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Ethical Consumerism and the Path to Long-Term Brand Loyalty

CX University

The Rise of the Conscious Consumer In today’s competitive business landscape, customer loyalty has become a critical factor for success. As consumers become increasingly discerning, the alignment between a company’s values and the personal values of its customers has emerged as a significant driver of loyalty.

Loyalty 52
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How Can an Enterprise Video Platform Transform Communication?

CSM Magazine

This communication format gained huge traction following the COVID-19 pandemic where remote working became the need of the hour. The ideal video provides a space to present your brand values. How Can Enterprise Video Platforms Transform Communication?

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Automotive Reputation Management: Win with Digital and Drive Customer Acquisition

InMoment XI

A well-crafted automotive reputation management strategy is essential for any auto brand looking to build trust, foster customer loyalty, and thrive in a competitive market environment. brands must recognize that the ability to manage their digital channels and digital reputation is a crucial success factor.

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5 Ways to Build Brand Loyalty and Love

Oracle

Loyalty, or more aptly referred to as love for the purposes of this article, is a byproduct of exceptional consumer experiences. Yet, earning loyalty – love – is particularly challenging for brands in the face of increased competition and consumer apathy. Tip #3: Communicate the brand purpose.

Loyalty 79
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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. Understanding your customers’ current situations, and what drives them toward loyalty or defection , is one of the first steps in delivering a superior customer experience. And for good reason!

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What a Customer Touchpoint Is (and Why Customer Experience Leaders Should Care)

Experience Investigators by 360Connext

Each customer touchpoint is an opportunity to reinforce your brand value and engage customers in meaningful ways. Understanding your customers’ current situations, and what drives them toward loyalty or defection , is one of the first steps in delivering a superior customer experience. And for good reason!

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How Contact Centers Shape And Enhance Your Brand Identity

CSM Magazine

Consistency Is Key Consistency is the bedrock of brand identity, and customer support centers play a vital role in maintaining it. Agents must embody the brand values, tone, and messaging consistently, reinforcing the brand identity with every interaction.