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How to Create a Successful Customer Loyalty Program

Michelli Experience

Recently Starbucks announced a change in their highly regarded loyalty program and I heard both praise and deep criticism. Sadly, I felt very old because in 2004 the mere mention of a loyalty program at Starbucks was not well-received. 2) Drive Profitability – Every customer should be treated caringly and with respect.

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5 Top Customer Service Articles of the Week 3-14-2022

ShepHyken

The New Reality of Loyalty: Consumers Want Brands To Earn It by PRNewsWire. MarTech Cube) Amid ever-rising consumer expectations, supply chain disruptions, and less access to third-party data, Yotpo’s annual State of Brand Loyalty survey reveals just how hard brands have to work to earn loyalty that drives positive business outcomes.

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45 Best Customer Satisfaction Survey Questions To Ask Your Customers

SurveySensum

After working in the CX industry for over 10 years, this much is clear to me – customer satisfaction is THE MOST important pillarstone of your business. And the key to improving it is by understanding your customers and listening to their voices via customer satisfaction surveys. ” 2. If so, why?

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5 Top Customer Service Articles of the Week 1-31-2022

ShepHyken

Here are 10 practical tips that businesses can use to gain and maintain trust with their customers. My Comment: Trust is a hot topic and more important than ever in building repeat business and ultimate loyalty. This article shares ten ways to create trust, which in a sense, are ten ways to create a better customer experience.

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Accelerating the Customer Experience post-COVID

Lumoa

In any case, customer experience used to be the largest way to differentiate your brand among the turbulent sea of competition. New ways of interacting with customers A recent study from CMO found that 84% of companies were using social media for brand building and more than 54% have used it for customer retention.

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Demand Shock

C Space

The longer the crisis persists, the more likely it is that new habits will become ingrained; customerschanging preferences aren’t likely to go back to pre-outbreak norms. This is where closeness to core customer groups plays another critical role. Looking for more Outside In thinking?

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Guest Post: 14 Ways to Improve Customer Experience in Flexible Workspaces

ShepHyken

Transparent Pricing and Flexible Agreements Customers appreciate transparency in pricing and flexible lease agreements, so be sure to clearly outline the costs involved, including any additional fees for amenities or services.