follow influencers, attend networking events, yes.

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Confronting Your Customer Engagement Strategy Challenges

Experience Investigators by 360Connext

Customer engagement. I find the operational “challenge” of customer engagement particularly telling. Companies worry that employees don’t engage with customers, or don’t engage properly and effectively. Personal interactions are critical in business.

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Guest Blog: Why Online Reviews Are Important for Customer Engagement

ShepHyken

This week we feature an article by Megan Wenzl about the importance of online reviews to your business and customer engagement. Customer engagement is the communication with customers through a variety of channels to create emotional connections that foster customer loyalty. – Shep Hyken.