InMoment XI

AUGUST 3, 2022

Despite their global and loyal fanbase, the quick service restaurant chain experienced a period of stalled sales and mixed reception to marketing messages. Therefore, along with the refreshed brand, came a refreshed customer experience program. Strategy #4: Proving ROI Using Purpose-Driven Results.

Customer Experience 529

Customer Experience Guest Experience Return on Investment ROI 529

Integrity Solutions

APRIL 19, 2024

Mastering the human side of selling is key to sales success, but what does phrase that mean exactly? At its essence, humanizing the sales experience is really about personalization. The desire for a personalization in the sales experience has only grown in recent years. The same holds true across the sales-service continuum.

Sales 107

Sales Loyalty White Paper Contact Center 107

Zeisler Consulting

AUGUST 17, 2021

Articulating the return on investment (ROI) of Customer Experience efforts is a recurring theme among CX professionals. As I moderate panels on webinars and sit as a guest on podcasts, listen to my peers talk, and read articles, I hear the questions all the time: How do you define the ROI? How do you sell CX to leadership?

ROI 93

ROI Chief Customer Officer Leadership Return on Investment 93

Gainsight

MARCH 4, 2024

As a training or operations professional, you’ve probably faced plenty of questions regarding ROI (return on investment) from colleagues when evaluating an online learning initiative. At all times, your employees act as the face of your brand, its values, and its standards.

ROI 52

ROI Metrics Measurement Customer Satisfaction 52

InMoment XI

MARCH 25, 2024

Organizations should take a closer look at predictive analytics examples to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. It’s an opportunity that your company can capitalize on today.

Customer Experience 260

Customer Experience Social Media E Commerce Retail 260

ClearAction

SEPTEMBER 22, 2022

CX Annuities Solve CX ROI & Tenure Dilemmas Lynn Hunsaker. Even so, experience managers grapple with demonstrating ROI. The secret to the ROI and tenure dilemmas (and much more!) Lost ROI on customer acquisition cost. What’s the secret to these dilemmas? Customer Success + Loyalty programs.

ROI 62

ROI Sports Loyalty Programs Touchpoint 62

CSM Magazine

JUNE 20, 2023

But when it comes to maximizing ROI, it should be at the top of your list. Digital marketing Return on Investment (ROI) is the measure of the effectiveness of marketing campaigns and strategies in generating profit. Moreover, ROI is a metric used to calculate the financial gain or loss from an investment.

ROI 52

ROI Customer Service Marketing Social Media 52

Lithium

SEPTEMBER 20, 2022

High level approaches to measurement of ROI. A deep dive into brand participation in community. Hear first hand experience of building a sense of solidarity and fellowship from two of the brightest here at Khoros with your host Jon Wishart ( ) in navigating the conversation. Here’s a sneak peek into the episode.

ROI 52

ROI Sales Consulting Measurement 52

TechSee

MAY 10, 2021

Our global sales team currently stands at 30, predominantly based in North America, the UK and throughout Europe. And our client base boasts of some of the world’s leading brands, including Vodafone, Orange, Verizon, AT&T, Achmea, Hippo, Lennar, Heineken, Nespresso, Dyson, Samsung and Hitachi, to name a few.

Sales 109

Sales ROI Contact Center Culture 109

InMoment XI

FEBRUARY 23, 2024

It’s crucial that brands understand the experiences they provide and whether or not they satisfy the needs of customers, employees, and beyond. Every business should know the ins and outs of how their marketing, advertising, and sales team measure up. Brands frequently provide deals that only apply when customers shop online.

Marketing 260

Marketing Customer Experience Return on Investment Consumers 260

InMoment XI

AUGUST 25, 2023

73% of customers say that a good customer experience is one of the biggest deciding factors for brand loyalty. Proving the ROI of Your CX Program In an era marked by economic challenges, it is important that you embark in designing, actioning, and proving an ROI focused experience program.

ROI 260

ROI Net Promoter Score Webinar Financial 260

ClearAction

APRIL 13, 2023

Brand Integrity and Your Ideal Customer Lynn Hunsaker Ideal Customer Profiles can be your key to sales velocity, retention, recurring revenue, and CAGR (compound average growth rate). Your Business Development managers may not have considered the bigger picture of success: brand integrity.

Brands 62

Brands Chief Customer Officer Loyalty Programs 2023 62

InMoment XI

FEBRUARY 12, 2024

By amalgamating data from sources like sales, marketing, and customer support, integrated CX provides a holistic perspective, enabling organizations to understand customer behavior and preferences more thoroughly. Understanding the various channels through which customers engage with your brand is crucial for effective integration.

NPS 260

NPS Net Promoter Score Effort Score ROI 260

Alida

JANUARY 16, 2018

Adopting a relationship-based approach to customer intelligence gathering delivers substantial value and ROI. . The report shows how forward-thinking research teams from global brands now use insight communities to build customer relationships and deliver agile insight to key stakeholders in the company. For example: 10.

ROI 100

ROI Webinar Customer Centricity Download 100

Horizon CX

MARCH 1, 2021

The head of sales and marketing and the head of services aligned with all the reasons why Customer Satisfaction and Loyalty had to be the company’s number one operating pillar. Compelling Arguments for Justifying CX Programs – the Dreaded ROI Question. Or better asked, which comes first, the monthly numbers or customer satisfaction?

ROI 52

ROI Return on Investment 2004 Financial 52

Second to None

MARCH 29, 2019

Indeed, understanding this correlation between the two is very important, yet it leads to a new question: How does one actually calculate the ROI of CX? While the ROI of CX can seem abstract, and in-turn, difficult to consolidate into a straightforward proposal, the process is not nearly as daunting as one would imagine. 3] [link].

ROI 86

ROI Measurement Net Promoter Score Effort Score 86

InMoment XI

NOVEMBER 28, 2023

Recognizing this, top brands and businesses are integrating review management into their marketing strategies. Not only does review management help safeguard and enhance a company’s brand reputation; but it can also improve search engine visibility and cultivate brand trust among existing and potential customers.

Management 346

Management Marketing Social Media Feedback 346

BirdEye

MARCH 29, 2024

Utilizing these networks can significantly enhance your marketing ROI by targeting a more relevant audience. Here are a few tactics to help you get the most from your time on Zillow Premier Agent: Fully complete your profile, including past sales and client reviews, to build credibility.

Social Media 57

Social Media Sales Advertising Connections 57

Think Customers

AUGUST 30, 2021

The sales world is forever altered, thanks to pandemic-fueled digital transformation across entire enterprises. In the B2B space, where relationships reign supreme, sales organizations found effective and efficient ways to conduct business with a digital-first approach that’s efficient, effective, and won’t go away any time soon.

B2B 59

B2B Sales 2021 ROI 59

ShepHyken

OCTOBER 4, 2019

These are not only customers but brand loyals. Brand loyals are willing to spend more and have more trust in you than other brands. In 2020 , customer experience will overtake price and product quality as the key brand differentiator. An effective customer engagement platform allows you to reward your brand loyals.

Blog 121

Blog Brands Engagement ROI 121

Lithium

SEPTEMBER 7, 2022

Digital customer care can meet and exceed your original ROI projects in several ways. To get to the bottom of the best ways to use and prove the ROI of Khoros Care, we sat down with Khoros product marketing expert and software engineer Josh Snider to get an expert opinion on the best and worst ways to use Khoros Care.

ROI 52

ROI Social Media Customer Care Brands 52

LoyaltyPlus

JUNE 27, 2019

ROI is a profitability measure, it also refers to the percentage which is used to compare a company’s profitability or it can be implemented to compare the efficacy of different investments. The benefits of consumer intelligence are endless: from increased store sales to increased profit margin and also the increase of customer retention.

ROI 70

ROI Loyalty Reference Customer Retention 70

SurveySensum

JULY 11, 2023

Customer Experience is the overall impression a brand creates in the minds and hearts of its customers. It’s not just about the product or service; it’s about every interaction and touchpoint a customer has with a brand. This is what brands want. And this will help you to set your brand apart from competitors.

Brands 83

Brands Customer Experience Rewards Programs Touchpoint 83

Pointillist

MARCH 20, 2019

By Swati Sahai The importance of calculating your customer experience ROI cannot be overstated—how will you build, measure and regularly optimize your customer experience efforts if you don’t know the return on your CX investments? You need the quantitative ROI to make a strong business case and obtain approval for continued investment.

ROI 59

ROI Customer Experience Banking Call Center 59

Experience Investigators by 360Connext

FEBRUARY 9, 2021

Customer-focused employees across marketing, sales, HR, and other departments want to know if new CX initiatives are worth pushing for. The Three Areas of ROI. This often gets translated into the following business text: SALES! MORE SALES! Customers who stay longer with your brand also spend more with your brand.

Customer Experience 261

Customer Experience Net Promoter Score Culture ROI 261

ClearAction

OCTOBER 16, 2019

Acquisition Addiction’s Impact on Customer Experience ROI Lynn Hunsaker. Addiction to acquisition of customers is taking a toll on customer experience ROI. Do we believe “the purpose of Marketing is to maximize revenue leads for Sales” as 70% of CEOs now expect? The best-loved brands are cracking the code.

ROI 59

ROI Customer Experience 2011 Customer Centricity 59

C3Centricity

APRIL 9, 2024

This realm is characterized by: Longer Sales Cycles: B2B transactions often involve substantial investments, necessitating a more extended period of deliberation, approval, and procurement processes. B2B decisions are driven by logic and ROI.

B2C 90

B2C B2B Marketing Return on Investment 90

BirdEye

JULY 10, 2023

Customers and brand ambassadors aren’t the only prospects out there who can support your business. From Instagram influencers to big-name industry leaders, partnering with like-minded brands can help you unlock valuable new opportunities. Table of contents Why do brand collaborations work?

Brands 52

Brands Fashion Social Media Retail 52

delighted

JUNE 30, 2022

Every brand loves a happy customer, and knowing that you have recent buyers who love your product enough to give you positive feedback is a great feeling. In fact, high-growth brands can acquire 5 to 15% of their new customers with a thoughtfully implemented referral program. These word-of-mouth referrals are powerful – and scalable.

Sales 79

Sales Reference Net Promoter Score Loyalty Programs 79

Integrity Solutions

MAY 24, 2023

What Is Sales Training? Sales Training – at its heart – should be about learning to uncover and identify customer needs, thus creating value and providing service. Successful sales people know is about doing something for the customer – not to the customer.

Sales 52

Sales Culture Management Leadership 52

Integrity Solutions

AUGUST 9, 2023

And Improve Deal Velocity & Win Rates Along the Way… Sales cycles are already longer than we want. What can you do as a seller to create greater urgency in sales? There are a number of things we can actively do to accelerate the buying process, shorten the sales cycle and close more deals. Is it indecisiveness?

Sales 73

Sales ROI Insights Definition 73

Feedbackly

MAY 2, 2024

Brands will have to tighten their marketing and operational budgets to survive in the market. During these times, even customers seek brands that offer value for their money. But did you know that having a strong customer experience strategy can help brands shine through the challenges? Here are some ways that can help.

Financial 52

Financial Customer Experience ROI 2024 52

Currency Alliance

JULY 16, 2020

This article explains how loyalty partnerships among complementary brands can produce more comprehensive customer understanding that drives down cost while strengthening engagement – and how to apportion loyalty investments. In many cases, less profitable than the sales tax or value-added tax on a grocery bill. 3 Opportunities.

ROI 52

ROI Loyalty Loyalty Programs Rewards Programs 52

Eptica

MARCH 28, 2018

Date: Wednesday, March 28, 2018 Why it is time to calculate the ROI of VoC programs. This can be linked to business metrics to give a true ROI figure. 3 Increased sales The online customer journey is solely driven by the consumer – they control its direction and speed. Published on: March 28, 2018.

ROI 65

ROI Net Promoter Score E Commerce Return on Investment 65

Experience Investigators by 360Connext

JANUARY 28, 2020

Several reports on the biggest CX Challenges (as ranked by CX professionals) include proving ROI and developing and maintaining executive-level CX understanding and commitment among their top three concerns. Only 30% of Sales leaders strongly agreed they can even measure customer experience improvements , in a study by Oracle in 2019.

2020 250

2020 Net Promoter Score ROI Metrics 250

Joe Rawlinson

JULY 24, 2019

In this day and age, where cut-throat competition is rife, brand loyalty is as elusive as a dream. From expeditious customer service and product quality to brand values and convenience, there are a host of factors that influence customer satisfaction. Real-Time Customer Support. you can determine who are your most faithful customers.

Loyalty 107

Loyalty Sales Rewards Programs Customer Retention 107

BirdEye

MAY 8, 2023

Sales prospecting is vital for any business that wants to continuously grow its pipeline. Today, businesses use all kinds of channels and sales prospecting tools to generate leads and convert them into customers. Table of contents What is sales prospecting? Why is prospecting important? Why is prospecting important?

Sales 52

Sales Social Media Multi-Channel Events 52