6 tips for boosting customer engagement
Alida
SEPTEMBER 22, 2022
Personalization and two-way communication are key to engage and build loyalty among your customer base.
6 tips for boosting customer engagement
Alida
SEPTEMBER 22, 2022
Personalization and two-way communication are key to engage and build loyalty among your customer base.
Engagement 
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Open the Channels of Communication with Your Customers
Totango
JULY 22, 2022
When facing a struggling economy, it’s more important than ever to keep your customers engaged and reminded of why your products and services are critical to their success. Let’s take a closer look at these two SuccessBLOCs and how they can help you keep the channels of communication with your customers open and productive.
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The Power of Post Purchase Journeys: How Jabra Unleashed LTV and Customer Engagement
Optimove
MAY 20, 2024
Leveraging end-user data and targeted communications can drive engagement and revenue growth. Turning blind spots into opportunities for engagement and growth is crucial for navigating modern marketing landscapes. Jabra, an audio and communication solutions leader, faced this challenge shared by numerous consumer brands.
Walked Right into That One: How Location Technologies Revolutionize Customer Engagement
Optimove
JUNE 22, 2023
Beacon Technology Using beacon technology – small, battery-powered devices (beacons) that communicate with nearby mobile devices through Bluetooth low energy (BLE) signals – is a relatively quick and low-investment way for brands to connect with customers in their brick-and-mortar locations. Jump in, and start planning!
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Digital customer engagement: how to balance one-to-one and digital interaction
ChurnZero
APRIL 18, 2024
Analog + digital customer engagement: how to find your balance The analog versus digital metaphor may be from the engineering world, but it’s a great lesson in how tools can co-exist rather than conquer. Keeping the customer’s goals defined and prioritized – are your team and theirs still heading down the right path?
Interaction 52
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Four customer engagement strategies for SaaS companies
ChurnZero
MARCH 28, 2023
When you have only a handful of customers, your sales team, product team, customer support team—and even executives—can join forces to keep them happy. As you grow your customer base, you must also dedicate resources to Customer Success. One key to keeping customers is keeping them engaged.
3 Communications Strategies to Use During a Crisis
Totango
JUNE 30, 2020
Communication during a crisis is about protecting your core asset, your customers. The digital transformation of business has shifted enterprise focus toward customer retention and the pursuit of long-term value. Challenges such as the ongoing COVID-19 pandemic only reinforce the importance of keeping the customers you have.
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5 Stakeholder Engagement Best Practices to Improve Customer Communication
Totango
SEPTEMBER 15, 2020
Your communication with your customer is the force multiplier that can unlock the full potential of your product. The advice, lessons, and encouragement you provide can guide your customer to achieve maximum return on their investment and drive growth that benefits both of you. Use Data-Driven Communication.
How to Drive Mobile Customer Engagement and Increase Product Feedback
SurveyGizmo
DECEMBER 21, 2022
Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement. Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means.
How Data-Driven Customer Engagement Delivers Value to Each Customer
Totango
SEPTEMBER 11, 2020
However, in a world where Customer Success teams often have dozens of accounts to care for, it can be challenging to fully understand the specific needs of individual client accounts and to find time to reach out to each client to meet those needs. . Engaging Customers, Both New and Established. Onboarding Clients.
Q&A with Aruba: How We Scaled Our Customer Engagement Strategy
Totango
NOVEMBER 5, 2021
What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Getting Started: Tips for Implementing an Effective Customer Engagement Strategy. How many employees support digital engagement at Aruba?
The Importance of a Robust Customer Engagement Strategy in a Time of Crisis
Ecrion
JUNE 16, 2020
If you’re a customer engagement specialist, these last few weeks may have found you staring at your screen wondering what you can possibly say to your customer base. Maintaining customer relationships has become more important now than ever. Prepare: Foster Greater Customer Relationships.
9 Ways to Personalize Customer Communications with CCM [Infographic]
Ecrion
JULY 15, 2020
Find out how in our infographic covering 9 ways you can personalize customer communications with CCM: Use a Comprehensive CCM solution. You can deliver this data in a digital format and make it interactive so that your customers can choose what they want to access. Adapt Communications to Customer Demands.
How to Improve Communication with Customers in Business
Ecrion
MARCH 24, 2021
Why Customer Communicating Is Important | Why Eliminate Weak Communication |. 13 Ways to Improve Customer Communication in Business. As business continues to grow and adapt to the challenges of a post-2020 world, so too does the landscape of how to reach your customers effectively. talk to an expert today.
Why Customer Engagement will Never be the Same
SurveySparrow
JANUARY 7, 2021
Whatever situation your customer faced, the value of providing a great customer experience hasn’t changed a bit for businesses. In fact, brands started to put more attention on improving their customer engagement. Customer Engagement in Pre-Covid World. So, what’s the wait?
Best Practices and Strategies to Master Call Center Management
InMoment XI
OCTOBER 31, 2023
They employ skilled agents who communicate with customers using to address their concerns, answer questions, or provide assistance. In essence, call centers bridge the gap between a business and its customers. This technology allows them to provide a more personalized and efficient service.
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Q&A with Aruba: How We Scaled Our Customer Engagement Strategy
Totango
NOVEMBER 5, 2021
What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Getting Started: Tips for Implementing an Effective Customer Engagement Strategy. How many employees support digital engagement at Aruba?
Customer Engagement vs Customer Experience: What’s the Difference?
Ecrion
DECEMBER 3, 2019
So, in this article, we’ll delve into customer engagement vs customer experience argument. Should any of these elements fail, the experience is automatically less satisfying for the customer. Customer Engagement. While both involve customers, that much is true. That’s enough preamble.
4 Features Your Digital Customer Engagement Platform Must Have
Totango
JANUARY 10, 2019
Many companies still use “old school” methods of customer growth and don’t know how to update their customer engagement platforms and practices. And for those who are looking to modernize in order to compete in today’s customer-centered economy, there are a lot of customer engagement platforms to choose from.
What is Customer Communications Management?
Ecrion
JUNE 12, 2018
Customer communications management … it’s just the management of customer communications. So, then, what is customer communications management? At its core, CCM — there’s that acronym — IS the management of customer communications, but it’s more than that.
What is Customer Communications Management?
Ecrion
JUNE 12, 2018
Customer communications management … it’s just the management of customer communications. So, then, what is customer communications management? At its core, CCM – there’s that acronym – IS the management of customer communications, but it’s more than that.
Fostering The Customer Connection: What Can Make Or Break Communication With Customers
Ecrion
DECEMBER 10, 2019
Scratch that thought process and make authenticity your company’s biggest customer service goal. In the spirit of authenticity, don’t just stop communicating with a customer after you’ve gotten the sale. Know when to lean on the assistance of companies whose sole purpose is to communicate with the public.
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The 4 ‘Marketing’ Metrics that Measure Customer Engagement
Education Services Group
SEPTEMBER 15, 2020
It’s about gaining insight into customer engagement to understand how they’re interacting with your company. Would it surprise you if I told you that customers who read your emails are much less likely to churn than those who don’t? The higher the level of customer engagement, the lower the likelihood of churn.
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Top types of customer communication channels
Comm100
NOVEMBER 8, 2018
Top Types of Customer Communication Channels. Customers are the lifeblood of your business, so it makes sense that they should also be the motivating factor behind any major business decisions. And customers themselves may be vocal about the need for new channels to be added. Knowledge base. Social media.
Q&A with Aruba: How We Scaled Our Customer Engagement Strategy
Totango
NOVEMBER 5, 2021
What do you do when you realize that 95 percent of your customer base is tech-touch and you don’t have the manpower to properly engage with and measure this group? Getting Started: Tips for Implementing an Effective Customer Engagement Strategy. How many employees support digital engagement at Aruba?
What is Customer Communications Management?
Ecrion
JUNE 12, 2018
Customer communications management … it’s just the management of customer communications. So, then, what is customer communications management? At its core, CCM – there’s that acronym – IS the management of customer communications, but it’s more than that.
Embrace Digital Channels to Drive Transformation
Upstream Works
OCTOBER 19, 2021
Much of this pertains to how the adoption of relatively new communication channels is impacting the customer experience (CX) landscape, and contact center leaders need to respond. Embracing digital channels is important, not just for providing a better CX today, but also for transforming the very nature of customer service.
You Need Human Data to Truly Measure Customer Engagement
ERDM
JUNE 10, 2019
"Provide the ability to select the communication methods suited to our specific needs, i.e., email for new product/market data, and order confirmations, text for delivery notices, etc." Allow for easy back and forth communication with your company." What they want to be communicated about.
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How to Ask for a Review: Strategies and Examples to Boost Your Brand Reputation
InMoment XI
MARCH 26, 2024
Learning how to request a review is a great way to perform customer outreach. It encourages customer engagement and fosters a sense of community around your brand. When your customers feel that their opinions are valued, they are more likely to engage with your company and become loyal advocates.
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The Role of Human Interaction in a Digital-First World with Tom Martin
ShepHyken
JULY 31, 2023
Understanding and predicting customer needs are key to effective customer engagement. By analyzing their data and journey, businesses can provide tailored assistance “in the moment” This not only solves customers’ problems efficiently but also strengthens the relationship.
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Customer Engagement Strategies: How to Live Happily Ever After with Customers
LiveChat
DECEMBER 9, 2016
So, what do you do to keep your customers engaged over the years ? Customer engagement strategies. Customer engagement is the process of actively nurturing and managing relationships with customers. Numbers lower than 9 indicate that you need to work on their satisfaction and engagement.
How CCaaS Providers are Increasing Customer Value with Digital-First Partnerships
Comm100
NOVEMBER 15, 2022
(For more information on why digital-first customer service strategies are growing, check out this blog.). To meet their customers’ needs, CCaaS providers are partnering with digital communication platforms to add digital omnichannel capabilities to their product offering. Grow customer base. Increase deal size.
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What is relationship marketing: examples and strategies
BirdEye
JULY 5, 2023
Relationship marketing is the strategy of cultivating meaningful relationships with customers to ensure long-term satisfaction and brand loyalty. This strategy uses online and offline communication channels for your business to build stronger relationships with your customer base.
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Guest Blog: How to Engage Customers with Your Brand
ShepHyken
OCTOBER 4, 2019
This week we feature an article by Dwayne Charrington who writes about how to engage your customers in personalized, meaningful, and relevant ways. Customers, employees, lead generation, or profit. Well, the best answer is customer engagement. No business can survive without engaging its customers.
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How to Make Your Customers Actually Like Your Email Communications
ijgolding
AUGUST 13, 2017
Email marketing is the digital equivalent of direct-mail marketing and in spite of social media’s recent rise in the marketing and communications department , it continues to produce results. Once you have the right set of customers to send your communications to, the next step is to personalize each email you send, as much as you can.
The Biggest Challenges For Businesses Wanting To Attract And Retain Customers
CSM Magazine
APRIL 25, 2024
In today’s fast-paced market, businesses across the UK face numerous hurdles in attracting and retaining customers. With the advent of digital technology and social media, customer expectations are higher than ever. Businesses must navigate these waters carefully to build a loyal customer base.
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3 Things CMOs Should Do During an Economic Downturn
Totango
JUNE 28, 2022
The primary mission of a Chief Marketing Officer (CMO) is to foster growth, attract new leads, and increase sales by effectively communicating the value the company’s products and services can provide. During an economic downturn, your greatest investment should be in your current customer base. Make Your Company Relevant .
How to Reduce Early Life Customer Churn for Enhanced Retention
CSM Magazine
MAY 10, 2024
A positive support experience can turn a potentially dissatisfied customer into a brand advocate. Sparking Curiosity and Building Knowledge Always be chatting with your customer base about what’s next—new feature drops or key updates—and steer those conversations toward why it matters for them specifically.
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52 B2B Customer Engagement Program Accelerates Growth at SaaS Reciprocity, Powered by Waypoint’s TopBoxTM
Waypoint Group
OCTOBER 17, 2019
Recognizing the need to create more customer advocates (“Promoters”) and improve retention, Reciprocity wanted to better utilize u nbiased feedback from the customer contacts that matter most (that is, Buying Committee members, not just end-users) to drive its product, customer experience and company. This is about feedback.
The Ever-Evolving, Influential Customer Experience Trends in Utilities
Ecrion
JANUARY 20, 2021
Customer Loyalty Gaining Ground | 3. Revamped Customer Engagement | 5. Mobile Communication. Historically, the utility industry has involved very little focus on customer loyalty. With a new push toward customer loyalty, however, the bar is being raised significantly. Communication in Utilities Is Mobile .
Guest Blog: Want to Excel at Customer Service? Transform your Contact Centers into Customer Engagement Centers
ShepHyken
DECEMBER 8, 2017
This week we feature an article by Mansi Bhatia who looks at ways organizations can transform contact centers into a customer engagement center. I like the idea of a customer engagement center. – Shep Hyken. Customer service has the power to make or break a company. Contact Customers on their Preferred Channel.
How to Create Buyer Personas: All You Need To Know
SurveySensum
MARCH 21, 2024
Improved Communication: Understanding the communication preferences of different personas enables businesses to choose the most effective channels and messaging styles. This enhances customer engagement and builds stronger connections with your audience. Each segment will be represented by a separate customer persona.
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12 Best Intercom Alternatives & Competitors Heading Into 2024
Kustomer
JANUARY 7, 2024
But there’s a reason why you’re here browsing this list of the best Intercom alternatives , likely because Intercom isn’t checking off all the requirements you need in a customer engagement platform. Whether it’s Slack for internal communication, Salesforce for customer management, or Zapier for automating workflows.
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