Beyond Philosophy

NOVEMBER 24, 2014

Defining these areas implies knowing what the Customer’s Expectations are. Most organizations know what their Customer rational expectations are. How this is done and why it’s important are well known to all involved in the most Customer-Centric companies. What might have been enough last year, is not enough this year.

Customer Expectations 167

Customer Expectations Net Promoter Score Customer Centricity CEM 167

Beyond Philosophy

NOVEMBER 19, 2014

Sainsbury’s Christmas ad is an excellent example of using emotions to create a connection and brand promise with Customers, an essential first step to an excellent Customer Experience. May it also create a Customer Experience that fosters Customer Loyalty and Retention, the hallmarks of a successful marketing campaign.

Net Promoter Score 125

Net Promoter Score Social Media Books Loyalty 125

Beyond Philosophy

NOVEMBER 6, 2014

Customer centricity requires strategy to cultivate a culture that puts the Customer at the center of everything you do. As the third in our series of nine posts looking at the different parts of the organization contributing to Customer centricity, let’s look at: Customer Strategy.

Net Promoter Score 163

Net Promoter Score Customer Centricity CEM Social Media 163

Beyond Philosophy

JUNE 11, 2015

Without fear of (much) argument, it’s a fair statement that all companies want, and try to generate and achieve, optimum loyalty from their customer base. They should want this because study after study shows the financial rewards of having loyal customers. Customer loyalty programs are especially popular among retailers.

Loyalty Programs 109

Loyalty Programs Loyalty Airlines Retail 109

Beyond Philosophy

JULY 14, 2015

However, Customer Centricity puts the Customer first, not the organization. Those that don’t put the Customer first are more likely to have these types of policies, creating relationships that exhibit classic signs of one-sidedness. Ricoh – How We Moved Our Loyalty Score by 34 Points in 30 Months Webinar .

Customer Relationships 146

Customer Relationships Net Promoter Score Customer Centricity Webinar 146

Chattermill

MAY 12, 2019

Top 20 Books Every Customer Experience Professional Needs to Read Now. Customer Experience. Today, we’re giving you a peek inside the Chattermill Book Club. We’ve also picked up a ton of insights by making our way through lots of books written by Customer Experience Guru's. Customer Experience Books.

Customer Experience Professionals 56

Customer Experience Professionals Books Customer Experience Hotels 56

Lumoa

OCTOBER 24, 2023

Success in customer experience (CX) can be represented by numbers. A high Net Promoter Score (NPS), a large number of new customers in a month, or fewer unsatisfactory customer service request conclusions, are just some of the metrics we use to measure an effective customer experience.

Competitive Advantage 83

Competitive Advantage Customer Experience Net Promoter Score Culture 83

Beyond Philosophy

NOVEMBER 10, 2014

So instead of writing philosophically about the importance of optimizing your Customer Experience to creating an emotional engagement that creates loyalty between your Customers and your organization like I usually do, I will limit this post to facts and figures.

Net Promoter Score 164

Net Promoter Score ROI Customer Experience 2014 164

ShepHyken

FEBRUARY 21, 2017

What is the best way to get your customers to truly become your advocates? Shep Hyken speaks with keynote speaker and author Chip Bell about the best way to inspire customer loyalty. First Up: Shep Hyken’s opening comments focus on how to inspire loyalty with your customers. What would I do totally differently?

Net Promoter Score 86

Net Promoter Score Loyalty Books Innovation 86

Beyond Philosophy

MARCH 5, 2015

There have been many great stories in the past couple of months about airlines doing what was right by their Customers. We can all learn a little about Customer centricity when we look at these examples from three major carriers in the US. Southwest Attacks Its Late Problem Head-on with Its Customers.

Airlines 132

Airlines Net Promoter Score Transportation CEM 132

Beyond Philosophy

JULY 7, 2015

When it comes to Customer loyalty and retention, most organizations want to appeal to the rational side of their Customers. What I know from over a decade in the Customer Experience game, however, is that rationality has less to do with it than you think. Over 50% of the Customer’s Experience is tied to their emotions.

Net Promoter Score 113

Net Promoter Score NPS Loyalty Webinar 113

Beyond Philosophy

OCTOBER 28, 2014

All the little parts along the way in your experience are what make a Customer experience Customer-Centric. Putting the Customer first in everything you do applies to every part of your organization, from the way you greet them to the way you bill them. Conclusion: Customers want it, whether you want to do it or not.

Net Promoter Score 120

Net Promoter Score Customer Experience Customer Centricity CEM 120

Beyond Philosophy

NOVEMBER 11, 2014

Watch out this space as in a subsequent blog we’ll give advice on the different ways to change a habit… Blogs CEM CEO Conferences consultants consumer behaviour customer Customer Analysis customer behavior Customer Behaviour customer centricity customer emotions customer engagement Customer experience customer experience books customer experience (..)

Net Promoter Score 167

Net Promoter Score Marketing CEM Social Media 167

Beyond Philosophy

JUNE 12, 2015

Having a sound philosophy and detailed plan is great, but getting the people that actually work with Customers on board with this sound philosophy and detailed plan is essential to success. RICOH Canada recently increased their Net Promoter Score (NPS) from 25 to 59 in 30 months, an improvement of 34 points using many of our philosophies.

Net Promoter Score 137

Net Promoter Score Customer Experience 2015 2013 137

Beyond Philosophy

OCTOBER 14, 2014

How a customer feels about the company is an integral part of their loyalty to it. So to have trust, then your Customer Experience needs to include ways to build feelings of safety and acceptance to give customers the confidence in your organization that they need to form loyalty to you. Which ones do poorly?

Net Promoter Score 102

Net Promoter Score CEM Books Customer Retention 102

CSM Practice

FEBRUARY 24, 2020

Customer Effort Score (CES) measures how much effort a customer has to exert to accomplish a task such as signing up for a trial, upgrading a subscription, renewal, requesting for training. The ease of these experiences forms the basis for customer loyalty which is crucial to business growth in a competitive landscape.

Metrics 59

Metrics Net Promoter Score Effort Score NPS 59

Wootric

DECEMBER 8, 2019

Research indicates that when evaluating customer interactions with a product or service, Customer Effort Score, more than CSAT, or even NPS, is the strongest predictor of customer loyalty. Customer experience leaders are finding new applications for the popular Customer Effort Score metric.

Effort Score 59

Effort Score Net Promoter Score Metrics Healthcare 59

Beyond Philosophy

SEPTEMBER 15, 2015

Did you know Netflix’s Net Promoter Score (NPS) is higher than the cable companies? This poor Customer Experience is one reason I now use Netflix more than my cable company. This poor Customer Experience is one reason I now use Netflix more than my cable company. I love Netflix. It is simple.

Net Promoter Score 153

Net Promoter Score NPS Banking 2003 153

Beyond Philosophy

SEPTEMBER 5, 2014

Like any relationship, the one with your employees is based mutual trust and loyalty. Not only that, employee engagement is a key aspect for the Customer Experience. Colin is an international author of four bestselling books and an engaging keynote speaker. View our books on Customer Experience here.

Net Promoter Score 79

Net Promoter Score Books Social Media Loyalty 79

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. So any change in CX must include and address the Customer centricity of the organization.

Customer Experience 60

Customer Experience Net Promoter Score Customer Centricity Books 60

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. So any change in CX must include and address the Customer centricity of the organization.

Customer Experience 60

Customer Experience Net Promoter Score Customer Centricity Books 60

Beyond Philosophy

OCTOBER 29, 2014

Blogs Customer Experience CEM CEO Conferences consultants consumer behaviour customer Customer Analysis Customer Behaviour customer centricity customer emotions customer engagement Customer experience customer experience books customer experience industry customer experience management Customer Experience Program customer experiences Customer Loyalty (..)

Net Promoter Score 140

Net Promoter Score Customer Experience CEM Banking 140

Beyond Philosophy

JULY 9, 2015

My angle is typically about Customer Experience. My regular readers know that how your Customers feel about your experience is a big part (over 50% based on our research) of how they feel about your brand and their loyalty to it. Are Women Better at Building Customer Relationships and Loyalty?

Brands 109

Brands Net Promoter Score 2011 2014 109

Beyond Philosophy

AUGUST 4, 2015

To listen to the webinar, “ Ricoh Case Study: How We Moved Our Loyalty Score by 34 Points in 30 months ” and learn from CEO Glenn Laverty how their focus on a customer-centric approach improved their Net Promoter Score by 34-points and grew their business 115%. Click here.

Culture 159

Culture Sales Net Promoter Score Customer Centricity 159

Beyond Philosophy

JUNE 30, 2015

In most exemplary Customer Experiences, the cues are designed to help evoke positive emotions that build your Customer’s loyalty and retention. What subconscious cues are you building into your marketing campaigns and Customers experience today? Reserve your spot today!

Net Promoter Score 123

Net Promoter Score Webinar Customer Centricity Loyalty 123

Beyond Philosophy

JULY 21, 2015

We judge all books by their covers. Ricoh – How We Moved Our Loyalty Score by 34 Points in 30 Months Webinar – RICOH Canada had a vision: to be the most trusted brand with an irresistible appeal in their market. Colin is an international author of four best-selling books and an engaging keynote speaker.

Net Promoter Score 92

Net Promoter Score User Experience Webinar Books 92

Beyond Philosophy

SEPTEMBER 5, 2014

Like any relationship, the one with your employees is based mutual trust and loyalty. Not only that, employee engagement is a key aspect for the Customer Experience. Colin is an international author of four bestselling books and an engaging keynote speaker. View our books on Customer Experience here.

Net Promoter Score 60

Net Promoter Score Books Social Media Loyalty 60

Thematic

APRIL 3, 2024

Improved Product Development: Voice of the Customer data pinpoints desired features, unmet needs, and friction points in existing offerings, fueling innovation and ensuring your products genuinely resonate with your target market. While surveys are helpful, Voice of the Customer is a broader approach. ” 3.

Social Media 62

Social Media Feedback NPS Insights 62

Beyond Philosophy

OCTOBER 24, 2014

Colin Shaw is the founder and CEO of Beyond Philosophy , one of the world’s first organizations devoted to customer experience. Colin is an international author of four best-selling books and an engaging keynote speaker. To read more from Colin on LinkedIn, connect with him by clicking the follow button above or below.

ROI 75

ROI Net Promoter Score CEM 2014 75

Beyond Philosophy

JULY 16, 2015

Join us at our webinar , “ Ricoh Case Study: How We Moved Our Loyalty Score by 34 Points in 30 months ” to learn from CEO Glenn Laverty how their focus on a customer-centric approach improved their Net Promoter Score by 34-points and grew their business 115%. Reserve your spot today!

Net Promoter Score 134

Net Promoter Score Communication Webinar Customer Centricity 134

Michel Falcon Experience

APRIL 23, 2019

If you know of a great customer experience story please share in the comments section of this post. I’m going to share something with you that has helped me be the best customer-centric leader that I can be for my company, team and customers. I wanted to share three stories from companies that inspire me.

Customer Experience 95

Customer Experience Customer Service Workshop Net Promoter Score 95

Thematic

SEPTEMBER 6, 2018

Are you wondering whether to invest in the Net Promoter Score (NPS) to improve your customer experience? In this post, we’re only focusing on Net Promoter Score. Numerous companies use NPS today to measure customer loyalty, and the reasons to implement NPS are many. 3 benefits of NPS.

Net Promoter Score 54

Net Promoter Score NPS Feedback Metrics 54

Beyond Philosophy

JUNE 16, 2015

Join us at our webinar at 11am EDT on July 23 rd , 2015, “ Ricoh Case Study: How We Moved Our Loyalty Score by 34 Points in 30 months ” to learn from CEO Glenn Laverty how their focus on a customer-centric approach improved their Net Promoter Score by 34-points and grew their business 115%.

Net Promoter Score 109

Net Promoter Score Social Media Advertising 2014 109

Beyond Philosophy

JULY 23, 2015

Join us at our webinar , “ Ricoh Case Study: How We Moved Our Loyalty Score by 34 Points in 30 months ” to learn from CEO Glenn Laverty how their focus on a customer-centric approach improved their Net Promoter Score by 34-points and grew their business 115%. Reserve your spot today!

Social Media 155

Social Media Net Promoter Score Magazine Airlines 155

CSM Practice

FEBRUARY 24, 2020

Customer Effort Score (CES) measures how much effort a customer has to exert to accomplish a task such as signing up for a trial, upgrading a subscription, renewal, requesting for training. The ease of these experiences forms the basis for customer loyalty which is crucial to business growth in a competitive landscape.

Metrics 52

Metrics Customer Success Net Promoter Score NPS 52

CSM Practice

FEBRUARY 24, 2020

Customer Effort Score (CES) measures how much effort a customer has to exert to accomplish a task such as signing up for a trial, upgrading a subscription, renewal, requesting for training. The ease of these experiences forms the basis for customer loyalty which is crucial to business growth in a competitive landscape.

Metrics 52

Metrics Customer Success Net Promoter Score NPS 52

InMoment XI

JANUARY 17, 2024

It encompasses every aspect of their stay or visit, from the booking process and arrival to the accommodation, services, and departure. A positive guest experience involves going beyond basic customer service. Positive guest experiences lead to higher customer satisfaction levels. More on this later.)

Guest Experience 260

Guest Experience Hospitality Hotels Travel 260